Strategic Portfolio of SAIC

  • ID: 3639195
  • Company Profile
  • Region: China
  • 74 Pages
  • Frost & Sullivan
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The SAIC Group Targets Unit Sales of 200,000 New Energy Vehicles Globally by 2020
This research service is a strategic corporate profile on SAIC, China, one of the largest Chinese state-owned automotive manufacturers. This study examines in detail the strategies adopted by SAIC to overcome competition and emerge as one of the key automotive manufacturers in China.

The study includes an executive summary, research scope, objectives, background and methodology, an overview of the SAIC Group, its corporate strategy and regional strategies, R&D and sales strategies, product portfolio, technology focus and manufacturing strategy, and conclusions.

Key Findings:
- SAIC, founded in 1958, is China’s largest vehicle manufacturer in terms of unit sales.
- It manufactures and sells passenger cars as well as commercial vehicles.
- In addition to the car and truck assembly business, SAIC also has units focused on engines, gearboxes, powertrains, chassis, interiors and exteriors, and electronic components.

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Executive Summary
  • Key Findings
Research Scope, Objectives, Background, and Methodology
  • Research Scope
  • Research Aim and Objectives
  • Key Questions This Study Will Answer
  • Research Background
  • Research Methodology
Overview of the SAIC Group
  • SAIC Snapshot
  • SAIC Group Snapshot
  • SAIC Key Facts
  • Objectives and Strategies
  • SAIC-SWOT Analysis
Corporate Strategy
  • SAIC Corporate Objectives
  • SAIC Brand Positioning-MG, Roewe, and Maxus
  • SAIC Brand Positioning-Volkswagen and Skoda
  • SAIC Brand Positioning-Buick, Chevrolet, and Cadillac
  • SAIC Brand Positioning-Wuling and Baojun
SAIC Group’s Regional Strategies
  • SAIC Product Segment Share
  • SAIC Sales Performance in Top 5 Overseas Markets
R&D Strategy
  • R&D Budget as a Percent of Net Sales
  • SAIC R&D Centers
  • SAIC Key Alliances
  • SAIC-R&D Future Focus
Sales Strategy
  • Unit Shipment Forecast
  • Global Revenue and Operating Profit
  • Export Unit Sales
  • Unit Shipment Forecast by Category
  • SAIC Worldwide Sales Outlook
Product Portfolio
  • SAIC Product Launching Timeline-Self-owned Brands
  • SAIC Product Launching Timeline-JV Brands
  • SAIC Current and Future Presence in Products Segments
  • SAIC Product Portfolio-Roewe 360
  • SAIC Product Portfolio-Maxus G10
  • SAIC Product Portfolio-Chevrolet Sail
Technology Focus
  • SAIC Key Technology Focus
  • SAIC Powertrain Technology
  • SAIC Safety and Multimedia Technology
  • SAIC Car on the Internet Technology
Manufacturing Strategy
  • SAIC Global Manufacturing Plants
  • SAIC Major Overseas Plants
  • SAIC Domestic Major Production Plants
  • Domestic Major Production Plants Outlook
Key Conclusions
  • Key Conclusions
  • SAIC Future Outlook
  • The Last Word-3 Big Predictions
Appendix
  • Table of Abbreviations
  • Legal Disclaimer
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