Global Market Research Services - Procurement Market Intelligence Report 2016-2020

  • ID: 3987644
  • Report
  • Region: Global
  • 72 pages
  • TechNavio
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FEATURED COMPANIES

  • Gartner
  • Ipsos Research
  • Kantar Group
  • Nielsen Holdings
  • QuintilesIMS
  • MORE
About Market Research Services

Market research is the process of collecting, interpreting, and analyzing information about a product/industry, consumers, or competitors. It involves learning about a market to help organizations make informed and appropriate business decisions. The main objectives for engaging the services of market research organizations are formulating strategies for business expansion, development of new products, and facilitation of acquisitions. Market research professionals employ both quantitative (surveys and data analytics) and qualitative (in-depth interviews) methods to gather information.

The procurement specialist forecast the global market research services to grow at a CAGR of 3% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global market research services for 2016-2020. The report contains a comprehensive market and supplier landscape in addition to a SWOT analysis of the key suppliers.

The market is divided into the following segments based on geography:
- Americas
- Europe
- APAC
- Middle East and Africa

The report, Global Market Research Services 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key suppliers operating in this market.

Key suppliers
- Nielsen Holdings
- Kantar Group
- QuintilesIMS
- Ipsos Research
- Gartner

Market drivers
- Increased competition among buyer industries
- For a full, detailed list, view the full report

Market challenges
- Difficulty in getting valid information
- For a full, detailed list, view the full report

Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key suppliers in this market space?
- What are the market opportunities and threats faced by the key suppliers?
- What are the strengths and weaknesses of the key suppliers?

You can request one free hour of our procurement specialist’s time when you purchase this market report. Details are provided within the report.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Gartner
  • Ipsos Research
  • Kantar Group
  • Nielsen Holdings
  • QuintilesIMS
  • MORE
Part 1: SUMMARY
  • Research Objectives and Methodology
  • Category Definition
Part 2: CATEGORY AT A GLANCE
  • Market Overview
  • Preferred Procurement Models and Major Service Providers
  • Cost-saving Opportunities
  • Major Category Requirements
  • Major Procurement Pain Points
Part 3: MARKET INSIGHTS
  • Category Spend Analysis
  • Demand-Supply Shifts
  • Key Market Developments
  • Key Category Growth Drivers
  • Major Category Growth Constraints
  • Procurement Best Practices
  • History of Innovation
  • Key Current Technological Innovations
  • Major Regulatory Frameworks
  • Strategic Sustainability Practices
  • SWOT Analysis
  • PESTLE Analysis
Part 4: SUPPLY MARKET INSIGHTS
  • Supplier Operational Capability Matrix
  • Supplier Functional Capability Matrix
  • Key Clients
  • Supplier Cost Breakup
  • Supplier Positioning Matrix
  • Supplier Selection Criteria
Part 5: PRICING INSIGHTS
  • Pricing Models Snapshot
  • Pricing Models – Pros and Cons
  • Indicative Billing Rates
  • Indicative Pricing – Market Research Reports
  • Category Negotiation Strategies
Part 6: CATEGORY ESSENTIALS
  • SLA Terms
  • Supplier Evaluation Criteria
  • Category Risk Analysis
  • Category Sourcing Evolution Matrix
Part 7: TOP FIVE SUPPLIERS
  • Nielsen Holdings
  • Kantar Group
  • QuintilesIMS
  • Ipsos Research
  • Gartner
Part 8: APPENDIX
  • Glossary
  • Key Notes
  • About Us
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FEATURED COMPANIES

  • Gartner
  • Ipsos Research
  • Kantar Group
  • Nielsen Holdings
  • QuintilesIMS
  • MORE
New procurement market intelligence report released: – Global Market Research Services 2016-2020

The author of the report recognizes the following companies as the key suppliers in the global market research services: Nielsen Holdings, Kantar Group, QuintilesIMS, Ipsos Research, and Gartner.

Commenting on the report, a procurement specialist from the team said: “Increasing competition in various industries, such as FMCG, pharmaceuticals, automotive, and consumer durables is driving the demand for market research services.”

Further, the report states that deriving actionable insights is another major challenge, as the focus is on quantity and quick TATs. Thus, the quality of research is compromised, which results in insights that are sparse, disparate, and difficult to interpret.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and supplier landscape in addition to a SWOT analysis of the key suppliers.
Note: Product cover images may vary from those shown
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  • Nielsen Holdings
  • Kantar Group
  • QuintilesIMS
  • Ipsos Research
  • Gartner
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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