Europe Home Appliances Market - By Products, Distribution Channels, Countries and Vendors - Market Trends and Forecasts (2016 - 2021) - Product Image

Europe Home Appliances Market - By Products, Distribution Channels, Countries and Vendors - Market Trends and Forecasts (2016 - 2021)

  • ID: 3803778
  • Report
  • Region: Europe
  • 80 pages
  • Mordor Intelligence
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The home appliances market in the mostly high value, mature, but stagnant market pace of Europe is worth approximately US$ XX.XX bn, and is expected to grow at a CAGR of X.XX% to US$ XX.XX bn by 2020.

Major markets for Europe include the developed western European markets of UK, Germany, France, Spain, and others, while the other, less developed countries include Turkey, Russia, Kazakhstan, Azerbaijan, Serbia, and others.

In Western Europe, a highly saturated market posts low growth. Growth for home appliances comes only through replacement of existing products. Furthermore, as the number of households acquired by an increasing number of older people go up, the demand for small sized, high utility and compact home appliances fitting the space constraints of houses are higher in demand, driving innovation in product categories. Specific categories, like kitchen appliances are highly populated, while others like laundry appliances are served by a fewer, established players. Sales include for both personal and commercial appliances.

In Eastern Europe, Russia is the largest home appliances market. Russian market for home appliances is distinct from that of its other Eastern European neighbours because of higher level of prosperity and market penetration. The market is attractive because of a lower penetration rate, rising income and middle class, and other factors. Nascent product classes in the less penetrated markets, while a replacement market for home appliances forms the trend for the Eastern European markets.

Some of the players in Home Appliances Market mentioned in the report are Haier electronics group co. ltd, Whirlpool, Electrolux AB, LG Electronics, Godrej Group, Panasonic Corporation, Samsung Electronics, and more. Players are looking to increase market share globally through consolidation (M&As).

E-commerce is the foremost trend for purchase of home appliance, because of a number of benefits and competitive discounts, in combination with innovative credit schemes, making acquisition easier for low to middle income population in Europe, as well as those with tighter purse strings in the economically suffering markets of Western Europe.

Drivers

An unpenetrated market in Eastern Europe in combination with increasing disposable income, rising middle class, and ease of acquiring through credit, as well as a competitive appliance replacement market, hinged heavily on e-commerce are the drivers for the home appliance market in Europe.

Challenges

Some essential appliances remain high priced for most middle class consumers. Some essential smart appliances, despite innovations like electricity efficiency remain high priced without the benefit of credit availability for many purchasers. Longevity of appliances already existing with customers has further undermined the sales of smart home appliances. Furthermore, high competition in the mature markets of Western Europe by Chinese home appliances manufacturers, as well as market occupation by the Chinese producers poses grave risks in these markets.

This Report Offers:

Market Definition for the Home Appliances along with identification of key drivers and restraints for the market.
Market analysis for the Home Appliances Market, with region specific assessments.
Identification of factors instrumental in changing the market scenarios, rising prospective opportunities and identification of key companies which can influence the market on a global and regional scale.
Extensively researched competitive landscape section with profiles of major companies along with their strategic initiatives and market shares.
Identification and analysis of the Macro and Micro factors that affect the Home Appliances Market on both global and regional scale.
A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.

Please note: As this product is updated at the time of order, dispatch will be 72 hours from the date the order and full payment is received.
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1. Research Methodology
2. Executive Summary
3. Market Overview
3.1 Overview
3.2 Industry Value Chain Analysis
3.3 Industry Attractiveness - Porter's 5 Force Analysis
3.3.1 Bragaining Power of Suppliers
3.3.2 Bragaining Power of Consumers
3.3.3 Threat from new entrants
3.3.4 Threat from subsititute products
3.3.5 Competitive rivalry within the industry
3.4 Industry Policies
4. Market Dynamics
4.1 Introduction
4.2 Drivers
4.2.1 Increasing disposable income
4.2.2 Rapid Urbanization
4.2.3 Increase in marketing and advertising budgets across companies
4.2.4 Technological innovation
4.2.5 Changing consumer preference
4.3 Restraints
4.3.1 High Cost of products
4.4 Opportunities
4.4.1 Increase in replacement sales in developed nations
4.4.2 Growth in smart appliances usage
4.4.3 Growth in usage of Eco-Friendly appliances
5. Home Appliances Products Market Segmentation, Forecasts and Trends
5.1 Products
5.1.1 Cooking Appliances
5.1.2 Refrigeration Appliances
5.1.3 Washing Appliances
5.1.4 Room Comfort
5.1.5 Water Heater Appliances
5.1.6 Vacuum Cleaner
5.1.7 Dishwashers
5.2 Distribution Channel
5.2.1 Direct Selling
5.2.2 Supermarkets
5.2.3 Speciality Stores
5.2.4 E-commerce
5.2.5 Departmental Stores
5.2.6 Others
5.3 Region
5.3.1 Europe
5.3.1.1 United Kingdom
5.3.1.2 Germany
5.3.1.3 France
5.3.1.4 Italy
5.3.1.5 Sweden
5.3.1.6 Switzerland
5.3.1.7 Russia
5.3.1.8 Others
6. Vendor Market Share Analysis
7. Competitive Intelligence - Company Profiles
7.1 Haier electronics group co. ltd
7.1.1 Overview
7.1.2 Products and Services
7.1.3 Financial
7.1.4 Recent Developments
7.2 Amica Wronki S.A.
7.2.1 Overview
7.2.2 Products and Services
7.2.3 Financial
7.2.4 Recent Developments
7.3 Whirlpool
7.3.1 Overview
7.3.2 Products and Services
7.3.3 Financial
7.3.4 Recent Developments
7.4 Konka Group Co., Ltd.
7.4.1 Overview
7.4.2 Products and Services
7.4.3 Financial
7.4.4 Recent Developments
7.5 Arcelik A.S
7.5.1 Overview
7.5.2 Products and Services
7.5.3 Financial
7.5.4 Recent Developments
7.6 BSH Hausgerate GmbH
7.6.1 Overview
7.6.2 Products and Services
7.6.3 Financial
7.6.4 Recent Developments
7.7 Dongbu Daewoo Electronics
7.7.1 Overview
7.7.2 Products and Services
7.7.3 Financial
7.7.4 Recent Developments
7.8 Gorenje Group
7.8.1 Overview
7.8.2 Products and Services
7.8.3 Financial
7.8.4 Recent Developments
7.9 Defy Appliances (Pty) Ltd
7.9.1 Overview
7.9.2 Products and Services
7.9.3 Financial
7.9.4 Recent Developments
7.10 Candy Group
7.10.1 Overview
7.10.2 Products and Services
7.10.3 Financial
7.10.4 Recent Developments
7.11 Electrolux AB
7.11.1 Overview
7.11.2 Products and Services
7.11.3 Financial
7.11.4 Recent Developments
7.12 LG Electronics
7.12.1 Overview
7.12.2 Products and Services
7.12.3 Financial
7.12.4 Recent Developments
7.13 Godrej Group
7.13.1 Overview
7.13.2 Products and Services
7.13.3 Financial
7.13.4 Recent Developments
7.14 Miele & Cie KG
7.14.1 Overview
7.14.2 Products and Services
7.14.3 Financial
7.14.4 Recent Developments
7.15 Fagor Electrodomesticos
7.15.1 Overview
7.15.2 Products and Services
7.15.3 Financial
7.15.4 Recent Developments
7.16 Middleby Corporation
7.16.1 Overview
7.16.2 Products and Services
7.16.3 Financial
7.16.4 Recent Developments
7.17 Panasonic Corporation
7.17.1 Overview
7.17.2 Products and Services
7.17.3 Financial
7.17.4 Recent Developments
7.18 Samsung Electronics
7.18.1 Overview
7.18.2 Products and Services
7.18.3 Financial
7.18.4 Recent Developments
7.19 Viking Range, LLC
7.19.1 Overview
7.19.2 Products and Services
7.19.3 Financial
7.19.4 Recent Developments
7.20 Tatung Company
7.20.1 Overview
7.20.2 Products and Services
7.20.3 Financial
7.20.4 Recent Developments
8. Investment Analysis
8.1 Recent Mergers and Acquisitions
8.2 Investment Scenario and Opportunities
9. Future of Home Appliances Market
10. Appendix
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