Non-Licensed Sports Merchandize Market: Global Industry Analysis, Trends, Market Size & Forecasts to 2023

  • ID: 4372640
  • Report
  • Region: Global
  • 120 pages
  • Infinium Global Research
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The report on global non-licensed sports merchandize market provides qualitative and quantitative analysis for the period of 2015 to 2023. The report predicts the global non-licensed sports merchandize market to grow with a CAGR between x% and x% from 2017 to 2023. The global non-licensed sports merchandize market was worth USD XX.xx billion ( 26.93 billion for licensed sports merchandise) in 2015.

The study on non-licensed sports merchandize market covers the analysis of regions such as North America, Europe, Asia Pacific, and Rest of the World. Among the geographies,North America and Europe are the major markets with significant growth. Asia-Pacific is anticipated to emerge as the fastest growing market in terms of CAGR over the forecast period.

The report on global non-licensed sports merchandize market is a comprehensive study of demand, market size, forecasts, trends and factors affecting the global non-licensed sports merchandize market. Moreover, the report is collective presentation of primary and secondary research findings.

In addition, it provides deep insights on the factors that driving, restraining the global non-licensed sports merchandize market. Porter’s five forces model in the report provides insights into the competitive rivalry in the global non-licensed sports merchandize market over the period of 2015-2023. Further, the Growth Matrix given in the report brings an insight on the investment areas that existing or new market players can consider.

Research methodology

Primary Research

Primary research involves extensive interviews and analysis of the opinions provided by the primary respondents.

The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached through:

1. Key Opinion Leaders associated with the author
2. Internal and External subject matter experts
3. Professionals and participants from LinkedIn, Hoovers, Factiva and Bloggers

Primary research respondents typically include:

1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/ country managers
5. Vice President level executives.

Secondary Research

Secondary research involves extensive exploring through the secondary sources of information available in both public domain and paid sources. Each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.

The secondary sources of the data typically include:
  • Company reports and publications
  • Government/institutional publications
  • Trade and associations’ journals
  • Databases such as WTO, OECD, and World Bank, among others.
  • Websites and publications by research agencies
Report Findings

1) Drivers
  • Growing popularity of sporting leagues
  • High pricing for licensed sports merchandise
  • Growing popularity of sporting fashion trends
  • Expansion of E-commerce to smaller cities and towns
  • Availability of non-licensed sports merchandise at local markets
2) Restraints
  • Presence of too many competitors
  • Issues related to smuggling
  • Stringent law enforcement & lawsuits by licensees
3) Opportunities
  • Increasing prices for licensed sports merchandise
  • Developing and low-income countries
Segments Covered

1) Global Non-Licensed Sports Merchandize Market by End User
a. Sports Apparel
b. Sports Footwear
c. Sports Accessories
d. Toys
e. Pirated Video Games/Softwares
f. Others

2) Global Non-Licensed Sports Merchandize Market by Distribution Channel
a. E-Commerce/Online Stores
b. Retail Stores
c. Sports Goods Stores
d. Direct Selling
e. Open Air Markets
f. Pirated Markets
g. Others

Reasons to buy this report
1) Comprehensive analysis of global as well as regional markets of non-licensed sports merchandize
2) Complete coverage of all the applications segments to analyze the trends, developments in non-licensed sports merchandize market, and forecast of market size up to 2023.
3) Comprehensive analysis of the companies operating in non-licensed sports merchandize market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
4) The Growth Matrix presents analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.
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1. Preface
1.1 Report Description
1.2 Research Methods
1.3 Research Approaches

2. Executive Summary

3. Global Non-Licensed Sports Merchandize Market Overview
3.1 Introduction
3.2 Market Dynamics
3.2.1 Drivers
3.2.2 Restraints
3.2.3 Opportunities
3.2.4 Challenges
3.3 Porter’s Five Forces Analysis
3.4 Growth Matrix Analysis
3.5 Competitive Landscape in the Non-Licensed Sports Merchandize Market

4. Global Non-Licensed Sports Merchandize Market: Snapshots
4.1 Global Non-Licensed Sports Merchandize Market Key Trends
4.2 Global Non-Licensed Sports Merchandize Market by Product Type
4.3 Global Non-Licensed Sports Merchandize Market by Distribution Channel

5. Global Non-Licensed Sports Merchandize Market by Product Type(USD Million, KT) 2017-2023
5.1 Sports Apparel
5.2 Sports Footwear
5.3 Sports Accessories
5.4 Toys
5.5 Pirated Video Games/Softwares
5.6 Others

6. Global Non-Licensed Sports Merchandize Market by Distribution Channel (USD Million, KT) 2017-2023
6.1 E-Commerce/Online Stores
6.2 Retail Stores
6.3 Sports Goods Stores
6.4 Direct Selling
6.5 Open Air Markets
6.6. Pirated Markets
6.7 Others

7. Global Non-Licensed Sports Merchandize Market Analysis, by Region (USD Million, KT) 2017-2023
7.1 North America
7.1.1 North America Non-Licensed Sports Merchandize Market by Product Type (USD Million, KT)
7.1.2 North America Non-Licensed Sports Merchandize Market by Distribution Channel (USD Million, KT)
7.1.4 North America Non-Licensed Sports Merchandize Market by Country (USD Million, KT)
7.2 Europe
7.2.1 Europe Non-Licensed Sports Merchandize Market by Product Type (USD Million, KT)
7.2.2 Europe Non-Licensed Sports Merchandize Market by Distribution Channel (USD Million, KT)
7.2.4 Europe Non-Licensed Sports Merchandize Market by Country (USD Million, KT)
7.3 Asia-Pacific
7.3.1 Asia-Pacific Non-Licensed Sports Merchandize Market byProduct Type (USD Million, KT)
7.3.2 Asia-Pacific Non-Licensed Sports Merchandize Market byDistribution Channel (USD Million, KT)
7.3.4 Asia-Pacific Non-Licensed Sports Merchandize Market by Country (USD Million, KT)
7.4 Rest of the World (RoW)
7.4.1 RoW Non-Licensed Sports Merchandize Market by Product Type (USD Million, KT)
7.4.2 RoW Non-Licensed Sports Merchandize Market by Distribution Channel (USD Million, KT)
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