An overall decline in red meat consumption is expected to continue having a negative impact on processed meat sales in the forecast period. A consumer survey published by trade magazine Grips & Co in 2019 showed that 56% of respondents are seeking to reduce their overall meat consumption. Respondents also increasingly look at the provenance of meat and are becoming more willing to pay a premium for products with higher animal welfare and environment standards.
The Processed Meat and Seafood in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues.
Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
The Processed Meat and Seafood in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues.
Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Processed Meat and Seafood market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
List Of Contents And Tables- Headlines
- Prospects
- Processed Meat Undermined By Reduction In Red Meat Consumption
- Meat Substitutes Benefits From New Product Development And Healthy Image
- Processed Seafood Faces Heavy Competition From Fish-Based Ready Meals
- Competitive Landscape
- Private Label Dominance Makes Differentiation Strategies Necessary For Brands
- Iglo's Focus On Healthier Recipes Boosts Its Performance
- New Brands In Meat Substitutes Challenge Rügenwalder Mühle's Position
- Category Data
- Table 1 Sales Of Processed Meat And Seafood By Category: Volume 2014-2019
- Table 2 Sales Of Processed Meat And Seafood By Category: Value 2014-2019
- Table 3 Sales Of Processed Meat And Seafood By Category: % Volume Growth 2014-2019
- Table 4 Sales Of Processed Meat And Seafood By Category: % Value Growth 2014-2019
- Table 5 Sales Of Shelf Stable Processed Red Meat By Type: % Volume Breakdown 2014-2019
- Table 6 Sales Of Chilled Processed Red Meat By Type: % Volume Breakdown 2014-2019
- Table 7 Sales Of Frozen Processed Red Meat By Type: % Volume Breakdown 2014-2019
- Table 8 Sales Of Frozen Processed Poultry By Type: % Value Breakdown 2014-2019
- Table 9 Sales Of Frozen Processed Seafood By Type: % Value Breakdown 2014-2019
- Table 10 Nbo Company Shares Of Processed Meat And Seafood: % Value 2015-2019
- Table 11 Lbn Brand Shares Of Processed Meat And Seafood: % Value 2016-2019
- Table 12 Distribution Of Processed Meat And Seafood By Format: % Value 2014-2019
- Table 13 Forecast Sales Of Processed Meat And Seafood By Category: Volume 2019-2024
- Table 14 Forecast Sales Of Processed Meat And Seafood By Category: Value 2019-2024
- Table 15 Forecast Sales Of Processed Meat And Seafood By Category: % Volume Growth 2019-2024
- Table 16 Forecast Sales Of Processed Meat And Seafood By Category: % Value Growth 2019-2024
- Executive Summary
- Low Overall Growth For Packaged Food Despite Premiumisation
- Healthier Eating Trends: Sugar-Reduction And High Protein
- Organic Packaged Food A Dynamic Niche For Premium Products
- Animal Free Products: The Rise Of Dairy Alternatives And Meat Alternatives
- Competitive Landscape: Dominance Of Private Label
- Foodservice
- Sales To Foodservice
- Consumer Foodservice
- Category Data
- Table 17 Foodservice Sales Of Packaged Food By Category: Volume 2014-2019
- Table 18 Foodservice Sales Of Packaged Food By Category: % Volume Growth 2014-2019
- Table 19 Forecast Foodservice Sales Of Packaged Food By Category: Volume 2019-2024
- Table 20 Forecast Foodservice Sales Of Packaged Food By Category: % Volume Growth 2019-2024
- Market Data
- Table 21 Sales Of Packaged Food By Category: Volume 2014-2019
- Table 22 Sales Of Packaged Food By Category: Value 2014-2019
- Table 23 Sales Of Packaged Food By Category: % Volume Growth 2014-2019
- Table 24 Sales Of Packaged Food By Category: % Value Growth 2014-2019
- Table 25 Gbo Company Shares Of Packaged Food: % Value 2015-2019
- Table 26 Nbo Company Shares Of Packaged Food: % Value 2015-2019
- Table 27 Lbn Brand Shares Of Packaged Food: % Value 2016-2019
- Table 28 Penetration Of Private Label By Category: % Value 2014-2019
- Table 29 Distribution Of Packaged Food By Format: % Value 2014-2019
- Table 30 Distribution Of Packaged Food By Format And Category: % Value 2019
- Table 31 Forecast Sales Of Packaged Food By Category: Volume 2019-2024
- Table 32 Forecast Sales Of Packaged Food By Category: Value 2019-2024
- Table 33 Forecast Sales Of Packaged Food By Category: % Volume Growth 2019-2024
- Table 34 Forecast Sales Of Packaged Food By Category: % Value Growth 2019-2024
- Sources
- Summary 1 Research Sources