PEST analysis for Colombia

  • ID: 3301163
  • Country Profile
  • Region: Colombia
  • 9 pages
  • The Polish Institute of Research and Development
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Colombia is a country plunged in crisis generated by activities of guerrilla groups. The government is striving to regain control over the entire territory of the country. In spite of these problems, the economy is developing steadily. An opportunity for Columbia to develop its trade relationships is a bilateral agreement with the European Union.

This report offers comprehensive PEST analysis of countries. “PEST” stands for political (P), economic (E), social (S) and technological (T) factors.

PEST analysis provides important information on conditions of running a business in a specific country or region. It refers to political stability, corruption; it presents macroeconomic data and perspectives for the economy, as well as key information about demography, conflicts and business culture. Being aware of such information could be helpful in evaluating investment risk in a particular country. In case of filing a patent application the PEST analysis provides information about IP protection law, R&D expenses and technology potential as well.
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The analysis contains information in terms of 6 general criteria:

1. Politics and society (political stability, demography)
2. Business and culture (how culture translates in business)
3. Armed forces (potential of the army, participation in missions)
4. Armaments (arms industry, transactions)
5. Economy (e.g. economic indicators, taxes)
6. Technological potential (R&D expenditures, IP protection)
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown