Condiments and Sauces: U.S. Retail Market Trends & Opportunities

  • ID: 4333284
  • Report
  • Region: United States
  • 65 Pages
  • Packaged Facts
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Retail Sales for Sauces and Condiments Projected to Rise 1.5% Annually Through 2021

FEATURED COMPANIES

  • Aldi
  • Blue Apron
  • Guy Fieri Salsa
  • Jif
  • Mustard and Co.
  • Profusion
  • MORE

This report projects retail sales for sauces and condiments to rise 1.5% annually through 2021. The market for these food items has experienced moderate growth in recent years as consumers have sought novel flavor and ingredient combinations. However, the trend toward healthy eating has created challenges for marketers of sauces and condiments, as the perception that sauces and condiments are an unnecessary and unhealthy addition to many foods has made some consumers cut back on consumption. As a result, sauces and condiments are increasingly marketed as organic and healthy, with new options such as low-sodium or low-sugar varieties supporting restrictive diets. This new report, "Condiments & Sauces: U.S. Retail Market Trends & Opportunities", identifies these and other trends influencing the sauces and condiments market, highlights key market opportunities, and reveals consumer attitudes that will help shape the market through 2021. Key players in the market – and the factors shaping their evolution – are also discussed.

Scope of this Report

This report looks at the current and forecasted U.S. retail market for sauces and condiments, including nut butters and spreads. The discussion includes key trends driving consumer purchases within this food category, including demand for natural and organic products.

Methodology

This report encompasses sales of sauces and condiments in retail outlets such as convenience stores, supermarkets and other grocery stores, general merchandise stores (including warehouse clubs and supercenters), and specialty food stores. Sales by non-store retailers such as e-commerce and mail-order direct sellers are also included. Sources of market and consumer data consulted for this report include:

  • IRI sales tracking through selected U.S. retail outlets
  • government agencies such as the U.S. Census Bureau, U.S. Department of Agriculture, and the U.S. International Trade Commission
  • sauce and condiment producers and representative trade associations
  • a wide range of pertinent industry sources, including business newspapers and magazines, company websites, consumer blogs, press releases, and trade publications

Consumer data in this report come from two primary sources. The first source is the national Online Consumer Survey, which includes a panel of 2,000 U.S. adults (age 18 and older) that is balanced to the national population on primary demographic measures such as age cohort, gender, geographic region, marital status, race/ethnicity, presence or absence of children in the household, and household income.

Another source of consumer data in this report is the Simmons National Consumer Study from Experian Marketing Services. On an ongoing basis, Experian Marketing Services conducts booklet-based surveys of large and randomly selected samples of consumers (approximately 25,000 for each 12-month survey compilation), which, as an aggregate, are intended to represent a statistically accurate cross-section of the U.S. population as a whole.

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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Aldi
  • Blue Apron
  • Guy Fieri Salsa
  • Jif
  • Mustard and Co.
  • Profusion
  • MORE

Chapter 1: Executive Summary

  • Figure 1-1 - Key Trends & Projected Growth in the U.S. Condiments & Sauces Market
  • Scope Of This Report
  • Methodology

Chapter 2: The Market

  • Market Size & Segmentation
  • Scope & Methodology
  • Product Definitions
  • Market Size & Historical Trends
  • Figure 2-1 - Retail Sales of Condiments & Sauces, 2011 - 2016 (US$ mil)
  • Figure 2-2 - U.S. Population by Select Cohorts, 2011 vs 2016 (million persons)
  • Illustration 2-1 - Fine Vines Artisanal Ketchup
  • Illustration 2-2 - Huy Fong Sriracha Sauce
  • Illustration 2-3 - Just Mayo Sriracha Flavor
  • Illustration 2-4 - Green Mountain Mustard Varieties
  • Figure 2-3 - Lifestyle Statements on Health and Diet by Age Cohort, 2017 (percent of group & index)
  • Illustration 2-5 - Mrs. Dash Lime Garlic Marinade
  • Illustration 2-6 - Guy Fieri Salsa Varieties
  • Figure 2-4 - U.S. Retail Sales of Gluten-Free Foods in Key Categories, 2011 - 2017
  • Figure 2-5 - Lifestyle Statements on Food, 2017 (percent of group & index)
  • Illustration 2-7 - Mustard and Co. Five Flavor Gift Set
  • Figure 2-6 - Consumer Opinions on Food Presented as an Art Form, 2017 (percent of group & index)
  • Illustration 2-8 - Uncle Dougie’s Mission Statement
  • Illustration 2-9 - Newman’s Own Sauces Highlight 100% of Profits go to Charity
  • Market Segmentation
  • Figure 2-7 - U.S. Retail Sales of Condiments, 2012 - 2016 (percent year-on-year change in US$ mil)
  • Illustration 2-10 - Hilary’s Ranch Chia Dressing & Dip
  • Figure 2-8 - Retail Sales of Condiments by Product Segment, 2011 - 2016 (US$ mil)
  • Figure 2-9 - U.S. Condiment Retail Sales by Product Segment, 2011 vs 2016 (percent of US$)
  • Figure 2-10 - Retail Sales of Sauces by Product Segment, 2011 - 2016 (US$ mil)
  • Figure 2-11 - U.S. Retail Sales of Sauces, 2012 - 2016 (percent year-on-year change in US$ mil)
  • Figure 2-12 - U.S. Sauce Retail Sales by Product Segment, 2011 vs 2016 (percent of US$)
  • Illustration 2-11 - Organic Red Duck Smoked Applewood Molasses BBQ Sauce
  • Projected Market Growth
  • Market Projections
  • Figure 2-13 - Projected Retail Sales of Condiments & Sauces, 2016 - 2021 (US$ mil)
  • Factors Influencing Market Growth
  • Illustration 2-12 - Nuts ‘n More High Protein Nut Butters
  • Figure 2-14 - Lifestyle Statements on Healthy Foods, 2017 (percent of group & index)
  • Illustration 2-13 - Sabra Roasted Red Pepper Hummus
  • Figure 2-15 - Projected Retail Sales of Condiments, 2016 - 2021 (US$ mil)
  • Figure 2-16 - Projected Retail Sales of Sauces by Product Segment, 2016 - 2021 (US$ mil)
  • Illustration 2-14 - S&B Original Wasabi Sauce

Chapter 3: Marketing & Retailing

  • The Marketers
  • The Range Of Marketers
  • Leading Marketers
  • Figure 3-1 - Usage Rates For Leading Condiment Brands, 2013 - 2017 (Percent Of Product Category Users) 34
  • Marketing & New Products
  • Illustration 3-1 - Jif Chocolate Flavored Hazelnut Spread Commercial
  • Illustration 3-2 - Definition of “Just” from Hampton Creek’s Twitter Account
  • Marketing Trends
  • Illustration 3-3 - Products in a Blue Apron Meal Kit
  • Figure 3-2 - Consumer Usage of Meal Kit Delivery Services: “Have you Ever Signed up for a Product Trial of
  • Fresh Meal Kit Delivery Services?”, 2017 (percent of users who have heard of meal kit delivery)
  • Illustration 3-4 - Fit Men Cook Instagram Video for Mediterranean Pizza
  • Illustration 3-5 - Boomslang and Mad Dog Hot Sauces in a Man Crate
  • Illustration 3-6 - Annie’s Naturals Organic and Vegan Worcestershire Sauce
  • New Product Trends
  • Illustration 3-7 - Kentuckyaki Kentucky-Style Teriyaki Sauce
  • Illustration 3-8 - Bibigo Gochujang Sauce
  • Illustration 3-9 - Bandar Foods Squeezable Chutney Fusion Sauces
  • Illustration 3-10 - Sriracha Granada Sauce
  • Illustration 3-11 - ‘Chups Fruit Ketchup Variety Gift Box
  • Illustration 3-12 - The Fruit Club Peach Sauces
  • Illustration 3-13 - Profusion Sprouted Hemp Pesto
  • Illustration 3-14 - Outer Limits Weedeater Hot Sauce
  • Retailing Trends
  • Illustration 3-15 - Whole Foods 365 Everyday Value Organic Pizza Sauce
  • Illustration 3-16 - Aldi SimplyNature Creamy Cashew Butter

Chapter 4: The Consumer

  • Consumer Trends
  • Product Usage Rates
  • Figure 4-1 - Usage Rates for Selected Sauces and Condiments, 2015-2017 (percent of U.S. adults)
  • Consumer Demographics
  • Figure 4-2 - Ketchup Usage by Presence of Children in Household, 2017 (percent of U.S. adults)
  • Figure 4-3 - Ketchup Consumption Volume by Number of Children in Household, 2017 (percent of group & index)
  • Figure 4-4 - Salad Dressing Usage by Race/Ethnicity, 2017 (percent of group & index)
  • Figure 4-5 - Store-Bought Salsa Usage by Race/Ethnicity, 2017 (percent of group & index)
  • Figure 4-6 - Mayonnaise Type Most Consumed, Millennials 18–34 vs. Seniors 65+, 2017 (percent of group &index)
  • Figure 4-7 - Mayonnaise Consumption by Age Bracket, 2017 (percent of group & index)
  • Figure 4-8 - Hot Sauce Used Most Often of Sauces including Marinade & Barbeque by Age Bracket, 2017(percent of group & index)
  • Consumer Psychographics
  • Figure 4-9 - Lifestyle Statements on Openness to New Foods, Millennials 18-34 vs. Seniors 65+, 2017(percent of group & index)
  • Figure 4-10 - Lifestyle Statements on Environment, Millennials 18-34 vs. Seniors 65+ and by Gender, 2017(percent of group & index)
  • Figure 4-11 - Agreement on the Question “I Am a Vegetarian” by Gender and Age Bracket, 2017 (percent ofgroup & index)
  • Figure 4-12 - Lifestyle Statements on Healthy Eating and Cooking by Race/Ethnicity, 2017 (percent of group& index)
Note: Product cover images may vary from those shown
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  • Aldi
  • Annie’s Naturals
  • Bandar Foods
  • Bibigo
  • Blue Apron
  • Boomslang
  • Chups
  • Fine Vines Artisanal Ketchup
  • Fit Men Cook
  • Green Mountain Mustard Varieties
  • Guy Fieri Salsa
  • Hampton Creek
  • Hilary’s Ranch
  • Huy Fong Sriracha Sauce
  • Jif
  • Just Mayo Sriracha Flavor
  • Kentuckyaki
  • Mad Dog Hot Sauces
  • Mrs. Dash Lime Garlic Marinade
  • Mustard and Co.
  • Newman’s Own
  • Nuts ‘n More
  • Outer Limits
  • Profusion
  • Sriracha
  • The Fruit Club
  • Uncle Dougie’s
  • Whole Foods
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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