Character Licensing in Toys and Games: Turkey, Eastern Europe, and MEA - Product Image

Character Licensing in Toys and Games: Turkey, Eastern Europe, and MEA

  • ID: 4377879
  • Report
  • Region: Eastern Europe, Europe, Turkey
  • 25 pages
  • Euromonitor International
1 of 4
Licensed toys in Turkey, Eastern Europe, and Middle East and Africa are on the rise, as it was the second-fastest growing region for these toys over 2011-2016. Countries with more upper-income households led growth, as they can afford these higher-priced licensed products. The potential for licensed toys in the region will only grow through to 2021, as smartphone proliferation will get entertainment media into the hands of more children, while average income per household continues to rise.

The Character Licensing in Toys and Games: Turkey, Eastern Europe, and MEA global briefing offers a comprehensive guide to the Toys and Games market at an international level. It looks at both global and regional level performances as well as providing category and channel analysis. It identifies the leading companies and offers strategic analysis of key factors influencing the industry, new product developments as well as future trends and prospects.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
2 of 4
Character Licensing in Toys and Games: Turkey, Eastern Europe, and MEA

August 2017
Introduction
Note: Product cover images may vary from those shown
3 of 4

Loading
LOADING...

4 of 4
Note: Product cover images may vary from those shown
Adroll
adroll