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New Services Growth Opportunities in the T&M Market

  • ID: 4228944
  • Report
  • April 2017
  • Region: Global
  • 99 Pages
  • Frost & Sullivan

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Innovative Game Changers are Taking Initiatives to Implement Integrated Asset Management Services

Identifying growth opportunities in the test & measurement industry beyond the existing business could bring about changes in the competitive landscape. It is no longer test equipment vs. test equipment: Manufacturers cannot focus on hardware alone. Instead, the potential exists for an entirely new services model that focuses on platforms and the ecosystem. There is a need to develop a platform-centric business model that effectively integrates hardware, software analytics, and services. Companies are redesigning the customer experience across the entire test equipment life cycle by considering all interactions that users have with the test product itself to change an organization’s operations and revenue model.

The primary objective of this experiential study is to uncover your company’s Growth Zone in the test and measurement new services market. The Growth Zone represents opportunities that have been validated and optimized based on your internal objectives and capabilities weighed against growth opportunities in the new services market. An integral part of achieving this goal is engaging with this publisher to develop your company’s Growth Opportunities Matrix. The study offers a deep analysis of the market, predicts its future, determines the opportunity universe, and provides a strategic opportunity framework.

Key questions this study will answer:

  • Why do test & measurement companies want to leverage a service-based business, and what do they hope to accomplish in order to achieve return on investment?
  • What are the specific capabilities and investments required to enhance the value of an asset management service platform for customers?
  • What is the new asset management business model that is emerging in this space?
  • How do you monetize data coming from asset management services?
  • How rapidly can a company adapt in a competitive landscape that includes service delivery?
  • What partnerships do test & measurement companies need to consider for their service businesses?
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1. Executive Dashboard
Purpose of this Experiential Study
5-Step Process to Transformational Growth
Strategic Imperatives for Original Equipment Manufacturers (OEMs)
Growth Opportunities for OEMs
Executive Summary

2. Growth Environment
Move Fast to Avoid a Kodak Moment
New Business Model-Doing More of the Same is a Way to Fail
Case Studies to Draw New Ideas
Asset Management as a Key Component of Future Service Providers
Talk to Experts
Service Business Transformation Checklist
Market Definitions
Key Questions this Study will Answer
Business Service Evolution and Landscape
Asset Management Service Provider New Market Landscape
Asset Management Service Package Overview
Asset Management Services Pricing Model Development
Communicating Asset Management Service Price Excellence
Design Roadmap for Asset Management-Dashboards & Pricing Model Approach for Service Packages
Market Trends
Drivers and Restraints
Drivers Explained
Restraints Explained
Market Distribution Channels

3. Market Forecasts
Revenue Forecast
Revenue Forecast Discussion
Opportunity Analysis across Industry Verticals for Asset Management Business in the T&M Market
Vertical Market Revenue Discussion

4. Technology Insights
Investment Focus on a Platform Approach-Building Blocks for Success in a Connected Ecosystem
T&M in an Asset Management Transformation Age
Service-Based, End-to-End Analytics
Next-Level Corporate Support-Multilevel IT-OT Architecture

5. Case Studies and Implications
T&M Service-Based Business Models-Case Study 1
T&M Service-Based Business Models-Case Study 2
T&M Service-Based Business Models-Case Study 3
T&M Service-Based Business Models-Case Study 4

6. Visioning Scenarios
Macro to Micro Visioning
Factors Impacting Asset Management Services in the T&M Market
Top Predictions for the New Services Market
Key Factors for T&M Business Transition-Why as a Service?
Key Challenges of Users that Lead to Connected Service Platform Adoption
Business Implications of Adopting a Service-Based Business Model
Key End-User Requirements by Type of Contract
Service Variables for Value-Added Services
New Choices in Portfolio of Services-Growth Opportunities
Next-Level Corporate Support-Asset Management Business Services and Maximized Return
Next-Level Corporate Support-Business Services Implementation in the T&M Market
Strategy in Test Equipment Services
Asset Management Service Offering in the T&M Market
Supply Chain Management-Linking Business Strategy to Execution
Strategy Differentiation and Integration-Acquisition/Partnership Opportunities

7. Growth Pipeline
Levers for Growth

8. Vision and Strategy-Growth Opportunities
Growth Opportunity 1-Integrated Service Delivery
Growth Opportunity 2-OPEX Model Service Delivery
Growth Opportunity 3-Data Analytics Service Solution and Application Development
Growth Opportunity 4-Control of All Test and Repair Data
Growth Opportunity 5-Shift from a Reactive Business Model to a Proactive Business Model

9. Brand and Demand-Growth Opportunities
Growth Opportunity 1-Innovation and Transformation
Growth Opportunity 2-ROI
Growth Opportunity 3-Sales and Marketing Use Cases
Growth Opportunity 4-Cross-Sell Offers

10. Growth Opportunities Matrix
Identifying Your Company’s Growth Zone
Growth Opportunities 1-5: Vision and Strategy
Growth Opportunities 1-4: Brand and Demand
Growth Opportunities Matrix

11. Growth Strategy and Implementation
The Last Word-3 Big Predictions
Growth Strategies for Your Company
Prioritized Opportunities through Implementation
Legal Disclaimer
Note: Product cover images may vary from those shown