Switzerland's mobile market has undergone a number of changes in recent years. The operator Salt (formerly Orange Switzerland) was acquired by NJJ Capital and in mid-2018 began offering fibre-based fixed broadband and pay TV services, while the MNO Sunrise (bought by the private equity firm CVC Capital Partners) is in the process of closing down its 2G network and repurposing spectrum and physical assets for LTE use.
The market has also benefited from the entry of the main cableco UPC Switzerland as an MVNO. As a full-service provider UPC, which is planning to switch to Swisscom's network during 2019, can compete effectively with the other key operators.
Mobile penetration is on a par with the European average while mobile data use among consumers has increased rapidly in line with the extended reach of LTE. Customer use of mobile data services is helping to offset declining ARPU and lower traffic in the SMS segment as consumers adopt a range of OTT messaging services. Higher data usage has also encouraged the MNOs to invest in 5G services. Swisscom is among the leading telcos in Europe for trialling 5G, with plans to offer commercial services in 2020.
This report assesses Switzerland's mobile market, presenting an analysis of the regulatory environment, service offerings and emerging new technologies, and profiles of the main providers.
Key Developments:
Sunrise launches 5G FWA service;
Salt enters the fixed-line market;
Regulator schedules multi-spectrum auction for January 2019;
Swiss MNOs using Mobile ID;
Sunrise and Swisscom to switch off 2G infrastructure;
Swisscom and Ericsson trial 10Gb/s 5G;
UPC Switzerland providing backhaul services for Salts LTE network;
Report update includes the regulators market data for 2017, telcos operating and financial data to Q3 2018, recent market developments.
Companies mentioned in this report include:
Swisscom Mobile, Salt (Orange Switzerland), Sunrise
The market has also benefited from the entry of the main cableco UPC Switzerland as an MVNO. As a full-service provider UPC, which is planning to switch to Swisscom's network during 2019, can compete effectively with the other key operators.
Mobile penetration is on a par with the European average while mobile data use among consumers has increased rapidly in line with the extended reach of LTE. Customer use of mobile data services is helping to offset declining ARPU and lower traffic in the SMS segment as consumers adopt a range of OTT messaging services. Higher data usage has also encouraged the MNOs to invest in 5G services. Swisscom is among the leading telcos in Europe for trialling 5G, with plans to offer commercial services in 2020.
This report assesses Switzerland's mobile market, presenting an analysis of the regulatory environment, service offerings and emerging new technologies, and profiles of the main providers.
Key Developments:
Sunrise launches 5G FWA service;
Salt enters the fixed-line market;
Regulator schedules multi-spectrum auction for January 2019;
Swiss MNOs using Mobile ID;
Sunrise and Swisscom to switch off 2G infrastructure;
Swisscom and Ericsson trial 10Gb/s 5G;
UPC Switzerland providing backhaul services for Salts LTE network;
Report update includes the regulators market data for 2017, telcos operating and financial data to Q3 2018, recent market developments.
Companies mentioned in this report include:
Swisscom Mobile, Salt (Orange Switzerland), Sunrise
Table of Contents
1 Market analysis4 Mobile voice6 Mobile broadband10 Related reports
2 Mobile statistics
3 Mobile infrastructure
5 Mobile data
7 Regulatory issues
8 Major mobile operators
9 Mobile content and applications
List of Tables
List of Charts
Companies Mentioned
- Swisscom Mobile
- Salt (Orange Switzerland)
- Sunrise
