E-book Market in the US 2016-2020

  • ID: 3642668
  • Report
  • Region: United States
  • 56 pages
  • TechNavio
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The US E-Book Market is Forecast to Grow at a CAGR of 13.98% During the Period 2016-2020

FEATURED COMPANIES

  • Amazon
  • Apple
  • Barnes & Noble
  • E-books.com
  • Google
  • Harlequin.com
  • MORE
An electronic book, or e-book, is a digital publication of a book that can be read on computers or handheld electronic devices like tablets. These books have a lower price range compared to their printed counterparts, and this is one of the major reasons for their growing popularity in the US. They are compatible with most electronic display devices and provide users with a variety of reading options on any of their display devices.

The analysts forecast the e-book market in the US to grow at a CAGR of 13.98% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the e-book market in the US for 2016-2020. To calculate the market size, the report considers the revenue generated from the online sales of e-books.

The market is divided into the following segments based on categories:

- Nonfiction
- Juvenile
- Fiction

The report, E-book Market in the US 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

- Amazon
- Apple
- Barnes & Noble
- Kobo

Other prominent vendors

- E-books.com
- Harlequin.com
- Google
- Lulu
- OmniLit
- Smashwords
- Waterstones

Market drivers

- Increased penetration of portable devices
- For a full, detailed list, view the full report

Market challenges

- Content piracy
- For a full, detailed list, view the full report

Market trends

- Self-publishing
- For a full, detailed list, view the full report

Key questions answered in this report

- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Amazon
  • Apple
  • Barnes & Noble
  • E-books.com
  • Google
  • Harlequin.com
  • MORE
PART 01: Executive summary
  • Highlights
PART 02: Scope of the report
  • Market overview
  • Top-vendor offerings
PART 03: Market research methodology
  • Research methodology
  • Economic indicators
PART 04: Introduction
  • Key market highlights
PART 05: Country overview

PART 06: Market landscape
  • Market overview
  • Market size and forecast
  • Five forces analysis
PART 07: Market segmentation by product
  • E-book market in the US by product
PART 08: Market segmentation by reading device
  • E-book market in the US by reading device
PART 09: Market segmentation by age and gender
  • E-book market in the US by age
  • E-book market in the US by gender
PART 10: Market drivers
  • Increased penetration of portable devices
  • Government programs to encourage e-book adoption
  • Green initiatives to reduce paper use
PART 11: Impact of drivers

PART 12: Market challenges
  • Content piracy
  • Conflict between publishers and retailers
  • Delays in release of e-books
PART 13: Impact of drivers and challenges

PART 14: Market trends
  • Self-publishing
  • Transition to digital reading
  • E-book: An evolution in the medium of reading
PART 15: Vendor landscape
  • Competitive scenario
  • Market vendor rank analysis 2015
PART 16: Key vendor analysis
  • Amazon
  • Apple
  • Barnes & Noble
  • Kobo
  • Other prominent vendors
PART 17: About the Author

List of Exhibits

Exhibit 01: Product offerings
Exhibit 02: GDP per capita 2010-2015 ($)
Exhibit 03: US population 2010-2015 (millions)
Exhibit 04: Employment to population ratio in the US 2015
Exhibit 05: Full-time and part-time employment ratio in the US 2015
Exhibit 06: Number of Internet users per 100 people in the US (2011-2014)
Exhibit 07: Overview of e-book market in the US
Exhibit 08: E-book market in the US 2015-2020 ($ billions)
Exhibit 09: Five forces analysis
Exhibit 10: E-book market by product 2015
Exhibit 11: E-book market by product 2020
Exhibit 12: E-book market in the US by reading device 2015
Exhibit 13: E-book market in the US by demographics 2015
Exhibit 14: E-book market in the US by gender 2015
Exhibit 15: Impact of drivers
Exhibit 16: Impact of drivers and challenges
Exhibit 17: E-book market in the US by vendor 2015
Exhibit 18: Amazon: Business segmentation by revenue 2015
Exhibit 19: Amazon: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 20: Apple: Business segmentation by revenue 2015
Exhibit 21: Apple: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 22: Barnes & Noble: Business segmentation by revenue 2015
Exhibit 23: Barnes & Noble: Business/product segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 24: Kobo: Business segmentation 2014
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FEATURED COMPANIES

  • Amazon
  • Apple
  • Barnes & Noble
  • E-books.com
  • Google
  • Harlequin.com
  • MORE
The following companies are recognised as the key players in the E-book Market in the US: Amazon, Apple, Barnes & Noble and Kobo.

Other Prominent Vendors in the market are: E-books.com, Harlequin.com, Google, Lulu, OmniLit, Smashwords, and Waterstones.

Commenting on the report, an analyst from the research team said: “The emerging trend of self-publishing is gaining popularity in the e-book market in the US owing to its advantages. Authors can approach vendors to get their books published and sold through online channels, instead of completely depending on traditional publishing houses. Such self-published titles tend to be priced much lower than mainstream titles. Therefore, the number of self-published books in the e-book market in the US is expected to increase because of the low prices these titles offer compared to mainstream titles.”

According to the report, the increased penetration of portable devices like smartphones, tablets, and e-readers in the US is one of the key drivers of the e-book market in the country. With increased Internet penetration and rapid technological advances, smartphones and tablets have become essential to mobile phone users in the country.

Furthermore, the report states that content piracy is a significant risk factor for e-book publishers. The increased number of sites that host and supply pirated books is anticipated to adversely affect the growth of the e-book market in the US during the forecast period.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
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- Amazon
- Apple
- Barnes & Noble
- Kobo
- E-books.com
- Harlequin.com
- Google
- Lulu
- OmniLit
- Smashwords
- Waterstones.
Note: Product cover images may vary from those shown
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