Mobile Virtual Network Operators in Emerging Asia–Pacific: Opportunities, Competition and Regulation

  • ID: 3600734
  • Report
  • Region: Asia Pacific
  • 41 pages
  • Analysys Mason Group
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"MVNOs have a chance to succeed in the emerging APAC (EMAP) region, but the attractiveness of the opportunity varies significantly across market segments."

In this report, we assess the prospects for mobile virtual network operators (MVNOs) in four countries in the emerging Asia-Pacific (EMAP) region, including Malaysia, which offers the best prospects for long-term sustainable success, and Indonesia, which offers the least potential. We focus on the market segments that MVNOs can target, the competition that they may face from mobile operators, and the regulatory and wholesale environments in which they may operate. The report also provides recommendations and insights for MVNOs, mobile network operators (MNOs) and regulatory bodies in these countries.

This strategy report:

- analyses which segments provide the best opportunity for MVNOs in China, Indonesia, Malaysia and Thailand, and assesses the extent to which MNOs are likely to pose a threat in these segments
- provides a detailed discussion of the ways that MNOs have responded when MVNOs have entered the market
- considers the extent to which regulatory and wholesale environments are conducive to the arrival and growth of MVNOs
- discusses the conditions that are imposed during the MVNO licensing process, and the mechanisms that are available to mediate commercial relationships between MNOs and MVNOs.

This report assesses the prospects for mobile virtual network operators (MVNOs) in four countries in the emerging Asia–Pacific (EMAP) region. It focuses on the market segments that MVNOs can target, the competition that they may face from mobile operators, and the regulatory and wholesale environments in which they may operate. The report also provides recommendations and insights for MVNOs, mobile network operators (MNOs) and regulatory bodies in these countries.

This report is based on our understanding of some of the larger markets in the EMAP region, our analysis of MVNOs in Europe and North America, and our in-house expertise.

Key Questions Answered in this Report
- Which segments provide the best opportunity for MVNOs in China, Indonesia, Malaysia and Thailand, and to what extent are MNOs likely to
- pose a threat in these segments?
- How did MNOs respond when MVNOs entered the market?
- How conducive are the regulatory and wholesale environments to the arrival and growth of MVNOs?
- What conditions are imposed during the MVNO licensing process, and what mechanisms are available to mediate commercial relationships
- between MNOs and MVNOs?

Who Needs to Read this Report
- CxO staff at organisations that are considering launching MVNO services in the emerging APAC region.
- Senior managers in MNO strategy teams that need to make decisions about their response to MVNOs.
- National regulators that want to understand how MVNOs are licensed and regulated in the region.

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Executive Summary
Market And Segment Opportunities
Competition From Mobile Network Operators
Regulatory And Wholesale Environment
Appendix
About The Authors

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- China
- Indonesia
- Malaysia
- Thailand

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