The market of dairy based beverages are growing at a fast rate as people are paying more attention to their health.There is potential in the market although its a slow growing market.
Health benefits is the major reason behind the increasing demand. This segment also brings the products which are low-lactose or lactose-free products which are rich in vitamins, etc and are consumed by a specific group of consumers. Another prime driving factor is rising medical cost which is forcing people to switch to dairy based beverages.There are certain restraints which are due to the technological challenge as they are focused on getting high quality at a reduced cost .Taste challenge is another restraining factor for the dairy based beverages as the proteins has its own inherent tastes. Refrigeration challenge is another restraint.
Dairy based beverages have segmentation based on probiotic and nonprobiotic dairy based beverages with added bioactive components and also the functional dairy beverages with added minerals and vitamins. Out of all these segments probiotic products have increased rapidly due to its probiotic micro-organisms in the dairy beverages which are very helpful for human gut. It helps in recovering from diseases .Omega 3 fatty acids reduces risk for cardiovascular diseases and certain cancers. Omega 3 fatty acids is the important ingredient and cannot be easily formulised but can be added to the milk products, the fishy taste needs to be disguised. It has a growing market due to its benefits and opportunity scope is high.
This Report Offers:
Market Definition for the specified topic along with identification of key drivers and restraints for the market.
Market analysis for the South America Dairy Based Beverage Market, with region specific assessments and competition analysis on a global and regional scale.
Identification of factors instrumental in changing the market scenarios, rising prospective opportunities and identification of key companies, which can influence the market on a global and regional scale.
Extensively researched competitive landscape section with profiles of major companies along with their share of markets.
Identification and analysis of the Macro and Micro factors that affect the South America Dairy based Beverage market on both global and regional scale.
A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.
Why Buy This Report?
For getting a comprehensive overview of the South America Dairy Based Beverage market
To gain wide-ranging information about the major players in this industry and the strategies adopted by them.
To gain an insight about the major countries/regions in which this industry is blooming and also identify the regions, which are untapped.
1.1 Research Methodology
1.2 Definition of the Market
1.3 Report Description
2. KEY FINDINGS OF THE STUDY
3. MARKET OVERVIEW
4. MARKET DYNAMICS
4.1.1 Health Benefits drives the dairy based market
4.1.2 Milk allergies and lactose intolerance
4.1.3 Rising medical cost
4.1.4 Fitness conscious
4.2.1 Technological Challenge
4.2.2 Taste Challenge
4.3.1 Correct Marketing & Right Positioning of dairy based beverages
4.3.2 Demand for healthy diary based beverages
4.3.3 Consumer Education and Better Diagnosis
4.4 Porter Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products and Services
4.4.5 Degree of Competition
5. MARKET SEGMENTATION
5.1 By Segment Types
5.1.1 Functional Beverages
18.104.22.168 Dairy Based beverages
22.214.171.124.1 Probiotic Diary Beverages
126.96.36.199.2 Nonprobiotic Dairy Beverages with added bioactive components
188.8.131.52.3 Functional dairy beverages with added minerals & vitamins
184.108.40.206 By Ingredients Type
220.127.116.11 Bioactive components
18.104.22.168 Omega 3 fatty acids
22.214.171.124 By Packaging
126.96.36.199 By Sales Channel
188.8.131.52 Convenience stores
184.108.40.206 Mass merchandisers
220.127.116.11 Drug stores
5.2 Food services/ Sports nutrition chain
5.5 By Geography
18.104.22.168 South Africa
5.6 Competitive Landscape
5.6.1 Mergers & Acquisitions
5.6.2 Joint Ventures
5.6.3 New Product Launches
5.6.4 Most active companies in the past five years
5.6.5 Market Share Analysis
5.7 Company Profiles
5.7.1 Blue Diamond Growers Inc
5.7.2 Earth Own Food Company Inc
5.7.3 Eden Foods Inc
5.7.4 Living Harvest Foods Inc
5.7.5 Parry Nutraceuticals
5.7.6 U.S.Beverage Manufacturing
5.7.7 South east Bottling & Beverage
5.7.8 Krafts foods group inc.
5.7.10 Sunsweet growers
5.7.11 The functional beverage co.
5.7.12 Arla foods
5.7.14 Herbal Life
5.7.15 Tata Global Beverages