L'Oréal Portugal Unipessoal Lda in Beauty and Personal Care (Portugal)

  • ID: 4229069
  • Company Profile
  • Region: Portugal
  • 2 pages
  • Euromonitor International
  • L'Oréal Group
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With its beauty and personal care leadership assured, L’Oréal Portugal is set to continue investing in a strong new product development release strategy in order to continue instigating consumers’ curiosity as well as to detach from its most important competitors. In order to dispel the idea that L’Oréal is a women’s brand, this company is also likely to invest in a powerful disclosure of its L’Oréal Men Expert range.

These Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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List of Content and Tables

Strategic Direction
Key Facts
Summary 1 L'Oréal Portugal Unipessoal Lda: Key Facts
Summary 2 L'Oréal Portugal Unipessoal Lda: Operational Indicators
Competitive Positioning
Summary 3 L'Oréal Portugal Unipessoal Lda: Competitive Position 2016
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Note: Product cover images may vary from those shown