In 2016, Malaysia generated telecom service revenue of US$8.4bn (RM35.0bn) (equivalent to 2.9% of nominal GDP). Mobile voice, the largest revenue-contributing segment accounting for 37.8% of total service revenue in 2016, is expected to decline and account for 31% by 2021 due to competition from OTT-calling applications and to operators offering free calling as part of bundles.
It is expected that the overall service revenue to remain stable during 2016-2021 to reach $8.4bn (RM35.0bn) by 2021. Growth will be driven by data services, as a result of rising adoption of 4G, high mobile data usage and operator and government investments in fiber. The mobile segment will continue to dominate the market throughout the forecast period, while the fixed segment’s share will increase by 2.7 percentage points given the tremendous growth in broadband and VoIP revenue, which will completely offset decline in traditional voice services revenue.
3G was the most used technology in 2016 accounting for 51.8% of mobile subscriptions in 2016. Its share will decrease to 27.0% by 2021, due to customer migration to more advanced, high-speed LTE/LTE-A networks. 4G’s subscription share will rise to 71.9% of total mobile subscriptions by 2021, owing to rapid proliferation of the LTE network and LTE-enabled devices, and growing demand for high-bandwidth mobile content.
The top two operators, Maxis followed by Celcom along with the various MVNOs functioning on its network, which provide fixed and mobile services, accounted for 43.2% of total service revenue in 2016. Maxis will continue to maintain its leadership position in the telecom market through 2021. Going forward, competition is expected to intensify with the recent launch of Webe Mobile by incumbent Telekom Malaysia in September 2016, which allows the operator to provide fixed-mobile converged services.
Over the next five years, operators should capture opportunities in the data segment (mobile and fixed), which is expected to grow at a CAGR of 3.7% (2.5% in local currency) during the forecast period. Development of fixed infrastructure, migration to DTT and smart cities projects under the Eleventh Malaysia Plan, 2016-2020, along with the country’s long-term development plan, TN50, which aims to make Malaysia a digital economy and smart community, will present significant opportunities for operators, vendors and investors.
The report "Malaysia: Expansion of High-Speed Wireless and Fixed Broadband Networks to Drive Telecom Market Growth" provides an executive-level overview of the telecommunications market in Malaysia today, with detailed forecasts of key indicators up to 2021. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, and mobile, as well as a review of key regulatory trends.
In particular, this report provides the following
- Regional context: Telecom market size and trends in Malaysia compared with other countries in the region.
- Economic, demographic and political context in Malaysia.
- The regulatory environment and trends: A review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, number portability and more.
- A demand profile: Analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, and mobile data markets.
- Service evolution: A look at changes in the breakdown of overall revenue between the fixed and mobile sectors and between voice, data and video from 2016 to 2021.
- The competitive landscape: An examination of key trends in competition and in the performance, revenue market shares and expected moves of service providers over the next 18-24 months.
- In-depth sector analysis of fixed telephony, broadband, mobile voice, and mobile data services: A quantitative analysis of service adoption trends by network technology and by operator, as well as of average revenue per line/subscription and service revenue through the end of the forecast period.
- Total telecom service revenue growth in Malaysia will remain insignificant but will avoid any erosion in market value over 2016-2021 thanks to growth in the mobile data, VoIP and fixed Internet segments.
- Mobile revenue will account for 63.0% of total telecom revenue in 2021, with mobile data accounting for 50.8% of mobile revenue in 2021.
- 3G is currently the most adopted mobile technology. However, its share will decline during the forecast period as customers migrate to higher-speed LTE/LTE-A services.
- The top two operators, Maxis and Celcom, accounted for 47.0% share of overall service revenue in 2016. We expect the competition to intensify further with the recent launch of Webe Mobile by incumbent Telekom Malaysia in September 2017, which allows the operator to provide fixed-mobile converged services.
- Operators will continue to invest in 4G network expansion and fiber deployment to improve connectivity and cater to the rising data demand.
- This Country Intelligence Report offers a thorough, forward-looking analysis of Malaysia’s telecommunications markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying the author’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Malaysia’s mobile communications, fixed telephony, broadband markets, including the evolution of service provider market shares.
- With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
- The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Malaysia’s telecommunications markets.
- The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Malaysia.
Market and competitor overview
Economic, demographic and political context
Major market players
Opportunities in the market
About the authors
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