Global Retail Analytics Market 2016-2020

  • ID: 3608974
  • Report
  • Region: Global
  • 43 pages
  • TechNavio
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FEATURED COMPANIES

  • Adobe
  • Experian
  • Infor
  • Microsoft
  • Oracle
  • SAP
  • MORE
About Retail Analytics

Retail analytics delivers flexible, scalable, cost-effective, and advanced solutions for optimizing marketing and merchandising decisions. It helps in the following areas:
- Price rules and performance target management
- Demand forecasting
- Price and promotion modeling
- Price and promotion optimization
- Category management
- Store clustering and price zone definition
- Product assortment selection
- Markdowns optimization
- Competition analysis
- Market basket analysis

Retailers have to analyze terabytes of data to understand consumer needs accurately. Retail analytics helps predict a range of consumer preferences, from simple demands to unique tastes. Organizations in the retail sector are using business intelligence (BI) and retail analytics tools in areas of customer intelligence, merchandising intelligence, and operational intelligence. Retail analytics tools help them understand customers and businesses better and increase their market shares.

The analysts forecast the global retail analytics market to grow at a CAGR of 20.59% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global retail analytics market for 2016-2020. To calculate the market size, the report considers revenue generated from software licenses, support and maintenance, and subscriptions from analytics applications in the retail industry.

The market is divided into the following segments based on functions:
- Consumer analytics
- Marketing analytics
- Supply chain analytics
- Merchandising and in-store analytics

The report, Global Retail Analytics Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
- Angoss Software
- Experian
- IBM
- Microsoft
- Oracle
- SAP
- SAS institute

Other prominent vendors
- Adobe
- Information Builders
- Infor
- MicroStrategy
- QlikTech
- Tableau
- Tibco Software

Market drivers
- Increasing volume of data from retail sector
- For a full, detailed list, view the full report

Market challenges
- High cost of implementation and upgrading
- For a full, detailed list, view the full report

Market trends
- Shift toward predictive analytics tools
- For a full, detailed list, view the full report

Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
READ MORE
Note: Product cover images may vary from those shown
2 of 5

FEATURED COMPANIES

  • Adobe
  • Experian
  • Infor
  • Microsoft
  • Oracle
  • SAP
  • MORE
PART 01: Executive summary
  • Highlights
PART 02: Scope of the report
  • Top-vendor offerings
PART 03: Market research methodology
  • Research methodology
  • Economic indicators
PART 04: Introduction
  • Key market highlights
PART 05: Market landscape
  • Market overview
  • Applications of analytics in retail industry
  • Market size and forecast
PART 06: Market segmentation by function
  • Market overview
  • Types of retail analytics by function
PART 07: Geographical segmentation
  • Global retail analytics market segmentation by region 2015
  • Retail analytics market in Americas
  • Retail analytics market in EMEA
  • Retail analytics market in APAC
PART 08: Key leading countries

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Five forces analysis

PART 15: Key vendor analysis
  • Vendor landscape
  • Description of products and solutions
  • Other prominent vendors
PART 16: Appendix
  • List of abbreviations
PART 17: About the Author

Exhibit 01: Product offerings
Exhibit 02: Retail analytics market segmentation
Exhibit 03: Applications of analytics in retail industry
Exhibit 04: Global retail analytics market 2015-2020 ($ billions)
Exhibit 05: Global retail analytics market by function 2015
Exhibit 06: Global retail analytics market by function 2015-2020
Exhibit 07: Types of retail analytics by function
Exhibit 08: Global retail analytics market segmentation by region 2015
Exhibit 09: Global retail analytics market by region 2015-2020
Exhibit 10: Global retail analytics market by region 2015-2020 ($ billions)
Exhibit 11: Impact of drivers
Exhibit 12: Impact of drivers and challenges
Exhibit 13: Five forces analysis
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FEATURED COMPANIES

  • Adobe
  • Experian
  • Infor
  • Microsoft
  • Oracle
  • SAP
  • MORE
New Report Released: – Global Retail Analytics Market 2016-2020

The author of the report recognizes the following companies as the key players in the Global Retail Analytics Market: Angoss Software, Experian, IBM, Microsoft, Oracle, SAP and SAS institute

Other Prominent Vendors in the market are: Adobe, Information Builders, Infor, MicroStrategy, QlikTech, Tableau and Tibco Software

Commenting on the report, an analyst from the research team said: “In retail analytics solutions, there has been an aggressive introduction of user-friendly predictive analytics tools, which are offered either independently or as an embedded feature of BI and analytics tools. These predictive analytics solutions include interactive visualization and automation. This accelerates information processing through complex methods for developing, monitoring, and analyzing predictive models.”

According to the report, retail analytics tools include a series of applications for making better decisions in an organization by providing accurate, dependable, consistent, and understandable data and reports in a useful format. BI is used to get the right information to the right people at the right time in order to support better decision making. Analytics helps companies make important decisions, as it provides useful analysis and insights.

Further, the report states that the high cost of implementing analytics tools and upgrading is one of the major challenges

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
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- Angoss Software
- Experian
- IBM
- Microsoft
- Oracle
- SAP
- SAS institute
- Adobe
- Information Builders
- Infor
- MicroStrategy
- QlikTech
- Tableau
- Tibco Software
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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