The system provides an optimized vision to the driver during the night and other poor-sight conditions of the road by adapting the headlight angle and providing the required intensity of the light. The reduction in the cost of these systems would make it more lucrative driver assistant safety systems. US and Canada are the leading countries in the North America ALS market. Fatal traffic accident rates in US on curved and dimmed light roads coupled with limited flexibility of the static head light systems, are some of the major drivers propelling the growth of the North America adaptive lighting system market. These systems emit white or amber light in the countries of the region, unlike other countries where white is the mandated colour for automotive lighting systems.
Social organisation estimates that the adaptive headlights could help to prevent the bulk of night-time crashes. BMW recently has developed its own adaptive lighting system and launched the new 5 series, employing this technology. Buick’s adaptive headlights are available on the Regal and LaCrosse. In addition Cadillac's adaptive headlights are available on the LTS, XTS, ATS, CTS, and ELR Hybrid model. Land Rover’s adaptive headlights are also available on the Range Rover, Ranger Rover Sport, and Range Rover Evoque. Since adaptive headlights also reduce glare for oncoming traffic and pedestrians, the adoption of ALS as safety systems has increased significantly even across mid-price segment vehicles in North America. Development of projector lamp systems, along with the improvement in the sensor technology would drive the growth of the market significantly in the region.
The market for adaptive front lighting by application has significant adoption in the aftermarket, with a share of around 45% in the market in North America by 2020. Among vehicle type, the luxury vehicles has the highest application and would continue to grow at a reasonable rate. However sports vehicles would have the highest growth rate in the vehicle type for North America. Hyundai, Audi, Volvo, Volkswagen are some of the popular OEMs who have adopted ALS comprehensively in their premium vehicle offerings in North America. North American Lighting Inc, Stanley Electric U.S. Co., Valeo Sylvania Automotive Lighting Systems, ZKW Group and HELLA KGaA Hueck & Co. are some of the key players in the manufacture of these systems.
WHAT THE REPORT OFFERS
Market Definition along with identification of key drivers and restraints for the market.
Market analysis with country specific assessments and competition analysis in the North America ALS market.
Identification of factors instrumental in changing the market scenarios, rising prospective opportunities and identification of key companies, which can influence the market on the regional scale and at the country level.
Extensively researched competitive landscape section with profiles of major companies along with their strategic initiatives and market shares.
1.1 Research Methodology
1.2 Key Findings of the Study
2. EXECUTIVE SUMMARY
3. MARKET OVERVIEW AND TECHNOLOGY TRENDS
3.1 Current Market Scenario
3.2 Technology Trends
3.3 Porter's Five Forces Framework
3.3.1 Bargaining Power of Suppliers
3.3.2 Bargaining Power of Consumers
3.3.3 Threat of New Entrants
3.3.4 Threat of Substitute Products and Services
3.3.5 Competitive Rivalry within the industry
4. MARKET DYNAMICS
5. NORTH AMERICA AUTOMOTIVE ALS MARKET BY APPLICATION (Growth, Innovations and Feasibility of ALS)
6. NORTH AMERICA AUTOMOTIVE ALS MARKET BY COMPONENT (Growth, Innovations and Feasibility of Smartkeys)
6.2 Sensors/ Camera
6.3 Lamp Assembly
7. NORTH AMERICA AUTOMOTIVE ALS MARKET-BY VEHICLE TYPE(Growth, Trends and Durability)
7.1 Mid-Segment Passenger Vehicles
7.2 Sports Cars
7.3 Premium Vehicles
8. NORTH AMERICA AUTOMOTIVE ALS MARKET BY CONSUMER SEGMENT
9. NORTH AMERICA AUTOMOTIVE ALS MARKET, BY GEOGRAPHY (Market crackdown, trends and forecasts-country wise)
9.1 North America (NA)
9.1.4 Rest of North America
10. COMPETITIVE LANDSCAPE
10.2 Market Share Analysis
10.3 Developments of Key players
11. KEY VENDOR ANALYSIS
11.1 General Electric Company
11.2 HELLA KGaA Hueck & Co.
11.3 Hyundai Mobis
11.4 Ichikoh Industries, Ltd
11.5 Koito Manufacturing Co. Ltd
11.6 Koninklijke Philips N.V.
11.7 Magneti Marelli S.P.A
11.8 North American Lighting
11.10 Stanley Electric Co. Ltd
11.11 Valeo SA
12. FUTURE OUTLOOK OF THE MARKET