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World Mobile Learning Market - Opportunities and Forecasts, 2017 - 2023

  • ID: 3773457
  • Report
  • September 2019
  • Region: Global
  • Allied Analytics LLP
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Mobile Learning (also popular as M-learning) refers to the learning process through social and content communication, using electronic equipment. It is a form of distance learning, where mobile users can easily access educational content on their handheld device (smartphone etc.) at their convenience. Emergence of mobile learning has helped learners involve in voluntary as well as active learning. Furthermore, the flexibility in mobile learning also engages learning through multimedia tools on smartphones. Besides this, other benefits offered by mobile learning are collaborative learning, high retention rate and multi -device support.

There are several drivers, restraints and opportunities influencing the growth of mobile learning market worldwide. Growing smartphone and mobile device market penetration, worldwide coupled with the rising need for highly advanced and digital learning have contributed to the growth of this industry. The increased adoption rate in BFSI is likely to create greater opportunities for the mobile learning market in years to come.

The Mobile Learning Market is segmented in terms of software, application, end-user and geography. Based on software, the market covers e-books, video -based courseware, interactive assessments and others. The applications discussed in the market research report includes corporate learning, in -class learning, stimulation based learning and others. Major end-users of the world mobile learning market are academic and corporate. Likewise, the regions experiencing tremendous growth in the mobile analytics market includes North America, Europe, Latin America, Middle East and Africa and Asia Pacific.

The companies active in mobile learning market are adopting effective business strategies to stay competitive. Major brands are seen investing generously in research and development. Key market players are also seen eyeing the local brands for acquisition. Other business model such as joint venture and market entry strategies are helping prominent vendors to make their presence felt in new market and increase their product portfolio. Key market leaders are also covered in the market research report. List of companies discussed in the report includes Upside Learning, Dell, SAP, SweetRush, City & Guilds Kineo, Epic Learning Group, Allen Interactions, GLAD Solutions, Oxagile, and LAS.

MOBILE LEARNING MARKET KEY BENEFITS FOR STAKEHOLDERS

The market research study performs an extensive evaluation of the different market entry strategies and brand positioning tactics adopted by prominent vendors to remain competitive
Research techniques such as descriptive and exploratory research methods have been used intelligently to highlight the major market drivers, restraints and opportunities shaping the market worldwide
The study further discusses about the policy amendments that are likely to determine the growth rate and market share
Comprehensive study of recent launches, collaborations, acquisitions and mergers etc. highlights how enterprises are determined to stay competitive
SWOT analysis of the market brings to the table the weaknesses, strengths, opportunities and threats and also pin points how brands manage of stay competitive

MOBILE LEARNING MARKET KEY SEGMENTS

Market By Software

E-Books
Interactive Assessment
Video -Based Courseware
Others

Market By Application

Corporate Learning
In -class Learning
Stimulation Based Learning
Others

Market By End-User

Academic
Corporate

Market By Geography

North America
Europe
Asia Pacific
LAMEA

Key Players

Upside Learning
Dell
SAP
GLAD Solutions
Oxagile
SweetRush
City & Guilds Kineo
Epic Learning Group
Allen Interactions
LAS

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The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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