Global Oat-Based Snacks Market 2017-2021

  • ID: 4039615
  • Report
  • Region: Global
  • 72 pages
  • TechNavio
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FEATURED COMPANIES

  • Bobo’s Oat Bars
  • Britannia Industries
  • Curate Snacks
  • General Mills
  • Kellogg
  • Mondelez International
  • MORE
About Oat-based Snacks

Oat-based snacks are becoming increasingly popular across the globe. Companies are strategizing on launching innovative flavors of oat-based snacks, like cookies, bars, cakes, or savory snacks, to extend their consumer base, which will in return help them augment their respective market shares. As per Technavio's analysis, the market will be predominantly dominated by the prominent vendors, who will take part in most of the innovations in terms of new product launches and formulate comprehensive marketing strategies. Yet the relatively smaller and regional companies are also anticipated to increase their market share by offering culture-specific oat-based snacks.

The analysts forecast the global oat-based snacks market to grow at a CAGR of 3.66% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the oat-based snacks market for 2017-2021. To calculate the market size, the report considers the revenue generated from the sales of oat-based snacks.

The market is divided into the following segments based on geography:

- Americas
- APAC
- Europe
- MEA

The report, Global Oat-based Snacks Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
- General Mills
- Kellogg
- Mondelez International
- Nairn’s Oatcakes
- Quaker Oats Company

Other prominent vendors
- Bobo’s Oat Bars
- Britannia Industries
- Curate Snacks
- Pamela’s Products

Market drivers
- Growing preference toward healthy indulgence
- For a full, detailed list, view the full report

Market challenges
- Degradation of nutritive value during processing
- For a full, detailed list, view the full report

Market trends
- Increasing sales traction from hypermarkets and supermarkets in developing economies
- For a full, detailed list, view the full report

Key questions answered in this report
- What will the market size be in 2021 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

You can request one free hour of the analyst’s time when you purchase this market report. Details are provided within the report.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Bobo’s Oat Bars
  • Britannia Industries
  • Curate Snacks
  • General Mills
  • Kellogg
  • Mondelez International
  • MORE
Part 01: Executive summary

Part 02: Scope of the report

Part 03: Research Methodology

Part 04: Introduction
  • Key market highlights
  • Key buying criteria
Part 05: Market landscape
  • Market overview
  • Global oat-based snacks market
  • Five forces analysis
Part 06: Oat-based snacks market value chain
  • Value chain analysis
Part 07: Market segmentation by product categories
  • Global oat-based bakery and bars market
  • Global oat-based savory snacks market
Part 08: Market segmentation by distribution channel

Part 09: Geographical segmentation
  • Geographical segmentation of global oat-based snacks market
  • Oat-based snacks market in Europe
  • Oat-based snacks market in Americas
  • Oat-based snacks market in APAC
  • Oat-based snacks market in MEA
Part 10: Market drivers
  • Growing preference toward healthy indulgence
  • Demand for innovative flavors
  • E-tailing and social media campaign
Part 11: Impact of drivers

Part 12: Market challenges
  • Threats of contaminations
  • Product recall and lawsuits
  • Degradation of nutritive value during processing
Part 13: Impact of drivers and challenges

Part 14: Market trends
  • Premiumization
  • Innovations in packaging designs
  • Increasing sales traction from hypermarkets and supermarkets in developing economies
Part 15: Vendor landscape
  • Competitive landscape
  • General Mills
  • Kellogg
  • Mondelez International
  • Mondelez International in global oat-based snacks market
  • Nairn’s Oatcakes
  • Quaker Oats Company
  • Other prominent vendors
Part 16: Appendix
  • List of abbreviations
Part 17: About the Author

List of Exhibits

Exhibit 01: Global oat-based snacks market: Key buying criteria
Exhibit 02: Segmentation of global oat-based snacks market 2016-2021
Exhibit 03: Global oat-based snacks market 2016-2021 ($ billions)
Exhibit 04: Five forces analysis
Exhibit 05: Market value chain
Exhibit 06: Global segmentation of global oat-based snacks market 2016 and 2021 (%)
Exhibit 07: Segmentation of global oat-based snacks market 2016-2021 ($ billions)
Exhibit 08: Global oat-based bakery and bars market 2016-2021 ($ billions)
Exhibit 09: Global oat-based savory snacks market 2016-2021 ($ billions)
Exhibit 10: Global oat-based snacks market by distribution channel 2016 (%)
Exhibit 11: Geographical segmentation of global oat-based snacks market 2016 and 2021 (%)
Exhibit 12: Geographical segmentation of global oat-based snacks market 2016-2021 ($ billions)
Exhibit 13: Oat-based snacks market in Europe 2016-2021 ($ billions)
Exhibit 14: Oat-based snacks market in Americas ($ billions)
Exhibit 15: Oat-based snacks market in APAC 2016-2021 ($ billions)
Exhibit 16: Factors propelling the growth of the oat-based snacks market in APAC
Exhibit 17: Oat-based snacks market in MEA 2016-2021 ($ billions)
Exhibit 18: Impact of drivers
Exhibit 19: Major types of cross-contamination
Exhibit 20: Process of oats milling
Exhibit 21: Impact of drivers and challenges
Exhibit 22: Key vendors of global oats-based snacks market
Exhibit 23: General Mills: Product segmentation by revenue 2016 (%)
Exhibit 24: Kellogg: Business segments by revenue 2015 (%)
Exhibit 25: Kellogg: Key oat-based products
Exhibit 26: Mondelez International: Business segments by revenue 2015 (%)
Exhibit 27: Mondelez International: Key oat-based products
Exhibit 28: Nairn’s Oatcakes: Key product portfolio
Exhibit 29: Nairn’s Oatcakes: Key oat-based snacks
Exhibit 30: Quaker Oats Company: Key product portfolio
Exhibit 31: Key oat-based products
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Bobo’s Oat Bars
  • Britannia Industries
  • Curate Snacks
  • General Mills
  • Kellogg
  • Mondelez International
  • MORE
New Report Released: - Global Oat-based Snacks Market 2017-2021

The author of the report recognizes the following companies as the key players in the global oat-based snacks market: General Mills, Kellogg, Mondelez International, Nairn’s Oatcakes, and Quaker Oats Company

Other Prominent Vendors in the market are: Bobo’s Oat Bars, Britannia Industries, Curate Snacks, and Pamela’s Products

Commenting on the report, an analyst from the research team said: “The term premiumization was coined in the early 1990s to open up new avenues within the alcohol and beverage market. Over the years, this strategy has penetrated into different industries within the fast-moving consumer good segment across the world. This strategy focuses on offering specific consumer goods at a much higher price than the conventional products within a product category. For instance, in January 2016, an Indian muesli provider, Bagrry's, launched a new product called Masala Oats at almost double the price than the existing oat-based products. The company added relatively expensive ingredients like olive oils and other premium spices to ensure its premiumization strategy goes well in the market. Bagrry's was successful to target the premium consumer segment with Masala Oats and eventually sold over 40,000 packets within the first three months of launch in India.”

According to the report, in this era of online shopping, baked savory snacks marketers are also offering their products on the online platform through e-tailers. They provide various product offerings in various price segments not only through third-party portals but also through their own online shopping portal. General Mills and Kellogg have their own online portals to sell their products. In 2015, Kellogg started a subscription for snacks on its online portal Kellogg's Store.

Further, the report states that a large number of vendors purchase or source ingredients, commodities, and other raw materials from third-party suppliers. Improper handling of these raw materials or supplies can affect the safety and quality of the food in which they are used. The only ingredient in oatmeal is oat grain. The thinner-skinned grains are preferred as they have a high protein content. The thin-skinned oats are used in 60% of the oat-based food products, while thick-skinned oats are used in 50% of the oat-based food products. These grains should be milled quickly to prevent spoilage and boll weevil infestation. Rancidity is another concern in the milling of oats. The lipase enzyme can create a soapy taste because of the high fat content, which can be controlled by steaming the oats.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Note: Product cover images may vary from those shown
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  • General Mills
  • Kellogg
  • Mondelez International
  • Nairn’s Oatcakes
  • Quaker Oats Company
  • Bobo’s Oat Bars
  • Britannia Industries
  • Curate Snacks
  • Pamela’s Products
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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