BASF and Ecover are the two top surfactant manufactures who have ventured into the biosurfactant market. This would help both the companies to increase production and stabilize the prices of their products. The recent trend of a high demand for environment friendly surfactants has encouraged companies to increase their research in the field. Dow Corning launched their new product- â€œsilicone surfactantâ€, which enhances the performance of the active products in herbicides, insecticides, fungicides, foliar nutrients, and plant growth regulators, to provide effective crop protection. In the light of continuous market developments, the global agricultural surfactant market is poised to grow at a CAGR of 6.8% during the forecast period, from an estimated USD 1279.24 million in 2015.
Increased practice of protected agriculture, by means of precision farming, is the major factor driving the growth of the agricultural surfactant market. Growing concern over global food security, in accordance with increased cost of agriculture chemicals, has paved way for the use of agriculture surfactants. GM seeds, which ensure increased yield, and reduction in the use of agro chemicals and pesticides are restraining the growth of the market. Also, emphasis on sustainable farming and its increased practice is gradually slowing down the application of chemicals in agriculture. Growing demand from developing regions of Asia-Pacific and South America and the popularity of bio-based surfactant products are seen as the opportunity areas for the industry.
The agricultural surfactant market is classified by the product type, application type, type of substrates, crop application and by geography. By product type, the market is sub-segmented into anionic, non-ionic, cationic and amphoteric, of which non-ionic surfactants account for the largest market share, followed by anionic surfactants. The amphoteric segment is projected to grow at a faster CAGR during 2016-2021. By application, the market demand is led by herbicides segment, followed by fungicides. By substrates, surfactant market is divided into synthetic and bio-based; bio-based products are expected to have a higher demand in the future. By crop application, the industry demand is explained on the basis of crop and non-crop. Majority of the crop based demand comes from cereals and grains, while demand generation is expected to be more in fruits and vegetables, during the forecast period.
North America is the largest market, accounting for around 35% of the market share, followed by Europe. The region is expected to grow at a steady CAGR during the forecast period, especially with the aim of various governments to increase yield and maintain continuous supply of raw materials to food, feed, and biofuel industry. Europe is the second largest market and is expected to grow with an increased supply of quality products from key players. Asia-Pacific is a potential market and the key players are strategizing to make an entry into countries such as China, India, and Thailand, among others. The region is estimated to grow at the fastest CAGR due to a boost in the rate of adoption of precision farming and a need to increase production of agri-commodities. Surfactants are in the nascent stage in South America. Brazil is a major market and holds around 60% of the market share.
The key players in the market have been following expansion strategy, to explore new region,s by means of acquisitions, new product launches, expansion & investments, agreements, partnerships, collaborations, and joint ventures. Investment in research and development of cheap effective products is another strategy adopted by market leaders.
The major players in the market are
Market analysis for the global agricultural surfactants market, with region specific assessments and competition analysis.
Market overview and identification and analysis of the macro and micro factors that affect the global agricultural surfactants market on both, global and regional scale and instrumental in changing the market scenario.
Extensively researched competitive landscape section with profiles of major companies and their market share, along with analysis of their current strategic interests and financial information and strategies adopted by them to sustain and grow in the studied market.
The report holds importance for the following stakeholders-
Farmers, producers and manufacturers
Agricultural input companies
Enterprises operating in the industry
Traders and stakeholders operating in the sector
Investors/research institutions interested in the market
1.1 Key Deliverables of the study
1.2 Study Assumptions
1.3 Market Definition
2. Research Approach & Methodology
2.2 Research Designs
2.3 Study Timelines
2.4 Study Phases
2.4.1 Secondary Research
2.4.2 Discussion Guide
2.4.3 Market Engineering and Econometric Modelling
2.4.4 Expert Validation
3. MARKET OVERVIEW
3.1.1 Increased practise of protected agriculture
3.1.2 Pressure on enhancing yield in accordance with rising costs of agrochemicals
3.2.1 Emphasis on sustainable farming
3.2.2 Application of GM seeds and plants to enhance yield
3.3.1 High growth potential in developing markets
3.3.2 Usage of Biosurfactants
3.4 Porter's Five Forces Analysis
3.4.1 Bargaining Power of Suppliers
3.4.2 Bargaining Power of Buyers
3.4.3 Threat of New Entrants
3.4.4 Threat of Substitute Products and Services
3.4.5 Degree of Competition
4. MARKET SEGMENTATION
4.1 By Type
4.2 By Application
4.3 By Substrate
4.4 By Crop Application
188.8.131.52 Grains & Cereals
184.108.40.206 Fruits & Vegetables
220.127.116.11 Turf & Ornamental Grass
4.5 By Geography
4.5.1 North America
4.5.4 South America
4.5.5 Rest of World
18.104.22.168 South Africa
5. Competitive Landscape
5.1 Most Adopted Strategies
5.2 Most Active Companies
5.3 Market Share Analysis
6. Company Profiles
6.1 DOW Chemical Company
6.2 Evonik Industries
6.3 BASF SE
6.5 Solvay S.A.
6.6 Wilbur-Ellis Company
6.7 Croda International Plc.
6.9 Nufarm Limited
6.10 Helena Chemical Company
6.11 Air Products and Chemicals
6.12 Kao Corporation
6.14 Lamberti SPA
6.15 Brandt Consolidated Inc.
6.16 Interagro (Uk) Ltd
6.17 Tanatex Chemicals B.V.
6.18 Garrco Products Inc.