2016 North American Mobile Enterprise Applications

  • ID: 3960831
  • Report
  • Region: North America, United States
  • 64 Pages
  • Frost & Sullivan
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Opportunities within Enterprises

The overall research objective was to measure the current use and future decision-making behavior toward mobile enterprise applications, including some specific focus on mobile asset tracking (MAT), mobile sales force automation (MSFA), mobile workforce management (MWM), and mobile supply chain management (MSCM) software solutions. Interest in mobile business-to-employee (B2E) software applications remains high and stable. In 2016, X% of respondent companies reported deploying at least 1 mobile worker app.

The largest proportion of businesses (X%) have implemented between 20 and 49 separate apps. This market is expected to continue exhibiting strong growth. Looking forward, about X% of respondent companies plan to deploy additional mobile worker apps between 2016 and 2017. In addition to examining a number of current mobility issues, this study deep drills on 4 mobile enterprise app categories that can be more expensive and require more complex design and deployment efforts. Each of these 4 app categories has experienced strong deployment growth in 2016, and most current users in each app category have near-term plans to expand their implementations.

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1. Research Objectives and Methodology    

2. Executive Summary

3. Market Overview and Definitions
  • Market Overview
  • Market Definitions
4. Today’s Mobile Worker Apps - An Overview
  • Current and Planned Deployment of Mobile Software Apps for Employees
  • Mobile Worker App Users by Type
  • Pros and Cons for Providing Mobile Apps to Employees
  • Percent of Employees Using Company-approved Mobile Apps
  • Employee Use of Unauthorized Mobile Apps
  • Mobile Worker App Strategy Compared to Competitors’ by Country and Organization Size
  • Wearable Device Use by Country and Organization Size
 5. Mobile Devices - BYOD versus Company Owned
  • Types of Company-owned Mobile Devices Issued and Personally Owned Mobile Devices Supported
  • Mobile Operating Systems Supported
  • Company’s Approach to BYOD
  • Mobile Operating Systems Preferred for BYOD
 6. Use of an Enterprise Mobility Management Platform
  • Current and Planned Use of an Enterprise Mobility Management Platform
  • Reasons for Not Implementing an EMM Platform
 7. Insights for Mobility Partners
  • Key Parties in the Mobile App Decision Process
  • Strategic Partners for Selecting and Implementing Mobile Apps
  • Top Criteria Used to Select a Mobile Business Apps Partner
  • Preferred Type of Mobile Business App
  • Top Criteria Used to Select a Specific Prepackaged Mobile Business App
 8. Mobile Enterprise App Use Details
  • Additional Mobile Apps Used for Work Purposes by Organization Size
  • Satisfaction with Selected Mobile Apps
  • Business Impacts of Selected Mobile Apps
  • Mobile Solution Implementation - How it Occurred
  • Where Mobile Solution Implementation is Occurring
  • Barriers to Cloud-based Mobile Apps
  • Use of Mobile Handheld Devices
 9. Barriers to Future Adoption Among Current Non-users
  • Top Barriers to Mobile Solution Adoption in the Disinterested Segment
  • Top Barriers to Mobile Solution Adoption in the Planners Segment
 10. Demographics
  • Role/Responsibility in the Organization
  • Role Currently Have in the Organization’s Decision to Provide Mobile Apps to Employees
  • Top Industries
  • Legal Disclaimer
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