Indonesia Fitness Services and Equipment Market Outlook to FY’2020 - Purchasing Power of Middle Class, Product Innovation and Increasing Health Concerns to Shape Future Growth

  • ID: 3802546
  • Report
  • Region: Indonesia
  • 136 Pages
  • Ken Research Private Limited
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FEATURED COMPANIES

  • 20Fit
  • Amer Sports
  • Brunswick Corporation
  • Celebrity Fitness
  • Cybex International
  • Fitness First
  • MORE
The report titled “Indonesia Fitness Services and Equipment Market Outlook to FY’2020 - Purchasing Power of Middle Class, Product Innovation and Increasing Health Concerns to Shape Future Growth” provides a comprehensive analysis of the Fitness Industry in Indonesia. The report covers various aspects such as market size of the fitness services market revenue in terms of number of fitness clubs, personal trainers and subscribers. The segmentation on the basis of market structure - organized and unorganized, top cities, services offered, total area and subscription charges. The report also covers fitness equipment market revenue and segmentation based on end user and type of fitness equipment - cardiovascular and strength training. In addition to this, the report also covers the customer profile in the fitness services market and segmentation on the basis of gender, age, fitness level and income of the consumer. The report will help industry consultants, Fitness service providers, fitness equipment manufacturers, dealers, retail chains, potential entrants and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.

Indonesia Fitness Industry:

The Fitness industry in Indonesia will continue to grow at a sizeable pace in the next few years with the addition of new fitness clubs and lowering of import restrictions by the government. The industry is predicted to grow at a CAGR of ~% from FY’2016-FY’2020. Factors such as the increasing prevalence of obesity among the youth, scaling up through franchising, increasing urban population and rising health concerns have driven the fitness services market in Indonesia for several years in the past and this trend is expected to continue in the future. Product innovations, swelling growth of hotels and the increasing number of fitness clubs have impelled the fitness equipment market in the past and this development is expected to continue in the future. Indonesia Fitness Industry is pulsating and has witnessed a valuation of USD~ million in FY’2015. Over the last few years from FY’2011-FY’2015, the industry has observed an average annual growth of ~% in value terms.

Indonesia Fitness Services Market:

The market size of fitness services in Indonesia had grown from around USD ~ million in FY’2011 to USD ~ million in FY’2015. In terms of revenue, the fitness services market observed a CAGR of ~% for the period FY’2011- FY’2015. The number of subscribers to fitness services had also increased from around ~ thousand to ~ thousand, indicating a CAGR of ~ %.
The Indonesia fitness services market is highly fragmented with around ~% of gyms and fitness centres belonging to the unorganized sector (FY’2015). The organized players contributed only ~% and include players like Gold’s Gym, Celebrity Fitness, Fitness First and 20fit. In terms of revenue, organized fitness centres contributed around ~% while the unorganized fitness players contributed ~%. It has been estimated that around ~% of the fitness centres in the country were located in the top ten cities. Jakarta, the capital city, was estimated to have ~% share in terms of number of fitness centres across Indonesia. The capital city along with Bekasi and Tangerang had a cumulative of ~ fitness clubs and accounted for almost ~% share in terms of number of fitness centres. The top 3 cities were also estimated to have contributed the highest to revenue at a staggering ~%.
The long term outlook projections indicate the increase in revenue from the fitness services market from USD ~ million in FY’2018 to USD ~ million by FY’2020, achieving a CAGR of ~% from FY’2016-FY’2020. The number of fitness centres is estimated to increase from ~ in FY’2018 to ~ by FY’2020, attaining a CAGR of ~% from FY’2016-FY’2020. In addition to this, the number of subscribers enrolled to the fitness services is projected to increase from ~ thousand in FY’2018 to around ~ thousand by FY’2020, achieving a CAGR of ~% from FY’2016 to FY’2020.

Indonesia Fitness Equipment Market:

The major players in Indonesia fitness equipment market are the foreign brands. They constituted almost ~% of the sales volume and revenue in the fitness industry in FY’2015. The revenue from the fitness equipment market increased from USD ~ million in FY’2010 to USD ~ million in FY’2012. However, the revenue reduced to USD ~ million in FY’2015, indicating a CAGR of ~% from FY’2010- FY’2015.
The users in the fitness equipment market can be broadly classified into institutional and residential users. The institutional users had the largest contribution in the fitness equipment sales in FY’2015 with a share of ~% in the overall fitness equipment sales. Almost ~% of the institutional fitness equipment revenue in FY’2015 was obtained from hotels. The share of revenue of fitness equipment from the fitness clubs was around ~%. The corporate offices and sports clubs contribution to revenue of the fitness equipment market was ~% and ~% respectively. The share of cardiovascular equipment in the overall fitness equipment market was estimated to be ~% in FY’2015. The strength training equipments, on the other hand, held a share of ~% in FY’2015.
The long term outlook for the fitness equipment market is projected to increase from USD ~ million in FY’2018 to USD ~ million by FY’2020, achieving a CAGR of ~% for the FY’2016- FY’2020. The market growth can be attributed to innovative product launches and increasing collaborations between fitness equipment vendors and the commercial user segment. The commercial user segment needs to improve their infrastructural offerings as it largely supplements the demand for fitness equipment.

Key Topics Covered in the Report:

- Customer Profile in Indonesia Fitness Services Market, FY’2015 - By Gender, Age, Fitness Level and Income
- Indonesia Fitness Industry Size, FY’2011-FY’2015
- Indonesia Fitness Industry Segmentation - Fitness Services and Fitness Equipments, FY’2011-FY’2015
- Indonesia Fitness Services Market Size - By Revenue, Number of Fitness Centres, Number of Subscribers, Revenue of Personal Trainers and Number of Personal Trainers, FY’2011-FY’2015
- Indonesia Fitness Services Market Segmentation - Market Structure, City, Services Offered, Area and Subscription Charges, FY’2015
- Government Regulation in Indonesia Fitness Services Market
- Growth Drivers and Trends in Indonesia Fitness Services Market
- Challenges in Indonesia Fitness Services Market
- Market Share of Major Organized Players in Indonesia Fitness Services Market - By Revenues and Number of Fitness Centres, FY’2015
- Decision Making Process Before Selecting a Gym
- Company Profile of Major Organized Players in Indonesia Fitness Services Market
- Indonesia Fitness Services Future Outlook, FY’2016-FY’2020
- Indonesia Fitness Equipment Market Size, FY’2011-FY’2015
- Indonesia Fitness Equipment Market Segmentation - By End Users, Institutional Users, Type of Equipment, FY’2015
- Government Regulation in Indonesia Fitness Equipment Market
- Growth Drivers and Trends in Indonesia Equipment Services Market
- Issues and Challenges in Indonesia Fitness Equipment Market
- Company Profile of Major Organized Players in Indonesia Equipment Services Market
- Product Offering of Major Fitness Equipment Manufacturers
- Company Profile of Major Fitness Equipment Dealers
- Indonesia Fitness Services Equipment Outlook, FY’2016-FY’2020
- Indonesia Fitness Industry Outlook and Projections, FY’2016-FY’2020
- Franchise Model and Self Investment For Fitness Clubs
- Value Chain Analysis for Fitness Equipments
- Macro Economic Factors Affecting The Fitness Industry, FY’2010-FY’2020
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FEATURED COMPANIES

  • 20Fit
  • Amer Sports
  • Brunswick Corporation
  • Celebrity Fitness
  • Cybex International
  • Fitness First
  • MORE
1. Executive Summary
Fitness Services Market in Indonesia
Fitness Equipment Market in Indonesia
The Fitness Industry in Indonesia

2. Appendix
2.1 Market Definitions
2.2 Abbreviations
2.3 Research Methodology
2.3.1. Consolidated Research Approach
2.3.2. Market Sizing - Fitness Services Market
2.3.3. Research Model
Regression Matrix
Variables
Limitations
2.3.4. Final Conclusion

3. Customer Profile in Indonesia Fitness Services Market, 2015
By Gender, 2015
By Age, 2015
By Fitness Level, 2015
By Income, 2015

4. Indonesia Fitness Industry Size, 2010-2015

5. Indonesia Fitness Industry Segmentation, 2010-2015

6. Indonesia Fitness Services Market Introduction
6.1. Investment Model in Indonesia Fitness Services Market
Franchise Model
Self-Investment Model
6.2. Indonesia Fitness Services Market Size, 2010-2015
6.2.1. By Revenue, 2010-2015
6.2.2. By Number of Subscribers, 2010-2015
6.2.3. By Number of Fitness Centres, 2010-2015
6.2.4. By Number of Personal Trainers and Personal Training Market, 2010-2015
6.3. Indonesia Fitness Services Market Segmentation
6.3.1. By Market Structure - Organized and Unorganized, 2015
By Revenues, 2015
By Number of Fitness Centres, 2015
6.3.2. By City - Jakarta, Bekasi, Tangerang, Surabaya, Medan, Bandung, 2015
6.3.3. By Services Offered (Gym, Yoga, Pilates, Martial Arts, Swimming), 2015
6.3.4. By Subscription Charges, 2015
6.3.5. By Area of the Gym, 2015
6.4. Government Regulation in Indonesia Fitness Services Market
6.4.1. Registration and Laws Governing the Business
6.4.2. IHRSA Code of Conduct and Membership Standards For Fitness Clubs
6.5. New Age Fitness Services Of Indonesia
6.6. Growth Drivers and Trends in Indonesia Fitness Services Market
Tapping The Obese Population Will Drive Growth Potential of Fitness Services
Restructuring Of The Market By Competitive pricing of Membership fee
Adopting a Balanced Approach to Scaling Up Via Franchise Model
Investing In Building Customer Awareness And Trust
Regional Fitness Forms Gaining Acceptance as a Mode of Fitness
6.7. Challenges in Indonesia Fitness services market
Relaxed Attitude Towards Health and Fitness
Lack oF Standardization of Workforce Education and Quality
Inability of Organized Fitness Clubs to Penetrate From Tier-1 to Tier-2 and Tier-3 Cities
6.8. Market Share of Major Organized Players in Indonesia Fitness Services Market, FY’2015
By Revenues, 2015
By Number Of Fitness Centres
6.9. Decision Making Process Before Joining a Fitness Centre
6.10. Company Profiles Of Major Organized Fitness Centres
6.10.1. Competitive landscape of Major Organized Fitness Centres
6.11. Indonesia Fitness Services Future Outlook and Projections, 2016-2020

7. Indonesia Fitness Equipment Market Introduction
Value Chain Analysis in Indonesia Fitness Equipment Market
Marketing of Fitness Equipments by Major Players
7.1. Indonesia Fitness Equipment Market Size, 2010-2015
7.2. Indonesia Fitness Equipment Market Segmentation
7.2.1 By End Users (Institutional and Home Users), 2015
7.2.2 By Institutional Users (Hotels, Offices, Fitness Centres, Sports Clubs and Others), 2015
7.2.3 By Type of Equipment (Cardiovascular and Strength), 2015
7.2.3.1 Cardiovascular Equipments
Treadmills
Stationary Bikes
Elliptical Machiness
7.2.3.2 Strength Training Equipment
Free Weights
Machines
7.3. Government Regulation in Indonesia Fitness Equipment Market
7.4. Growth Drivers and Trends in Indonesia Fitness Equipment Market
Increasing Number of Gyms Will Increase Demand For Fitness Equipments
Product Innovation
Increasing Participation in Sporting Activities
Growing Demand From Household and Corporates
Emerging Trend for Green Equipments
7.5. Issues and Challenges in Indonesia Fitness Equipment Market
Alternative Forms of Fitness Services adversely Impacting Gym Services
Use of Counterfeit Products
Existence of Used Fitness Equipment
Low Penetration of Equipments Through Online Channels
Raising Cost of Equipment
7.6. Company Profile of Major Manufacturers in the Fitness Equipment Market
7.7. Product Offering of Major Players in Indonesia Fitness Equipment Market
Brunswick Corporation (Life Fitness)
Amer Sports (Precor)
ICON Health And Fitness (NordicTRack, Freemotion)
7.8. Company Profile Of Major Dealers in Indonesia Fitness Equipment Market
Primafit
Solution Fitness
7.9. Indonesia Fitness Equipment Market Future Outlook and Projections, 2016-2020

8. Indonesia Fitness Industry Future Outlook and Projections, 2016-2020
By Fitness Services and Fitness Equipments Market, 2016-2020
8.1. Cause and Effect Relationship
8.2. Analyst Recommendations
8.2.1 Indonesia Fitness Services Market
Organized Sector
8.2.2 Indonesia Fitness Equipment Market
Domesic Equipment Manufacturers
Imported Equipment Manufacturers
8.2.3 Recommendations To The Government

9. Macroeconomic Factors Affecting the Fitness Industry in Indonesia
9.1. Urban Population in Indonesia, 2010-2020
9.2. Working Class Population in Indonesia, 2010-2020
9.3. Obese Population in Indonesia, 2010-2020
9.4. Import of Fitness Equipment in Indonesia, 2010-2020

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List Of Figures:
Figure 3 1: Gender Wise Segmentation of Indonesia Fitness Services on the Basis of Number of Subscribers in Percentage (%), 2015
Figure 3 2: Age-wise Segmentation of Indonesia Fitness Services Market on the Basis of Number of Subscribers in Percentage (%), 2015
Figure 3 3: Fitness Level Wise (BMI) Segmentation of Indonesia Fitness Services Market on the Basis of Number of Subscribers in Percentage (%), 2015
Figure 3 4: Income Wise Segmentation of Indonesia Fitness Services Market on the Basis of Number of Subscribers in Percentage (%), 2015
Figure 4 1: Indonesia Fitness Industry Size on the Basis of Revenue in USD Million and Growth Rate in Percentage (%), 2010-2015
Figure 5 1: Indonesia Fitness Industry Segmentation by Fitness Services and Equipments on the Basis of Revenue in Percentage (%), 2010-2015
Figure 6 2: Indonesia Fitness Services Market Size on the Basis of Number of Subscribers in Thousands and Growth Rate in Percentage (%), 2010-2015
Figure 6 1: Indonesia Fitness Services Market Size on the Basis of Number of Personal Trainers in units and Growth Rate in Percentage (%), 2010-2015
Figure 6 3: Indonesia Fitness Services Market Size on the Basis of Revenue from Personal Trainers in USD Million and Growth Rate in Percentage (%), 2010-2015
Figure 6 4: Indonesia Fitness Services Market Segmentation by Market Structure-Organized and Unorganized on the Basis of Revenue in Percentage (%), 2015
Figure 6 5: Indonesia Fitness Services Market Segmentation by Market Structure-Organized and Unorganized on the Basis of Number of Fitness Centres in Percentage (%), 2015
Figure 6 6: Indonesia Fitness Service Market Segmentation by Region - Jakarta, Bekasi, Surabaya and others on the Basis of Revenue in Percentage (%), 2015
Figure 6 7: Indonesia Fitness Services Market Segmentation by Region on the Basis of Number of Fitness Centres in Percentage (%), 2015
Figure 6 8: Indonesia Fitness Services Market Segmentation by Services offered - Gym, Yoga, Pilates and others on the Basis of Number of Fitness Centres in Percentage (%), 2015
Figure 6 9: Indonesia Fitness Services Market Segmentation by Subscription Charges on the Basis of Number of Subscribers in Percentage (%), 2015
Figure 6 10: Indonesia Fitness Services Market Segmentation by Area of the Fitness Centre on the Basis of Number of Fitness Centres in Percentage (%), 2015
Figure 6 11: Market Share of Major Organized Fitness Centres - Gold’s Gym, Fitness First, Celebrity Fitness and Others in Indonesia Fitness Services Market on the Basis of Revenue in Percentage (%), 2015
Figure 6 12: Market Share of Major Organized Fitness Centres - Gold’s Gym, Celebrity Fitness, Fitness First and others in Indonesia Fitness Services Market on the Basis of Number of Fitness Centres in Percentage (%), 2015
Figure 6 13: Indonesia Fitness Services Market Future Projections on the Basis of Revenue in USD Million, 2016-2020
Figure 6 14: Indonesia Fitness Services Market Future Predictions on the Basis Number of Fitness Centres in Units and Number of Subscribers in Thousands, 2016-2020
Figure 7 1: Indonesia Fitness Equipment Market Value Chain
Figure 7 2: Indonesia Fitness Equipment Market Size on the Basis of Revenues in USD Million and Growth Rate in Percentage (%), 2010-2015
Figure 7 3: Indonesia Fitness Equipment Market by Institutional and Home Users on the Basis of Revenue in Percentage (%), 2015
Figure 7 4: Indonesia Fitness Equipment Market by Institutional Users on the Basis of Revenue in Percentage (%), 2015
Figure 7 5: Indonesia Fitness Equipment Market Segmentation by Type of Equipment - Cardiovascular and Strength Training on the Basis of Revenue in Percentage (%), 2015
Figure 7 6: Indonesia Fitness Equipment Market by Type of Cardiovascular Equipment - Treadmills, Machines and Bikes on the Basis of Revenue in Percentage (%), 2015
Figure 7 7: Indonesia Fitness Equipment Market by Type of Strength Training Equipment - Selectorized, Free Weights, Plate Loaded and Cable Motion on the Basis of Revenue in Percentage (%), 2015
Figure 7 9: Indonesia Fitness Equipment Market Future Outlook and Projections on the Basis of Revenue in USD Million 2016-2020
Figure 8 1: Indonesia Fitness Industry Future Projections on the Basis of Revenue in USD Million and Growth Rate in Percentage, 2016-2020
Figure 8 2: Indonesia Fitness Industry Future Projections by Fitness Services and Fitness Equipment Market on the Basis on Revenue in Percentage (%), 2016-2020
Figure 9 1: Urban Population of Indonesia in Million, 2010-2020
Figure 9 2: Urban Population of Indonesia in Million, 2010-2020
Figure 9 4: Obese Population in Indonesia in Million, 2010-2020
Figure 9 5: Import of Fitness Equipments in Indonesia on the Basis of Import Price in USD Thousand, 2010-2020

List Of Tables:
Table 2 1: Types of Fitness Equipment Defined in Indonesia Fitness Equipment Market
Table 2 2: Correlation Matrix for Fitness Services in Indonesia
Table 2 3: Correlation Matrix for Fitness Equipment in Indonesia
Table 2 4: Regression Coefficient Output for the Fitness Services Market in Indonesia
Table 2 5: Regression Coefficient Output for the Fitness Equipment Market in Indonesia
Table 3 1: Indonesia Fitness Services Market Segmentation by Gender-Male and Female on the Basis of Number of Subscribers in Thousands, 2015
Table 3 2: Age-wise Segmentation of Indonesia Fitness Services Market by Number of Subscribers in Thousands, 2015
Table 3 3: Fitness Level Wise Segmentation of Indonesia Fitness Services Market by Number of Subscribers in Thousands, 2015
Table 3 4: Income Wise Segmentation of Indonesia Fitness Services Market by Number of Subscribers in Thousands, 2015
Table 5 1: Indonesia Fitness Industry Segmentation by Fitness Services and Equipments on the Basis of Revenue in USD Million, 2010-2015
Table 6 1: Required parameters for the establishment of Gold’s Gym Franchise in Indonesia
Table 6 2: Required Parameters for the Establishment of a Gym in an Urban Area in Jakarta, Indonesia
Table 6 3: Monthly Expenses for a Gym in an Urban Area
Table 6 4: Means of Finance for Establishing a Gym in an Urban Area in Indonesia
Table 6 5: Annual Cost of Operation for a Gym in an Urban Area in Indonesia
Table 6 6: Financial Indicators Related to the Establishment of a Gym in an Urban Area in Indonesia
Figure 6 7: Indonesia Fitness Services Market Size on the Basis of Revenue in USD Million and Growth Rate in Percentage (%), 2010-2015
Table 6 8: Indonesia Fitness Services Market Segmentation by Nature of Organization on the Basis of Revenue in USD Million, 2015
Table 6 9: Indonesia Fitness Services Market Segmentation by Market Structure-Organized and Unorganized on the Basis of Number of Fitness Centres, 2015
Table 6 10: Indonesia Fitness Service Market Segmentation by Region - Jakarta, Bekasi, Surabaya and others on the basis of Revenue in USD Millions, 2015
Table 6 11: Indonesia Fitness Services Market Segmentation by Region on the Basis of Number of Fitness Centres, 2015
Table 6 12: Indonesia Fitness Services Market Segmentation by Services Offered - Gym, Yoga, Pilates and others on the Basis of Number of Fitness Centers in USD Million, 2015
Table 6 13: Indonesia Fitness Services Market Segmentation by Subscription Charges on the Basis of Number of Subscribers in USD Million, 2015
Table 6 14: Indonesia Fitness Services Market Segmentation by Area of the Fitness Centre on the Basis of Number of Fitness Centres in Units, 2015
Table 6 15: The laws and Regulation Governing the Setting Up of a New Business in Indonesia
Table 6 16: The Process and Regulation for Setting up a Franchisee Business in Indonesia
Table 6 17: The Club Membership Standards Given By the IHRSA
Table 6 18: New Age Fitness Service in Indonesia, 2015
Table 6 19: Annual Membership Fee Levied by Various Fitness Centres in USD, 2015
Table 6 20: The Total Number of Fitness Centres in Indonesia on the Basis of Ownership
Table 6 21: The Background Education of Personal Trainers in Organized Fitness Clubs
Table 6 22: Market Share of Major Organized Fitness Centres - Gold’s Gym, Celebrity Fitness, Fitness First and others in Indonesia Fitness Services Market on the Basis of Revenue in USD Million, 2015
Table 6 23: Market Share of Major Organized Fitness Centres - Gold’s Gym, Celebrity Fitness, Fitness First and others in Indonesia Fitness Services Market on the Basis of Number of Fitness Centres in Units, 2015
Table 6 24: Individual’s Decision Making Process before joining a Fitness Centre
Table 6 25: Competitive Landscape of Major Organized Players in Indonesia Fitness Services Market, 2015
Table 6 26: Comparative Landscape of Major Organized Players on the Basis of Services Offered and USP, 2015
Table 7 1: Marketing of Fitness Equipments by Major Players
Table 7 2: Indonesia Fitness Equipment Market by Institutional and Home Users on the Basis of Revenue in USD Million, 2015
Table 7 3: Indonesia Fitness Equipment Market by Institutional Users on the Basis of Revenue in USD Million, 2015
Table 7 4: Indonesia Fitness Equipment Market Segmentation by Type of Equipment - Cardiovascular and Strength Training on the Basis of Revenue in USD Million, 2015
Table 7 5: Indonesia Fitness Equipment Market by Type of Cardiovascular Equipment - Treadmills, Machines and Bikes on the Basis of Revenue in USD Million, 2015
Table 7 6: Indonesia Fitness Equipment Market by Type of Strength Training Equipment - Selectorized, Free Weights, Plate Loaded and Cable Motion on the Basis of Revenue in USD Million, 2015
Table 7 7: The Government Regulation for Fitness Equipment in Indonesia
Table 7 8: Innovative Products in the Fitness Equipment Market, 2015
Table 7 9: The Major Sporting Events Conducted in Indonesia
Table 7 10: The Features and Specifications of Green Equipment
Table 7 11: Company Profile of Major Manufacturers in Indonesia Fitness Equipment Market, 2015
Table 7 12: Product Portfolio of Life Fitness, 2015
Table 7 13: Product Portfolio of Precor, 2015
Table 7 14: Product Portfolio of NordicTrack and FREEMOTION, 2015
Table 7 15: Company Profile of Primafit in Indonesia Fitness Equipment Market, 2015
Table 7 16: Company Profile of Solution Fitness in Indonesia Fitness Equipment Market, 2015
Table 8 1: Indonesia Fitness Industry Future Projections by Fitness Services and Fitness Equipment Market on the Basis on Revenue in USD Million, 2016-2020
Table 8 2: Cause and Effect Relationship in Indonesia Fitness Industry
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- 20Fit
- Amer Sports
- Brunswick Corporation
- Celebrity Fitness
- Cybex International
- Fitness First
- Gold's Gym
- Osbond Gym
- Primafit
- RockStar Gym
- Solution Fitness
Note: Product cover images may vary from those shown
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