Consumer Perception, Outlook and Buying Behaviour of Shoes and Fashion Accessories on eCommerce Portals across 10 towns in India

  • ID: 3626235
  • Report
  • Region: India
  • 35 pages
  • CEO Serve
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The report "Shoes and Fashion Accessories " provides insights on the consumer buying pattern, outlook, future experiences, preferences towards products and payment modes etc. on online purchase of Shoes and Fashion Accessories in Hyderabad, Vijayawada, Visakhapatnam, Guntur, Nellore, Kareem Nagar, Kurnool, Tirupathi, Rajahmundry and Warangal based on primary survey of consumers.

The insights of the report will be beneficial to Brick and mortar stores planning to go online, existing online businesses, investors and start-ups looking to invest in ecommerce portals. Published January 2016
Note: Product cover images may vary from those shown
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1 Table of Contents
1.1 List of Figures
1.1 List of Tables

2 Executive summary

3 Analysis of different market dynamics with respect to online shopping behaviour
3.1 Analysis of different locations with respect to likeliness of purchases of online purchase in future
3.2 Comparative analysis of demographic, infrastructural and behavioural dynamics of the markets for online shopping
3.2.1 Demographic profiles of markets to support online shopping
3.2.2 Infrastructural profiles of markets to support online shopping
3.2.3 Behavioural profile of markets in favour of present and future online shopping
3.3 Consumer preference with respect to payment modes, purchase expectations and future experiences

4 Consumer perception, outlook and expectations on online Shoes and accessories purchase
4.1 Consumers’ perception and outlook on online Shoes and Fashion Accessories purchase

5 Insights on online purchase of Shoes and accessories for various markets
5.1 Hyderabad
5.1.1 Insights for retail products - shoes, jewellery and other accessories
5.2 Vijayawada
5.2.1 Insights for retail products - shoes, jewellery and other accessories
5.3 Visakhapatnam
5.3.1 Insights for retail products - shoes, jewellery and other accessories
5.4 Guntur
5.4.1 Insights for retail products - shoes, jewellery and other accessories
5.5 Kareem Nagar
5.5.1 Insights for retail products - shoes, jewellery and other accessories
5.6 Kurnool
5.6.1 Insights for retail products - shoes, jewellery and other accessories
5.7 Tirupathi
5.7.1 Insights for retail products - shoes, jewellery and other accessories
5.8 Rajahmundry
5.8.1 Insights for retail products - shoes, jewellery and other accessories
5.9 Nellore
5.9.1 Insights for retail products - shoes, jewellery and other accessories
5.10 Warangal
5.10.1 Insights for retail products - shoes, jewellery and other accessories

6 Appendix
6.1 Approach and methodology
6.2 Disclaimer
6.3 Limitations of study

List of Figures:
Figure 1: Likeliness of online purchase of Shoes and other accessories at various markets
Figure 2: Demographic profiles of different markets to support online shopping
Figure 3: Access to infrastructure of all markets to support online purchases
Figure 4: Current and future potential wrt online purchases across all markets
Figure 5: Preferred payment modes across all markets
Figure 6: Factors driving shift to online purchase across all markets
Figure 7: Overall future shopping experiences across all markets
Figure 8: Reasons for not buying Shoes, watches online in Hyderabad
Figure 9: Ideal Fashion and accessory items to buy online in Hyderabad
Figure 10: Motivating factors for buying shoes, accessories online in Hyderabad
Figure 11: Reasons for not buying Shoes, watches online in Vijayawada
Figure 12: Ideal Fashion and accessory items to buy online in Vijayawada
Figure 13: Motivating factors for buying shoes, accessories online in Vijayawada
Figure 14: Reasons for not buying Shoes, watches online in Visakhapatnam
Figure 15: Ideal Fashion and accessory items to buy Online in Visakhapatnam
Figure 16: Motivating factors for buying shoes, accessories online in Visakhapatnam
Figure 17: Reasons for not buying Shoes, watches online in Guntur
Figure 18: Ideal Fashion and accessory items to buy Online in Guntur
Figure 19: Motivating factors for buying shoes, accessories online in Guntur
Figure 20: Reasons for not buying Shoes, watches online in Kareem Nagar
Figure 21: Ideal Fashion and accessory items to buy Online in Kareem Nagar
Figure 22: Motivating factors for buying shoes, accessories online in Kareem Nagar
Figure 23: Reasons for not buying Shoes, watches online in Kurnool
Figure 24: Ideal Fashion and accessory items to buy Online in Kurnool
Figure 25: Motivating factors for buying shoes, accessories online in Kurnool
Figure 26: Reasons for not buying Shoes, watches online in Tirupathi
Figure 27: Ideal Fashion and accessory items to buy Online in Tirupathi
Figure 28: Motivating factors for buying shoes, accessories online in Tirupathi
Figure 29: Reasons for not buying Shoes, watches online in Rajahmundry
Figure 30: Ideal Fashion and accessory items to buy Online in Rajahmundry
Figure 31: Motivating factors for buying shoes, accessories online in Rajahmundry
Figure 32: Reasons for not buying Shoes, watches online in Nellore
Figure 33: Ideal Fashion and accessory items to buy online in Nellore
Figure 34: Motivating factors for buying shoes, accessories online in Nellore
Figure 35: Reasons for not buying Shoes, watches online in Warangal
Figure 36: Ideal Fashion and accessory items to buy online in Warangal
Figure 37: Motivating factors for buying shoes, accessories online in Warangal
Figure 38: Approach and methodology

List of Tables:
Table 1: Reasons for not buying Shoes and other accessories online across all markets
Table 2: Motivating factors to buy Shoes and other fashion accessories online across all markets
Table 3: Reasons for not buying Shoes, watches online in Hyderabad
Table 4: Ideal Fashion and accessory items to buy online in Hyderabad
Table 5: Motivating factors for buying shoes, accessories online in Hyderabad
Table 6: Reasons for not buying Shoes, watches online in Vijayawada
Table 7: Ideal Fashion and accessory items to buy online in Vijayawada
Table 8: Motivating factors for buying shoes, accessories online in Vijayawada
Table 9: Reasons for not buying Shoes, watches online in Visakhapatnam
Table 10: Ideal Fashion and accessory items to buy Online in Visakhapatnam
Table 11: Motivating factors for buying shoes, accessories online in Visakhapatnam
Table 12: Reasons for not buying Shoes, watches online in Guntur
Table 13: Ideal Fashion and accessory items to buy Online in Guntur
Table 14: Motivating factors for buying shoes, accessories online in Guntur
Table 15: Reasons for not buying Shoes, watches online in Kareem Nagar
Table 16: Ideal Fashion and accessory items to buy Online in Kareem Nagar
Table 17: Motivating factors for buying shoes, accessories online in Kareem Nagar
Table 18: Reasons for not buying Shoes, watches online in Kurnool
Table 19: Ideal Fashion and accessory items to buy Online in Kurnool
Table 20: Motivating factors for buying shoes, accessories online in Kurnool
Table 21: Reasons for not buying Shoes, watches online in Tirupathi
Table 22: Ideal Fashion and accessory items to buy Online in Tirupathi
Table 23: Motivating factors for buying shoes, accessories online in Tirupathi
Table 24: Reasons for not buying Shoes, watches online in Rajahmundry
Table 25: Ideal Fashion and accessory items to buy Online in Rajahmundry
Table 26: Motivating factors for buying shoes, accessories online in Rajahmundry
Table 27: Reasons for not buying Shoes, watches online in Nellore
Table 28: Ideal Fashion and accessory items to buy online in Nellore
Table 29: Motivating factors for buying shoes, accessories online in Nellore
Table 30: Reasons for not buying Shoes, watches online in Warangal
Table 31: Ideal Fashion and accessory items to buy online in Warangal
Table 32: Motivating factors for buying shoes, accessories online in Warangal
Note: Product cover images may vary from those shown
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Shoes and accessories category belongs to some of the most likely products for online purchase in most of the locations considered for this analysis. The overall likeliness of for online purchase of Shoes and Accessories is high in Tirupathi and Hyderabad. .

In Telangana region, Kareem Nagar ranks highest with respect to literacy rate and lower proportion of below poverty line population followed by Hyderabad whilst in AP, Rajahmundry and Nellore top the list; hence have a favourable demographic profile to support online shopping.

Guntur and Kareem Nagar will have a good potential in the future with respect to online shopping, based on the percentages of current online buyers and percentage of respondents with positive online shopping experiences in future.

Respondents in Guntur, Kareem Nagar, Warangal and Hyderabad are likely to have good positive online shopping experiences in future.
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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