Growth Opportunities for Small Appliances in Developed Markets 2015-2020

  • ID: 3492643
  • Report
  • Region: Global
  • 41 pages
  • Euromonitor International
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Internet Retailing for Small Appliances Posted Double-Digit Volume CAGRs in Developed Markets Over 2010-2015
Unlike in emerging markets, the growth opportunities for small appliances in developed markets lie in factors such as luxury, convenience, health-consciousness and “cocooning”, rather than rising disposable incomes. Since the growth in small appliances in these markets is driven by product replacement rather than first time purchases, continuous product development and advertising campaigns are significant factors in products’ success.

The Growth Opportunities for Small Appliances in Developed Markets 2015-2020 global briefing offers a comprehensive guide to the retail sales data, allowing you to identify the sectors driving growth. The report also identifies the leading companies/brands and offers strategic analysis of key factors influencing the competitive landscape - be it new product developments, technological innovations, economic/lifestyle influences, distribution or pricing issues. Additionally, trade statistics and producer’s shares will answer questions on where appliances are produced and where they are being exported to, how quickly these units are moving, which companies are producing how much, and whether all categories are behaving in the same way. Collectively, this gives a complete view in both marketing and production planning strategies. Forecasts illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Consumer Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Growth Opportunities for Small Appliances in Developed Markets 2015-2020

January 2016
Introduction
Understanding the global small appliances market
Coffee drinking culture moves from coffee chains to home
appliances that provide luxury convenience thrive
Beauty and health related appliances spur growth
Growth of internet retailing
What the future holds
Report Definitions
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- KitchenAid
- Philips
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