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Naturally Healthy Packaged Food in Taiwan

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    Report

  • 26 Pages
  • February 2022
  • Region: Taiwan
  • Euromonitor International
  • ID: 4240625
With consumers becoming more health-conscious and snacking at home more often than usual due to heightened concern about the spread of COVID-19 in Taiwan, NH fruit snacks continued to post robust growth in volume and current value sales in 2021. Freeze dried varieties were among the strongest performers within the category, as they are increasingly perceived as a much healthier alternative to traditional fruit snacks.

The Naturally Healthy Packaged Food in Taiwan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: NH Cereal Bars, NH Dairy, NH Fruit and Nut Bars, NH Fruit Snacks, NH High Fibre Food, NH Honey, NH Nuts, Seeds and Trail Mixes, NH Olive Oil, NH Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Naturally Healthy Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

The publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

NATURALLY HEALTHY PACKAGED FOOD IN TAIWANKEY DATA FINDINGS
2021 DEVELOPMENTS
  • Freeze dried products gain ground in NH fruit snacks
  • Economic impact of COVID-19 exacerbates declining trend in NH honey
  • Increase in home cooking boosts demand for NH olive oil
PROSPECTS AND OPPORTUNITIES
  • NH chilled and frozen chicken products set to benefit from high-protein diet trend
  • NH cereal bars expected to continue gaining popularity as a healthier snack option
  • Outlook for NH nuts and NH nut and seed based spreads remains bright
CATEGORY DATA
  • Table 1 Sales of NH Packaged Food by Category: Value 2016-2021
  • Table 2 Sales of NH Packaged Food by Category: % Value Growth 2016-2021
  • Table 3 NBO Company Shares of NH Packaged Food: % Value 2017-2021
  • Table 4 LBN Brand Shares of NH Packaged Food: % Value 2018-2021
  • Table 5 Distribution of NH Packaged Food by Format: % Value 2016-2021
  • Table 6 Forecast Sales of NH Packaged Food by Category: Value 2021-2026
  • Table 7 Forecast Sales of NH Packaged Food by Category: % Value Growth 2021-2026
HEALTH AND WELLNESS IN TAIWAN
EXECUTIVE SUMMARY
  • Health and wellness in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for health and wellness?
MARKET DATA
  • Table 8 Sales of Health and Wellness by Type: Value 2016-2021
  • Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021
  • Table 10 Sales of Health and Wellness by Category: Value 2016-2021
  • Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021
  • Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
  • Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
  • Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021
  • Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021
  • Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021
  • Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021
  • Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026
  • Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
  • Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026
  • Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
  • Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
  • Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
SOURCES
  • Summary 1 Research Sources