The surfactant market is dominated by surfactant groups such as alcohol ethoxylates, sulfates, ether sulfates and alkyl benzene sulfonates which are majorly used in laundry detergents, soaps, household, and personal care products. The report segments the market by application as household detergents, personal care, industrial & institutional cleaners, food processing, oilfield chemicals, agricultural chemicals, textiles, emulsion polymerization (plastics), paints & coatings, construction and others. In 2014, household detergents and personal care industry together consumed more than half of the total surfactants across the globe to enhance final products properties such as emollience, solvency, and solubility. However, the usage of surfactants in food processing industry is estimated to grow at highest pace. This was due to growing use of surfactants as biocides to inhibit bacteria, fungi, protozoa and viruses that could interfere in fresh fruits, vegetables, fish, and poultry.
Surfactants market has been segmented by type as cationic, anionic, non-ionic, amphoteric and others (Silicone and fluorosurfactants among others). Anionic surfactants market is further segmented into Linear Alkyl Benzene (LAB), FAI Ether Sulphates, FAI Sulfates, Sulfosuccinates and others non-ionic surfactants market is further segmented into Fatty Al Ethoxylates, Alkyl phenol Ethoxylates and others. In 2014, anionic and non-ionic surfactants captured more than two third of the total surfactants market owing to its low price and properties such as foaming, detergency, solubilization and emulsification and wide application in detergents, toiletries, washing powders as well as the personal care industry.
In terms of geography, the market has been segmented into North America, Europe, and Asia Pacific & LAMEA. In 2014, the consumption of surfactants in Asia Pacific was highest due to growing end user industries such as household detergents and personal care. Improved lifestyle, increasing cost of living and increasing population would help industries such as personal care, soaps & detergents, and pharmaceutical industry to flourish in Asia Pacific and thereby help surfactant industry to grow.
Competitive Intelligence on prominent manufacturers of surfactants provides key insights in terms of strategies implemented to gain significant share in the surfactants market. Top market players in global surfactants market are adopting acquisition, agreement, certification, contract, expansion, investment, joint venture, partnership, product launch and innovation among others as their key business strategies to sustain in the competitive market. Some of the leading manufacturers profiled in this report includes BASF SE, Akzonobel N.V., Kao Corporation, Stephan Company, Rhodia S.A., Clariant AG, Evonik Industries AG, Huntsman Corporation (Huntsman International LLC), P&G Chemicals and Lion Coporation.
KEY MARKET BENEFITS:
- This report includes extensive analysis of the factors driving as well as restraining the global surfactants market
- The market projections for the period 2014-2020 have been included along with factors affecting the same.
- This report also provides quantitative as well as qualitative market trends to help the stakeholders in understanding the situations prevailing in the market.
- An in-depth analysis of key segments of the market demonstrates stakeholders with different types of surfactants consumed across different industries on the globe.
- SWOT analysis enables to study the internal environment of the leading companies for strategy formulation.
- Competitive intelligence highlights the business practices followed by the leading market players across various geographies.
SURFACTANTS MARKET KEY SEGMENTS:
The market for global surfactants is segmented as:
- Linear Alkyl Benzene (LAB)
- FAI Ether Sulfates
- FAI Sulfates
- Fatty Al Ethoxylates
- Alkyl Phenol Ethoxylates
- Others (Silicones and fluorosurfactants among others)
- Household detergents
- Personal Care
- Industrial & Institutional Cleaners
- Food Processing
- Oilfield Chemicals
- Agricultural Chemicals
- Emulsion Polymerization
- Paints & Coatings
- North America
- Asia Pacific
1.1 Report Description
1.2 Research Methodology
1.2.1 Secondary research
1.2.2 Primary research
1.2.3 Analyst tools and models
Chapter 2 EXECUTIVE SUMMARY
2.1 CXO Perspective
2.2 Market Beyond: what to expect by 202
2.2.1 Moderate Growth Scenario
2.2.2 Rapid Growth Scenario
2.2.3 Diminishing Growth Scenario
Chapter 3 MARKET OVERVIEW
3.1 Market definition and scope
3.2 Key findings
3.2.1 Top factors impacting world surfactants market
3.2.2 Top Investment Pockets of world surfactants market
3.2.3 Top Winning Strategy of world surfactants market
3.3 Porters Five Force Analysis
3.3.1 Low bargaining power of supplier
3.3.2 High bargaining power of buyer
3.3.3 Moderate Threat of substitutes
3.3.4 Low threat of new entrants
3.3.5 Competitive Rivalry
3.4 Value chain analysis
3.5 Market Dynamics
184.108.40.206 Convenient prices and availability
220.127.116.11 Extensive use of surfactants in household detergents
18.104.22.168 Wide Range Of Application
3.5.2 Market restraints
22.214.171.124 Volatility in the raw material prices
126.96.36.199 Environmental Issues
3.5.3 Market opportunities
188.8.131.52 Usage of surfactants in Neonatal Respiratory Distress Syndrome
184.108.40.206 Fastest growing market of personal care products
CHAPTER 4 WORLD SURFACTANTS MARKET, BY TYPE
4.1 Cationic Surfactants
4.1.1 Key market trends
4.1.2 Key growth factors and opportunities
4.1.3 Market size and forecast
4.2 Non-ionic Surfactants
4.2.1 Key market trends
220.127.116.11 Alcohol Ethoxylates (AE)
18.104.22.168 Alkyl Phenol Ethoxylates(AE)
4.2.2 Key growth factors and opportunities
4.2.3 Market size and forecast
4.3 Anionic surfactants
4.3.1 Key market trends
22.214.171.124 Linear Alkyl Benzene
126.96.36.199 FAI Ether Sulfates
188.8.131.52 FAI sulfate
184.108.40.206 Other anionic surfactants
4.3.2 Key growth factors and opportunities
4.3.3 Market size and forecast
4.4 Amphoteric surfactants
4.4.1 Key market trends
4.4.2 Key growth factors and opportunities
4.4.3 Market size and forecast
4.5 Others (Silicone, fluorosurfactants and similar others)
4.5.1 Market size and forecast
Chapter 5 WORLD SURFACTANTS MARKET, BY APPLICATION
5.1 Household detergents
5.1.1 Market size and forecast
5.2 Personal Care
5.2.1 Market size and forecast
5.3 Industrial & Institutional Cleaners
5.3.1 Market size and forecast
5.4 Food Processing
5.4.1 Market size and forecast
5.5 Oilfield chemicals
5.5.1 Market size and forecast
5.6 Agricultural Chemicals
5.6.1 Market size and forecast
5.7.1 Market size and forecast
5.8 Emulsion Polymerization (Plastics)
5.8.1 Market size and forecast
5.9.1 Market size and forecast
Chapter 6 WORLD SURFACTANTS MARKET, BY GEOGRAPHY
6.1 North America
6.1.1 Key market trends
6.1.2 Key growth factors and opportunities
6.1.3 Market size and Forecast
6.2.1 Key market trends
6.2.2 Key growth factors and opportunities
6.2.3 Market size and Forecast
6.3.1 Key market trends
6.3.2 Key growth factors and opportunities
6.3.3 Market size and Forecast
6.4.1 Key market trends
6.4.2 Key growth factors and opportunities
6.4.3 Market size and Forecast
Chapter 7 COMPANY PROFILE
7.1 BASF SE
7.1.1 Company overview
7.1.2 Financial performance
7.1.3 Strategic moves and developments
7.1.4 SWOT analysis of BASF SE
7.2 AKZONOBEL N.V.
7.2.1 Company overview
7.2.2 Financial performance
7.2.3 Strategic moves and developments
7.2.4 SWOT analysis of AkzoNobel N.V.
7.3 KAO CORPORATION
7.3.1 Company overview
7.3.2 Financial performance
7.3.3 Strategic moves and developments
7.3.4 SWOT analysis of Kao Corporation
7.4 STEPAN COMPANY
7.4.1 Company overview
7.4.2 Financial performance
7.4.3 Strategic moves and developments
7.4.4 SWOT analysis of Stepan Company
7.5 RHODIA S.A.
7.5.1 Company overview
7.5.2 Strategic moves and developments
7.5.3 SWOT analysis of Rhodia S.A.
7.6 CLARIANT AG
7.6.1 Company overview
7.6.2 Financial performance
7.6.3 Strategic moves and developments
7.6.4 SWOT analysis of Clariant AG Company
7.7 EVONIK INDUSTRIES AG
7.7.1 Company overview
7.7.2 Financial performance
7.7.3 Strategic moves and developments
7.7.4 SWOT analysis of Stepan Company
7.8 HUNTSMAN CORPORATION (HUNTSMAN INTERNATIONAL LLC)
7.8.1 Company overview
7.8.2 Financial performance
7.8.3 Strategic moves and developments
7.8.4 SWOT analysis of Huntsman Corporation
7.9 P&G CHEMICALS
7.9.2 Strategic moves and developments
7.9.3 SWOT analysis of P&G Chemicals
7.10 LION CORPORATION
7.10.1 Company overview
7.10.2 Financial performance
7.10.3 Strategic moves and developments
7.10.4 SWOT analysis of Lion Corporation
Surfactants are organic compounds with presence of both hydrophobic and hydrophilic group. The wetting and penetration effect, emulsification, dispersion, foaming, detergency, conditioning, and substantivity are some of the important properties of surfactants. The key drivers responsible for growth of the surfactants market include growing end user industries and improving lifestyles in developing economies. Easy availability, low price, and broadened application areas are few other factors fuelling the demand for surfactants worldwide. Surfactants were mainly used in the detergent and soap industries; however, this trend is changing, and they are currently used in several other industries such as fabric industry uses this as a softener, paper industry to de-ink the recycled paper, agrochemical industry to manufacture herbicides and insecticides, the cosmetic industry in shampoo, hair conditioners and toothpastes, as firefighting agent, in the oil industry, and others. Thus, broadened applications in variety of industry segments has increased the overall surfactants’ demand. However, factors such as volatility in raw material prices, increasing inclination towards green products, and governmental pressure for implementation of eco-friendly chemical processes is expected to hinder the market growth.
Household detergents and personal care applications are the major market segments in terms of application. Food processing is the fastest growing application segment due to growing use of surfactants as biocides to inhibit bacteria, fungi, protozoa and viruses which can interfere with fresh fruits, vegetables, fish, and poultry. Surfactants have also gained popularity and technological advancements across different unconventional applications such as cleaning storage tanks, crude oil transportation and enhanced oil recovery in oil & gas industry, as biocides in agricultural industry, as gene delivery, and immunological adjuvant in healthcare industry.
Key findings of the study
- Based on application, the household detergents segment captured more than half of the total market and is expected to hold its lead through 2020.
- Asia-Pacific is the fastest growing geographic market segment.
- Based on type, the non-ionic surfactants segment is projected to grow at the highest CAGR of 4.7% from 2015 to 2020.
- Among anionic surfactants, linear alkyl benzene (LAB) captured two third of the market in 2014.
- Among non-ionic surfactants, fatty al ethoxylates are the fastest growing segment through 2020.
- Consumption of anionic surfactants is highest in the Asia-Pacific region.
- Food processing is the fastest growing application segment.
- In 2014, North America and Europe collectively accounted for half of the market. The prices of surfactants are comparatively high in Europe due to stringent regulations enforced by Registration, Evaluation and Authorisation of Chemicals (REACH); however, the same would be at lower prices in the U.S. as a result of low mineral oil prices for both, anionic and cationic surfactants. Asia-Pacific captured more than 33.09% of the surfactants market due to improved lifestyle, increased cost of living, and rise in population which would drive the personal care, soaps & detergents, and pharmaceutical industries.
The surfactants industry is growing rapidly in the developing regions and frequent acquisition is the most adopted strategy by the global players to broaden the horizons in the developing region such as Asia-Pacific. Collaborations between the companies are majorly focused on increasing the surfactants production.
Furthermore, top market players in the global surfactants market also adopt strategies such as agreements, certifications, contracts, expansions, investments, joint ventures, partnerships, product launches, and innovation. The prominent players profiled in this report includes BASF SE, AkzoNobel N.V., Kao Corporation, Stephan Company, Rhodia S.A., Clariant AG, Evonik Industries AG, Huntsman Corporation (Huntsman International LLC), P&G Chemicals, and Lion Corporation.