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Trends and Opportunities in the Indian STB Market

  • ID: 3980845
  • Report
  • Region: India
  • 24 pages
  • Market Intelligence & Consulting Institute (MIC)
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Indian Home Appliance Industry Continues to Grown on the Back of a Rising Middle Class


  • Airtel
  • Cal-Comp
  • Dish TV
  • Humax
  • Nagra
  • Reliance
  • MORE

The enormous domestic market has made India one of the world's fastest growing economies. Today, with a rising middle class, Indian people have more disposable income tospendon audiovisual entertainment. Meanwhile, the government's digital TV transition policy is also expected to trigger continuous growth in pay-TV subscribers by 2020. However, limited by their scale and technology competence, Indian STB makers can hardly meet the needs of pay-TV operators in terms of product quality and production volume.For this reason, the insatiable demand of STBs in the Indian market is mainly dominated by the Chinese and Korean vendors.

This report examines the development of the STB market in India, including pay-TV subscriber base and STB market scale, and looks into the current deployment of established players.


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  • Airtel
  • Cal-Comp
  • Dish TV
  • Humax
  • Nagra
  • Reliance
  • MORE
  • Overview of the Indian Pay-TV Services
  • Development of the Indian STB Market
  • Development of the Indian STB Industry
  • Analysis of Prospective Vendors' Strategies
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  • Airtel
  • Ali
  • Arris
  • Bharat Electronics
  • Broadcom
  • ByDesign
  • Cal-Comp
  • Changhong Electric
  • Cisco
  • Conax
  • Corpus Media Labs
  • DenNetwork
  • Dish TV
  • Dixon Technologies
  • Foxconn
  • Frontline Electronics
  • Hathway
  • Huawei
  • Humax
  • iControl
  • Irdeto
  • Kaon Media
  • Mstar
  • My Box
  • Nagra
  • National Chip
  • Noida
  • Nvidia
  • Pace
  • Prime
  • Reliance
  • SITI
  • Skyworth
  • STMicroelectronics
  • Tata Sky
  • Technicolor
  • Videocon d2h
  • Zinwell
  • ZT
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Primary research with a holistic, cross-domain approach

The exhaustive primary research methods are central to the value that the analyst delivers. A combination of questionnaires and on-site visits to the major manufacturers provides a first view of the latest data and trends. Information is subsequently validated by interviews with the manufacturers' suppliers and customers, covering a holistic industry value chain. This process is backed up by a cross-domain team-based approach, creating an interlaced network across numerous interrelated components and system-level devices to ensure statistical integrity and provide in-depth insight.

Complementing primary research is a running database and secondary research of industry and market information. Dedicated research into the macro-environmental trends shaping the ICT industry also allows the analyst to forecast future development trends and generate foresight perspectives. With more than 20 years of experience and endeavors in research, the methods and methodologies include:


  • Component supplier interviews
  • System supplier interviews
  • User interviews
  • Channel interviews
  • IPO interviews
  • Focus groups
  • Consumer surveys
  • Production databases
  • Financial data
  • Custom databases


  • Technology forecasting and assessment
  • Product assessment and selection
  • Product life cycles
  • Added value analysis
  • Market trends
  • Scenario analysis
  • Competitor analysis