Vietnam TV Market Report - Product Image

Vietnam TV Market Report

  • ID: 3422185
  • Report
  • Region: Vietnam
  • Ovum
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A detailed update of Vietnam's TV market, encompassing free-to-air and pay-TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes digital terrestrial TV developments, revenue, market shares, programming, and advertising.


Vietnam is one of the fastest growing pay-TV markets in Asia-Pacific, and the growth is led by cable TV services. Cable accounts for more than 40% of total pay-TV subscribers.
Competition in the pay-TV segment is expected to increase further with the entry of Viettel and FPT Telecom. Both operators have an extensive cable network in the country and are also offering over-the-top (OTT) video options via broadband Internet.
With the improving penetration of broadband, several pay-TV providers have launched OTT TV services to offer subscribers the flexibility to view content over various devices.

Features and Benefits:

Analyzes the pay TV platforms and market performance
Analyzes operator performance
Lists latest TV market developments
Lists multiplay services and bundling in TV segment.

Questions answered:

Who are the key TV players?
What are the challenges that the TV players face?
How is DTT rollout challenging the pay-TV market?
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown