Country Profile: Savory Snacks Sector in Brazil

  • ID: 4342737
  • Report
  • Region: Brazil
  • 115 pages
  • GlobalData
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FEATURED COMPANIES

  • BRF S.A.
  • Cascaju Agroindustrial Sa
  • Cashews Royale
  • General Mills Inc.
  • Iracema
  • PepsiCo
  • MORE
Country Profile: Savory Snacks Sector in Brazil

Summary

Brazilian Savory Snacks sector was valued at R$7,724.7 Million (US$2,215.7 Million) in 2016 and is expected to grow at a CAGR over10% during 2016-2021. Rising demand for affordable, easy-to-carry and quick-to-consume snacks are the key factors driving the sector in Brazil. Introduction of small packaging formats and value for money products by manufacturers are further contributing to the sector’s growth in the country.

Processed Snacks was the largest with value sales of R$3,223.4 Million (US$924.6 Million) in 2016. Furthermore, it is expected to register fastest value growth at a CAGR of 11.7% during 2016-2021 compared to Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Pretzels (6.4%), and Potato Chips (7.6%).

Hypermarkets & Supermarkets was the leading distribution channel in the Brazilian Savory Snacks sector, followed by Food & Drinks Specialists and Convenience Stores. Flexible Packaging was the most commonly used packaging material in the Brazilian Savory Snacks sector with a volume share of 93.37% in 2016, followed by Paper & Board and Rigid Plastics.

Brazil’s GDP per capita grew at a CAGR of 6.2% during 2011-2016. The year on year growth in GDP per capita slowed from 11.5% in 2011 to 3.6% in 2016 owing to falling commodity prices, political crisis in the country and fall in demand for Brazilian exports, especially to China. However, the economy is expected to recover in 2017 with the implementation of economic reforms by the government. The top five brands in the Brazilian Savory Snacks sector accounted for 42.4% value share in 2016, while private labels represented 11.1% share of the value sales in the same year.

The report "Country Profile: Savory Snacks Sector in Brazil", provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

In depth, this report provides the following analysis:
  • Market data: Overall market value and volume data with growth analysis for 2011-2021
  • Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
  • Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
  • Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
  • Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.
Companies mentioned in this report: PepsiCo, General Mills, Inc., The Kellogg Company, Companhia Brasileira De Distribuição, Cascaju Agroindustrial Sa, Cashews Royale, Iracema, BRF S.A., Santa Helena, Hikari Indústria E Comércio Ltda.

Scope
  • The Savory Snacks sector in Brazil is forecast to grow at 10.1% CAGR in value terms during 2016-2021.
  • Processed Snacks is the largest market in both value and volume terms in the Brazilian Savory Snacks sector.
  • Flexible Packaging was the most commonly used packaging material in the Brazilian Savory Snacks sector.
  • The top five brands in the Brazilian Savory Snacks sector accounted for 42.4% value share in 2016
  • Hypermarkets & Supermarkets was the leading distribution channel in the Brazilian Savory Snacks sector.
Reasons to buy
  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
  • Manufacturers can identify the opportunities to position products with H&W attributes/benefits
  • Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
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Note: Product cover images may vary from those shown
2 of 4

FEATURED COMPANIES

  • BRF S.A.
  • Cascaju Agroindustrial Sa
  • Cashews Royale
  • General Mills Inc.
  • Iracema
  • PepsiCo
  • MORE
1. Report Scope
2. Executive summary
3. Brazil in the global and regional context
3.1. Brazil’s share in the Global and Latin AmericanSavory Snacks sector
3.2. Brazil compared to other leadingcountries in Latin America
4. Market size analysis - Savory Snacks sector
4.1. Value and volume analysis - Savory Snacks sector in Brazil
4.2. Per capita consumption -Brazil compared to Latin America and globally
4.3. Value and volume analysisof markets in the Savory Snacks sector
4.4. Growth analysis by markets
5. Market and category analysis
5.1. Per capita consumption analysis by markets
5.2. Market analysis: Ethnic/Traditional Snacks
5.3. Market analysis: Meat Snacks
5.4. Market analysis: Nuts and Seeds
5.5. Market analysis: Popcorn
5.6. Market analysis: Potato Chips
5.7. Market analysis: Pretzels
5.8. Market analysis: Processed Snacks
6. Distribution analysis
6.1. Distribution channel share analysis: Savory Snacks
6.2. Distribution channel share analysis: Ethnic/Traditional Snacks
6.3. Distribution channel share analysis: Meat Snacks
6.4. Distribution channel share analysis: Nuts and Seeds
6.5. Distribution channel share analysis: Popcorn
6.6. Distribution channel share analysis:Potato Chips
6.7. Distribution channel share analysis: Pretzels
6.8. Distribution channel share analysis: Processed Snacks
7. Competitive landscape
7.1. Brand share analysis by sector
7.2. Brand share analysis by markets
7.3. Brand share analysis by category
7.3.1. Nuts and Seeds
7.3.2. Popcorn
7.3.3. Processed Snacks
7.4. Private label share analysis
8. Health & Wellness analysis
8.1. Market size analysis by Health & Wellness claims
8.2. Market share analysis - Health & Wellness product attributes
8.3. Market size analysis - Health & Wellness consumer benefits
8.4. Leading companies in Brazilian Health & Wellness market
9. Packaging analysis
9.1. Packaging share and growth analysis by package material
9.2. Packaging share analysis by package material
9.3. Packaging share and growth analysis by pack type
9.4. Packaging share analysis by packtype
9.5. Packaging share and growth analysis by closure type
9.6. Packaging share analysis by closure type
9.7. Packaging share and growth analysis by primary outer type
9.8. Packaging share analysis by primary outer type
10 Macroeconomic analysis
10.1. GDP per Capita
10.2. Population and population growth
10.3. Consumer Price Index
10.4. Population breakdown by age
11 Consumergraphics
11.1. Consumption by Gender
11.2. Consumption by Age
11.3. Consumption by Education
11.4. Consumption by Urbanization
12 Methodology
13 Definitions
14 Appendix
15 About
16 Disclaimer
17 Contact

List of Tables
Table 1: Volume share of Brazil in the global and Latin American Savory Snacks sector, 2011-2021
Table 2: Growth analysis by markets, 2016-2021
Table 3: Value analysis of Nuts and Seeds market by categories, 2011-2021
Table 4: Volume analysis of Nuts and Seeds market by categories, 2011-2021
Table 5: Value analysis of Popcorn market by categories, 2011-2021
Table 6: Volume analysis of Popcorn market by categories, 2011-2021
Table 7: Value analysis of Processed Snacks market by categories, 2011-2021
Table 8: Volume analysis of Processed Snacks market by categories, 2011-2021
Table 9: Brand Value and Volume - Savory Snacks sector, 2016
Table 10: Brand Value and Volume - Ethnic/Traditional Snacks market, 2016
Table 11: Brand Value and Volume - Meat Snacks market, 2016
Table 12: Brand Value and Volume - Nuts and Seeds market, 2016
Table 13: Brand Value and Volume - Popcorn market, 2016
Table 14: Brand Value and Volume - Potato Chips market, 2016
Table 15: Brand Value and Volume - Pretzels market, 2016
Table 16: Brand Value and Volume - Processed Snacks market, 2016
Table 17: Brand Value and Volume - Peanuts category
Table 18: Brand Value and Volume - Other Nuts and Seeds category
Table 19: Brand Value and Volume - Microwaveable Popcorn category
Table 20: Brand Value and Volume - Ready-to-Eat Popcorn category, 2016
Table 21: Brand Value and Volume - Unpopped Corn category, 2016
Table 22: Brand Value and Volume - Corn Chips category, 2016
Table 23: Brand Value and Volume - Extruded Snacks category, 2016
Table 24: Brand Value and Volume - Pork Scratchings category, 2016
Table 25: Brand Value and Volume - Tortilla Chips category, 2016
Table 26: Consumption of Savory Snacks by Gender and markets (Kg Million, 2016)
Table 27: Consumption of Savory Snacksby age and markets (Kg Million, 2016)
Table 28: Consumption of Savory Snacks by education and markets (Kg Million, 2016)
Table 29: Consumption of Savory Snacksby urbanization and markets (Kg Million, 2016)
Table 30: Market Definitions
Table 31: Category Definitions
Table 32: Channel Definitions
Table 33: Health & Wellness: Product Attributes-Food Minus
Table 34: Health & Wellness: Product Attributes - Free From
Table 35: Health & Wellness: Product Attributes - Functional & Fortified
Table 36: Health & Wellness: Product Attributes - Naturally Healthy
Table 37: Health & Wellness: Product Attributes - Food Intolerance
Table 38: Health & Wellness: Consumer Benefits - Health Management
Table 39: Health & Wellness: Analysis by Consumer Benefits
Table 40: Health & Wellness: Consumer Benefits - Performance
Table 41: Market Value for Ethnic/Traditional Snacks - by category (R$ Million) 2011-2021
Table 42: Market Value for Ethnic/Traditional Snacks - by category (US$ Million) 2011-2021
Table 43: Market Volume for Ethnic/Traditional Snacks - by category (Kg Million) 2011-2021
Table 44: Market Value for Meat Snacks - by category (R$ Million) 2011-2021
Table 45: Market Value for Meat Snacks - by category (US$ Million) 2011-2021
Table 46: Market Volume for Meat Snacks - by category (Kg Million) 2011-2021
Table 47: Market Value for Nuts and Seeds - by category (R$ Million) 2011-2021
Table 48: Market Value for Nuts and Seeds - by category (US$ Million) 2011-2021
Table 49: Market Volume for Nuts and Seeds - by category (Kg Million) 2011-2021
Table 50: Market Value for Popcorn - by category (R$ Million) 2011-2021
Table 51: Market Value for Popcorn - by category (US$ Million) 2011-2021
Table 52: Market Volume for Popcorn - by category (Kg Million) 2011-2021
Table 53: Market Value for Potato Chips - by category (R$ Million) 2011-2021
Table 54: Market Value for Potato Chips - by category (US$ Million) 2011-2021
Table 55: Market Volume for Potato Chips - by category (Kg Million) 2011-2021
Table 56: Market Value for Pretzels - by category (R$ Million) 2011-2021
Table 57: Market Value for Pretzels - by category (US$ Million) 2011-2021
Table 58: Market Volume for Pretzels - by category (Kg Million) 2011-2021
Table 59: Market Value for Processed Snacks - by category (R$ Million) 2011-2021
Table 60: Market Value for Processed Snacks - by category (US$ Million) 2011-2021
Table 61: Market Volume for Processed Snacks - by category (Kg Million) 2011-2021
Table 62: Savory Snacks Sales Distribution in Brazil - by Markets (R$ Million), 2016
Table 63: Key Health & Wellness product attributes driving sales in Brazil (R$ Million)
Table 64: Key Health & Wellness consumer benefits driving sales in Brazil (R$ Million)
Table 65: Package Material (in Million pack units)
Table 66: Pack Type (in Million pack units)
Table 67: Closure Type (in Million pack units)
Table 68: Primary Outer Type (in Million pack units)
Table 69: Exchange Rates: (US$-R$), 2011-2021
Table 70: GDP Per Capita (R$)
Table 71: Population
Table 72: Consumer Price Index
Table 73: Age Profile (Millions of Persons)

List of Figures
Figure 1: Brazil compared to the other top four countries in Latin America - market size, growth, and competitive landscape
Figure 2: Market size analysis by value and volume, Savory Snacks sector, 2011-2021
Figure 3: Per capita consumption in Brazil compared to global and Latin America average, 2011-2021
Figure 4: Value and volume growth analysis by markets, 2016-2021
Figure 5: Per capita consumption (by markets) in Brazil compared to global and Latin Americaaverage, 2016
Figure 6: Value and volume growth analysis, Ethnic/Traditional Snacks market, 2011-2021
Figure 7: Value and volume growth analysis, Meat Snacks market, 2011-2021
Figure 8: Value and volume growth analysis, Nuts and Seedsmarket, 2011-2021
Figure 9: Value and volume growth analysis, Popcorn market, 2011-2021
Figure 10: Value and volume growth analysis, Potato Chips market, 2011-2021
Figure 11: Value and volume growth analysis, Pretzels market, 2011-2021
Figure 12: Value and volume growth analysis, Processed Snacksmarket, 2011-2021
Figure 13: Distribution channel share, Savory Snacks, 2011-2016
Figure 14: Distribution channel share, Ethnic/Traditional Snacks market, 2011-2016
Figure 15: Distribution channel share, Meat Snacks market, 2011-2016
Figure 16: Distribution channel share, Nuts and Seeds market, 2011-2016
Figure 17: Distribution channel share, Popcorn market, 2011-2016
Figure 18: Distribution channel share, Potato Chips market, 2011-2016
Figure 19: Distribution channel share, Pretzels market, 2011-2016
Figure 20: Distribution channel share, Processed Snacks market, 2011-2016
Figure 21: Leading brands in the BrazilianSavory Snacks sector, value and volume share, 2016
Figure 22: Leading brands in the Ethnic/Traditional Snacks market, value and volume share, 2016
Figure 23: Leading brands in the Meat Snacks market, value and volume share, 2016
Figure 24: Leading brands in the Nuts and Seeds market, value and volume share, 2016
Figure 25: Leading brands in the Popcorn market, value and volume share, 2016
Figure 26: Leading brands in the Potato Chips market, value and volume share, 2016
Figure 27: Leading brands in the Pretzels market, value and volume share, 2016
Figure 28: Leading brands in the Processed Snacks market, value and volume share, 2016
Figure 29: Private label penetration by markets (value terms), 2016
Figure 30: Growth analysis, private label and brands, (2011-2016)
Figure 31: Value of Health & Wellness claims by market, US$ million, 2016-2021
Figure 32: Value analysis by Health & Wellness product attributes, 2016
Figure 33: Volume analysis by Health & Wellness product attributes, 2016
Figure 34: Value analysis by Health & Wellness product attributes, 2016
Figure 35: Value analysis by Health & Wellness consumer benefits, 2016
Figure 36: Volume analysis by Health & Wellness consumer benefits, 2016
Figure 37: Leading companies in the Health & Wellness market by value, 2016 - Nuts and Seeds
Figure 38: Leading companies in the Health & Wellness market by value, 2016 - Popcorn
Figure 39: Leading companies in the Health & Wellness market by value, 2016 - Potato Chips
Figure 40: Leading companies in the Health & Wellness market by value, 2016 - Processed Snacks
Figure 41: Leading companies in the Health & Wellness market by value, 2016 - Processed Snacks
Figure 42: Packaging share and growth analysis by packagematerial, 2011-2021
Figure 43: Use of packagematerial by markets (in pack units), 2016
Figure 44: Packaging share and growth analysis by packtype, 2011-2021
Figure 45: Use of packtype by markets (in pack units), 2016
Figure 46: Packaging share and growth analysis by closure type, 2011-2021
Figure 47: Use of closure type by markets (in pack units), 2016
Figure 48: Packaging share and growth analysis by primary outer type, 2011-2021
Figure 49: Use of primary outer type by markets (in pack units), 2016
Figure 50: Relative comparison of countries based on PEST analysis
Figure 51: Brazil’s GDP per capita, 2011-2016
Figure 52: Population growth in Brazil, 2011-2016
Figure 53: Consumer Price Index, Brazil, 2010-2016
Figure 54: Age Profile, Brazil, 2016
Figure 55: Consumption of Savory Snacks by Gender, Brazil, 2016
Figure 56: Consumption of Savory Snacks by age, Brazil, 2016
Figure 57: Consumption of Savory Snacks by education, Brazil, 2016
Figure 58: Consumption of Savory Snacks by urbanization, Brazil, 2016
Figure 59: About
Note: Product cover images may vary from those shown
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  • PepsiCo
  • General Mills Inc.
  • The Kellogg Company
  • Companhia Brasileira De Distribuição
  • Cascaju Agroindustrial Sa
  • Cashews Royale
  • Iracema
  • BRF S.A.
  • Santa Helena
  • Hikari Indústria E Comércio Ltda
Note: Product cover images may vary from those shown
5 of 4
Note: Product cover images may vary from those shown
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