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PET Shrink Films Market - 2017

  • ID: 4377281
  • Report
  • Region: Global
  • 35 Pages
  • Frost & Sullivan
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By 2025, Food Production in India Will Be Undermined by Rapid Population Growth Creating a Sizeable Demand-Supply Mismatch


  • Bonset
  • Coca-Cola
  • HUL
  • Klöckner Pentaplast
  • MORE

Increasing global focus on using sustainable packaging materials and the rapid growth of the organized retail sector are key drivers for the packaging labels industry. The labelling market is rapidly evolving into being highly quality conscious and is driven by sustainability leading to increased usage of PET shrink films.

In this Industry Docket, the publisher discusses the key trends and drivers of this market, and provides insights into the existing and future market for high shrink labels - both globally and in India. Most major competitors not only have more than one label film in their portfolios but are also aggressively targeting market penetration through strategic tie-ups. Hence, this Industry Docket will act as a guide to help CXOs set their strategic posture with a focus on a sustainable future.

Note: Product cover images may vary from those shown
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  • Bonset
  • Coca-Cola
  • HUL
  • Klöckner Pentaplast
  • MORE

1. Scope & Limitations

2. Mega Trends & their Impact

  • Consumer preference for Quality, Healthy and Premium Products is increasing
  • By 2025, food production in India will be undermined by rapid population growth creating a sizeable demand-supply mismatch
  • This coupled with rapid urbanization, increasing prosperity, and a sizeable middle class indicate a shift to convenience and packaged foods
  • This increasing demand for convenience foods will drive consumption of plastic packaging materials, thereby driving consumption of shrink films

3. Global Overview

  • Labels are mostly classified on the basis of the techniques used for fixing the label on the substrate/container
  • Shrink labels reduce in size upon application of heat, and conform tightly to the shape of the container or product
  • Food and Beverages industry, followed by personal care, are the largest users of high shrink films
  • Global shrink film market was ~$2.8 billion in 2016. PVC dominates the market with 46% revenue share
  • Direct sales account for >85% of the sales in the industry; Traders and distributors only supply ~15% to label makers
  • Demand for reducing label unit costs and use of thinner label stock to be the two major factors influencing the choice of films
  • Medium shrink applications dominate the global PET shrink film market; F&B is the key end-use segment
  • PET high shrink films market grew at 6% in last 4 years … aided by the adoption of sustainable packaging in NA & EU
  • Demand for shrink films increases during the summer owing to an increase in F&B consumption
  • Klöckner Pentaplast and Bonset are the largest players in this industry

4. India Market Outlook

  • Demand for PET shrink film is limited in India owing to the price conscious nature of labeling and end-use industry
  • Demand from major end-use MNCs like HUL, Coca-Cola etc. for PET shrink labels drives demand for PET shrink films in India

5. The Future

  • PVC is increasingly being replaced by PETG in NA and EU due to stringent regulations against the use of non-recyclable materials
  • This sector has witnessed several product and technological advancements in the past few years…
  • Sustainability, innovation and globalization will be the key focus areas driving industry growth in the near future

6. Advisory

  • Critical Success Factors
  • Decision maker’s spotlight - Growth Options for an entrant into the Indian market…

7. Annexure: Our Services

  • Maximize opportunities from existing products and markets; systematically explore new products and markets including inorganic Opportunites
  • Growth Consulting - Service Offerings
  • Legal Disclaimer
Note: Product cover images may vary from those shown
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4 of 3
  • Bonset
  • Coca-Cola
  • HUL
  • Klöckner Pentaplast
Note: Product cover images may vary from those shown