Asia Pacific region is considered as the fastest growing market for snack bar due to change in life style and increase in disposable income which is increasing the inclination of customers towards new healthy and quick snacking options. Although in many regions it is still considered a niche product as well as less awareness of the product decreases the buying capacity however with the changing scenario and increasing western influence is leading to the enhanced market share of snack bar industry for Asia Pacific region by the end of the forecast period.
Australia, India, Japan and China are the major regions in Asia Pacific in the snack bars market where snack bars are considered as the most convenient snacking items. In Australia, snack bar market is witnessing a shift towards more wholesome product offerings as consumers became increasingly concerned about the negative health aspects associated with conventional snack bars. There is a huge demand for natural healthy snacks such as granola/muesli bars as it is perceived as being a more natural alternative traditional snack bar. In Japan, the convenience of snack bars meets the needs of increasing number of Japanese consumers who live busy lifestyles and are looking for quick solutions for diet. Snack bars continued to have only low sales in China, mainly due to limited product awareness but it is expected to grow exponentially in the forecast period (2017 - 2022). The concept of snack bars is still relatively new in India as consumers did not purchase these for breakfast purposes, but rather a healthier version of a chocolate bar.
There are various companies in the snack bar market which have various products. However the market is fragmented and different companies capture different region in Asia Pacific. Nestle Australia Ltd was the leading company in snack bars in 2014, due to the dominant position of the iconic Uncle Tobys brand, which for most Australians is synonymous with snack bars. VV Group is the dominant player in china for snack bars and accounted for over 77% retail value share in 2014. Otsuka Holdings continued to lead snack bar market in Japan in 2014 with a retail value share of 36% due to the strong presence of the company brands Calorie Mate and Soy Joy .Naturell India Pvt Ltd maintained its leading position of snack bar market in India in 2014 with 68% value share.
This Report Offers:
Market Definition for the specified topic along with identification of key drivers and restraints for the market.
Market analysis for the Asia Pacific Snack Bar market, with region specific assessments and competition analysis on a global and regional scale.
Identification of factors instrumental in changing the market scenarios, rising opportunities and global consumer trends.
Extensively researched competitive landscape section with profiles of major companies along with their share of markets.
Identification and analysis of the Macro and Micro factors that affect the Snack Bar market on both global and regional scale.
A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.
Why Buy This Report?
for getting a comprehensive overview of the Global Snack Bar market.
To gain wide-ranging information about the major players in this industry and the strategies adopted by them.
To gain an insight about the major countries/regions in which this industry is blooming and also identify the regions, which are untapped.
1.2 Research Methodology
1.3 Report Outline
2. Executive Summary
3. Market Analysis
3.1 Factors driving the Food Spreads Market
3.2 Factors decelerating the Food Spreads Market
3.3 Opportunity analysis for the Food Spreads Market
4. Food Spreads Market segmentation by type
4.3 Nut based Spreads
4.4 Fruit based Spreads
4.5 Chocolate based spreads
4.6 Syrup based spreads
5. Regional Market Analysis (Market size, Forecast and CAGR) by sales in Million $
5.1 North America
5.1.1 United States
5.2.1 United Kingdom
5.2.5 Rest of Europe
5.3.2 New Zealand
5.4 Rest of the World
6. Competitor Analysis
6.1 Market Shares of Leading Global Players
6.2 Strategies Adopted by Leading Global Players
7. Company Profiles
7.1 J.M. Smucker
7.2 Kraft Foods
7.3 Unilever Group
7.4 ConAgra Foods Inc
7.5 Sioux Honey Assoc.
7.6 National Grape Co-operative Inc.
7.7 B & G Foods Inc.
7.8 Ferrero Group
7.9 Hershey Co.
7.10 Freedom Foods
7.11 Naturefood Chocolatier
7.13 Wellness Foods
7.14 Premier Foods