Naturally Healthy Packaged Food in New Zealand

Consumers spent more time at home during strict lockdown restrictions in early 2020, which led to an increase in snacking occasions at home. With healthy snacking moving from catering to the needs of a rather niche market to the mainstream consumer, fruit snacks have witnessed strong growth. This surge in popularity can be attributed to consumers demanding more sustainably sourced, functional snacks with natural ingredients in order to cut back on highly processed, sugary options.

The Naturally Healthy Packaged Food in New Zealand report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: NH Cereal Bars, NH Dairy, NH Fruit and Nut Bars, NH Fruit Snacks, NH High Fibre Food, NH Honey, NH Nuts, Seeds and Trail Mixes, NH Olive Oil, NH Rice.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Naturally Healthy Packaged Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.