Asia-Pacific Agricultural Machinery Market- By Type, Application and Geography-Market Shares, Forecasts And Trends (2016 - 2021)

  • ID: 3691260
  • Report
  • 92 pages
  • Mordor Intelligence
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The Asia Pacific represents a large segment of the developing countries’ agricultural area, consisting of a large proportion of small holding farmers. This market is thus characterized by a number of regional body interventions (ADB, UN bodies, and others), close tracking, social enterprises and monetary aid. In comparison with about 700-1850 tractors used per 1000 farmers in North America or Europe, the countries in Asia-Pacific (China, India, others), and Africa, exhibit poor rates of 3-6 tractors per1000 farmers. However, initiatives to remedy this disparity are underway, by governmental, regional bodies and others. Consequently, there is a thriving market for equipment rental market in some countries, and a growing equipment purchase market.

Out of the global demand for agricultural machinery, Asia Pacific alone provides half of the demand. It is thus of little surprise that this high growth region is also one of the fastest growing in terms of agricultural machinery and implements. There is an active regional agricultural machinery testing program driven by UN in the Asia-Pacific.

Currently worth $X billion, this market is projected to grow at CAGR 15.8% over 2015-2020. The growth is driven in large part by an increase in affluence, and thereby, consolidation in agricultural areas in the Asia Pacific, demand for higher productivity to match the demand for more food in line with a growing population. In addition, technology advancements, to match not only large scale productions as in the west, but to support and fit the needs of small holder farmers is also expected to drive the growth of this market.

Most important constraints faced by this market in the Asia Pacific include lack of awareness about new technologies, lack of skilled manpower, fluctuating prices of farm commodities, lack of governmental support, and lack of purchasing power due to a low average level of affluence.

Starting with common tools of farming like plough and sickle, the agricultural machinery industry has products to offer in every stage of a crop cycle. Here market segmentation is done on the basis of product and phase type, for example, tractors, plowing and cultivating machinery, planting and fertilizing, harvesting machinery etc. The combine machine of scarifying, fertilizing and seeding is popular in Asia-Pacific; the plough, mineral fertilizer applicator, combine harvester and grain thresher are also in great demand. Large ticket items like tractors and harvesters is dominated by foreign manufacturers, and does not pose a direct threat to the small and medium sized implements manufacturers in the country.

While Japan has the highest level of mechanization among Asian countries, regionally India and China provide great scope of growth due to continued support from government bodies. Countries such as Thailand and Vietnam also exhibit great potential for growth. The equipment used in these countries tend to be in the form of smaller horsepower, low-technology tractors with relatively low unit prices.

Competitive Landscape

The Asian agricultural machinery and equipment industry is dominated by renowned players like Deere and Company, AGCO Corp., CNH Industrial N.V, Iseki & Co. Ltd., Kuhn Group, Kverneland Group and Escorts Group operating in market place. Changzhou Dongfeng Agricultural Machinery Group, China National Machinery Industry Corporation, Daedong Industrial Company Limited, Foton Lovol , Yanmar Company Limited , Shandong Shifeng Group Company Limited are some of the Asian companies operating specifically in the region. The companies here strive to strengthen their base through of product features, pricing, quality, scale of operation and technology innovation.

This report offers:

- Market analysis for the Asia-Pacific Agricultural Machinery Market, with region specific assessments and competition analysis on global and regional scales.
- Market definition along with the identification of key drivers and restraints
- Identification of factors instrumental in changing the market scenarios, rising prospective opportunities, and identification of key companies that can influence this market on a global and regional scale
- Extensively researched competitive landscape section with profiles of major companies along with their market shares
- Identification and analysis of the macro and micro factors that affect the Asia-Pacific Agricultural Machinery Market on both global and regional scales
- A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information
- A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market
- Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
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1.1 Research Methodology
1.2 Definition of the Market
1.3 Assumptions


3.1 Introduction
3.2 Drivers
3.2.1 Shortage of labour
3.2.2 Rising farm income
3.2.3 Importance of mechanisation for productivity
3.2.4 Land Use Consolidation
3.3 Constraints
3.3.1 Volatility of commodity prices
3.3.2 Lack of proper subsidy programs
3.3.3 Lack of Skilled Manpower
3.3.4 Tariff Difference on Machines and Spare Parts
3.4 Opportunities
3.4.1 Better product mix through technology innovation
3.4.2 Region and country specific product developments
3.4.3 Precision farming
3.5 Porter's Five Forces Analysis
3.5.1 Bargaining Power of Suppliers
3.5.2 Bargaining Power of Buyers
3.5.3 Threat of New Entrants
3.5.4 Threat of Substitute Products and Services
3.5.5 Degree of Competition

4.1 By Product & phase Type
4.1.1 Tractors By Product types Pedestrian Wheeled By Application Utility Tractors Row crop tractors Garden & Orchard type Tractor Others
4.1.2 Plowing and Cultivating Machinery By Product Type Ploughs Harrows Cultivators & Tillers Others By Application Type Soil Loosening Clod Size reduction Clod sorting Others
4.1.3 Planting and Fertilizing Machinery Planting Machinery Seed Drill Planters Broadcast Seeders Transplanters Fertilizing Machinery Dry Fertilizer Spreaders Drop Spreaders Rotary Spreaders Others
4.1.4 Harvesting Machinery Crop & Grain Harvesting Machine Rootcrop Harvesting Machine Fruits and Vegetable Harvesting Machine Threshers Others
4.1.5 Haying and Forage Machinery By Product & phase Type Pull type Forage Harvester Forage Blower By Application types Mowers Conditioners Tedders or inverters Hay rakes
4.1.6 Irrigation Machineries By Irrigation types Sprinkler Irrigation Drip Irrigation
4.1.7 Parts and Attachments
4.1.8 Other Agricultural Equipment
4.2 By Geography
4.2.1 Asia-Pacific China Japan India Australia Others

5. Competitive Landscape
5.1 Mergers & Acquisitions
5.2 Joint Ventures
5.3 New Product Launches
5.4 Most active companies in the past five years
5.5 Market Share Analysis

6. Company Profiles
6.1 Deere and Company
6.2 AGCO Corp.
6.3 CNH Industrial N.V
6.4 Iseki & Co. Ltd.
6.5 Kuhn Group
6.6 Kverneland Group
6.7 Escorts Group
6.8 Kubota Tractor Corp
6.9 Claas KGaA mbH
6.10 Mahindra & Mahindra Ltd.
6.11 Tractors and Farm Equipment Ltd.
6.12 Same Deutz-Fahr Deutschland Gmbh
6.13 Agrifac Machinery
6.14 ARGO SpA
6.15 Alamo Group Incorporated
6.16 AMAZONEN-Werke H. Dreyer GmbH & Company KG
6.17 Bucher Industries AG
6.18 Changzhou Dongfeng Agricultural Machinery Group
6.19 China National Machinery Industry Corporation
6.20. Daedong Industrial Company Limited
6.21. Exel Industries SA
6.22. Foton Lovol International Heavy Industries Company Ltd.
6.23. JCB Limited
6.24. Yanmar Company Limited
6.25. Kukje Machinery Company Limited
6.26. Netafim Limited
6.27. Shandong Shifeng Group Company Limited
6.28. Tetra Laval International SA
6.29. Valmont Industries Incorporated
6.30. WORLD Group Company Limited
6.31. Yamabiko Corporation
6.33. Case New Holland
6.34. YTO Group

7. Appendix
7.1 Sources
7.2 Disclaimer
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Note: Product cover images may vary from those shown