Population Change as a Megatrend Driver

  • ID: 4372225
  • Report
  • 25 pages
  • Euromonitor International
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The recent past has seen enormous population changes including rapid urbanisation, accelerating migration and population ageing. These changes are set to continue in the future with far-reaching implications. They play a powerful role in driving the most influential megatrends impacting consumer markets. These megatrends include Healthy Living, Ethical Living, Connected Consumers, Shopping Reinvented, Middle Class Retreat, Premiumisation, Experience More and Shifting Market Frontiers.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on The vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Identify factors driving change now and in the future
  • Understand motivation
  • Forward-looking outlook
  • Briefings and presentation should provoke lively discussion at senior level
  • Take a step back from micro trends
  • Get up to date estimates and comment
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Population Change as a Megatrend Driver
  • August 2017
  • introduction
  • Introduction
  • Urbanisation
  • Migration
  • Ageing
  • Population Change and Megatrends
  • Population change and megatrends
  • Conclusion
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