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Pernod Ricard Denmark A/S in Alcoholic Drinks (Denmark)

  • ID: 4307217
  • Company Profile
  • May 2017
  • Region: Denmark
  • 2 pages
  • Euromonitor International
  • Pernod Ricard
Pernod Ricard Denmark will seek growth through premiumisation. The company stated the positive performance it posted in 2016 was due to heavy investment and successful leveraging of its brand portfolio to higher price points. This leveraging of its portfolio to higher price points will continue to be a feature of its direction going forward.

These Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown

May 2017

List of Contents and Tables

Strategic Direction
Key Facts
Summary 1 Pernod Ricard Denmark A/S: Key Facts
Summary 2 Pernod Ricard Denmark A/S: Operational Indicators
Competitive Positioning
Summary 3 Pernod Ricard Denmark A/S: Competitive Position 2016
Note: Product cover images may vary from those shown