Craft Beer Market in the US 2017-2021

  • ID: 4339956
  • Report
  • Region: United States
  • 64 pages
  • TechNavio
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FEATURED COMPANIES

  • Anheuser-Busch InBev
  • Bell's Brewery
  • Boston Beer
  • Brooklyn Brewery
  • D.G. Yuengling & Sons
  • Deschutes Brewery
  • MORE
About Craft Beer

Craft beer is the variant of beer that is brewed in a traditional fashion and is usually produced in small quantities. The production of craft beer usually takes place in microbreweries and regional craft breweries dedicated for craft beer manufacturing. Craft beer is usually made with traditional ingredients such as malted barley. The majority of Americans live within 10 miles of a craft brewery. The beer tourism promoted by craft breweries is gaining popularity among the consumers and is expected to attract more consumers to craft beer.

The analysts forecast the craft beer market in the US to grow at a CAGR of 17.69% during the period 2017-2021.

Covered in this report
The report covers the present scenario and the growth prospects of the craft beer market in the US for 2017-2021. To calculate the market size, the report considers the sale of craft beer to individual consumers.

The report, Craft Beer Market in the US 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Anheuser-Busch InBev
  • Boston Beer
  • D.G. Yuengling & Sons
  • Sierra Nevada
  • New Belgium Brewing
Other prominent vendors
  • Bell's Brewery
  • Brooklyn Brewery
  • Deschutes Brewery
  • Dogfish Head Craft Brewery
  • Minhas Brewery
  • New Glarus Brewing Company
  • Oskar Blues Brewing Holding
  • Stone Brewing
  • SweetWater Brewing
Market drivers
  • Increasing number of craft breweries
  • For a full, detailed list, view the full report
Market challenges
  • High price of craft beer
  • For a full, detailed list, view the full report
Market trends
  • Increasing dependence on technology throughout the value chain
  • For a full, detailed list, view the full report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the Key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?
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FEATURED COMPANIES

  • Anheuser-Busch InBev
  • Bell's Brewery
  • Boston Beer
  • Brooklyn Brewery
  • D.G. Yuengling & Sons
  • Deschutes Brewery
  • MORE
PART 01: Executive summary

PART 02: Scope of the report

PART 03: Research Methodology

PART 04: Introduction
  • Market outline
PART 05: Market landscape
  • Market overview
  • Alcoholic beverage market in US
  • Craft beer market in US
  • Five forces analysis
PART 06: Market segmentation by product
  • Craft IPA market in US
  • Craft seasonal beer market in US
  • Craft pale ale market in US
  • Craft lager market in US
  • Other craft beer market in US
PART 07: Market segmentation by demography
  • By age group
  • By area
  • By ethnicity
PART 08: Market segmentation by distribution channel

PART 09: Market segmentation by type of brewery

PART 10: Decision framework

PART 11: Drivers and challenges
  • Market drivers
  • Market challenges
PART 12: Market trends
  • Increasing investments
  • Increasing dependence on technology throughout the value chain
  • Growing online sales
PART 13: Vendor landscape
  • Competitive scenario
  • Anheuser-Busch InBev
  • Boston Beer
  • D.G. Yuengling & Sons
  • New Belgium Brewing
  • Sierra Nevada
  • Other prominent vendors
PART 14: Appendix
  • List of abbreviations
List of Exhibits
Exhibit 01: Overview of craft beer market in US 2016
Exhibit 02: Alcoholic beverage market in US by revenue 2016-2021 ($ billions)
Exhibit 03: Alcoholic beverage market in US by volume 2016-2021 (billion liters)
Exhibit 04: Craft beer market in US by revenue 2016-2021 ($ billions)
Exhibit 05: Craft beer market in US by volume 2016-2021 (billion liters)
Exhibit 06: Five forces analysis
Exhibit 07: Craft beer market in US by product 2016 and 2021 (% share)
Exhibit 08: Craft IPA market in US 2016-2021 ($ billions)
Exhibit 09: Craft seasonal beer market in US 2016-2021 ($ billions)
Exhibit 10: Craft pale ale market in US 2016-2021 ($ billions)
Exhibit 11: Craft lager market in US 2016-2021 ($ billions)
Exhibit 12: Other craft beer market in US 2016-2021 ($ billions)
Exhibit 13: Craft beer market in US by demography by age group 2016 (% share)
Exhibit 14: Craft beer market in US by demography by area 2016 (% share)
Exhibit 15: Craft beer market in US by demography by ethnicity 2016 (% share)
Exhibit 16: Craft beer market in US by distribution channel 2016 (% share)
Exhibit 17: On-premise distribution of craft beer in US 2016 (% share)
Exhibit 18: Off-premise distribution of craft beer in US 2016 (% share)
Exhibit 19: Craft beer market in US by type of brewery 2016 (% share)
Exhibit 20: Growth rate of craft breweries in US 2013-2016
Exhibit 21: Competitive positioning matrix for key players in craft beer market in US 2016
Exhibit 22: Anheuser-Busch InBev: Revenue comparison 2015 and 2016 ($ billions)
Exhibit 23: Anheuser-Busch InBev: EBITDA comparison 2015 and 2016 ($ billions)
Exhibit 24: Anheuser-Busch InBev: Geographic segmentation by EBITDA 2016 (% share)
Exhibit 25: Anheuser-Busch InBev in craft beer market in US
Exhibit 26: Boston Beer: Revenue comparison 2015 and 2016 ($ millions)
Exhibit 27: Boston Beer: Gross profit comparison 2015 and 2016 ($ millions)
Exhibit 28: Boston Beer: Operating profit comparison 2015 and 2016 ($ millions)
Exhibit 29: Boston Beer in craft beer market in US
Exhibit 30: D.G. Yuengling & Sons: Business segmentation
Exhibit 31: D.G. Yuengling & Sons in craft beer market in US
Exhibit 32: New Belgium Brewing in craft beer market in US
Exhibit 33: Sierra Nevada in craft beer market in US
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FEATURED COMPANIES

  • Anheuser-Busch InBev
  • Bell's Brewery
  • Boston Beer
  • Brooklyn Brewery
  • D.G. Yuengling & Sons
  • Deschutes Brewery
  • MORE
New Report Released: – Craft Beer Market in the US 2017-2021

The author of the report recognizes the following companies as the key players in the craft beer market in the US: Anheuser-Busch InBev, Boston Beer, D.G. Yuengling & Sons, New Belgium Brewing, and Sierra Nevada.

Other Prominent Vendors in the market are: Bell's Brewery, Brooklyn Brewery, Deschutes Brewery, Dogfish Head Craft Brewery, Minhas Brewery, New Glarus Brewing Company, Oskar Blues Brewing Holding, Stone Brewing, and SweetWater Brewing.

Commenting on the report, an analyst from the research team said: “The latest trend gaining momentum in the market is Increasing dependence on technology throughout the value chain. Drinking habits of consumers are affected by the development of technology. Personalized apps, infusion machines, and home-brewing machines are some of the technological developments. Different apps that are designed to personalize the drinks are available. Bartenders as well as consumers can monitor the composition of the drink. These apps have been developed to make the drinks better and increase their consumption.”

According to the report, one of the major drivers for this market is Increasing number of craft breweries. One of the growth drivers of the craft beer market in the US is the increasing number of craft breweries in the US. More number of players are entering the market owing to the growth potential of the market. The market offers good return on investments, and this is attracting new players who are coming up with new product offerings. The increasing demand from consumers, especially millennials, is also aiding the market growth. The number of breweries is expected to increase during the forecast period to meet the growing demand. The number of craft breweries in the US increased by about 16% in 2016 compared to 2015. California and Colorado are some of the states with the highest number of craft breweries in the US. California has over 600 craft breweries, and Colorado has over 300 craft breweries.

Further, the report states that one of the major factors hindering the growth of this market is High price of craft beer. One of the challenges to the growth of the craft beer market in the US is the high price of craft beers compared to conventional beer products. One pint of local craft beer is priced between $4 and $5. The cost of craft beer is almost twice that of conventional beer. For instance, a 6-pack craft beer in the US from breweries such as Dogfish Head Craft Brewery and Ballast Point will cost about $12, while a 12-pack beer from brands such as Buds and Coors costs less than that. The increasing cost of hops, barley, and malt is one of the reasons for the high cost of craft beer. The increasing costs of labor, water, electricity, and other factors are also contributing to the high price of craft beers. As craft breweries produce small batches of craft beer, they do not have the advantage of economies of scale. The high price of craft beer will deter price-conscious consumers from purchasing the product. It will hinder the growth of the market during the forecast period.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
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  • Anheuser-Busch InBev
  • Boston Beer
  • D.G. Yuengling & Sons
  • New Belgium Brewing
  • Sierra Nevada
  • Bell's Brewery
  • Brooklyn Brewery
  • Deschutes Brewery
  • Dogfish Head Craft Brewery
  • Minhas Brewery
  • New Glarus Brewing Company
  • Oskar Blues Brewing Holding
  • Stone Brewing
  • SweetWater Brewing
Note: Product cover images may vary from those shown
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