South America Bottled Water Market - Growth, Trends and Forecasts 2017 - 2022

  • ID: 4387565
  • Report
  • Region: South America
  • 92 pages
  • Mordor Intelligence
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Market Insight

South America is the fourth largest region in the global bottled water consumption. The region bottled water industry was worth around USD 35 billion in 2015 and is expected to reach up to USD 59.3 billion, at 9.4% CAGR over the forecast period 2016-2021. Companies like Danone and Nestle are identified as the key companies with the majority of brands and dominant market positions. Brazil is poised to become one of the highest consumers of bottled water in the world over the forecast period.

Market Dynamics

Increasing awareness of health concerns, increasing disposable income and consumer preferences for packaged drinking water are the major drivers of the South American bottled water industry. Concerns over environmental pollution through plastic bottles and potential health hazards are restricting the growth of the industry. The market has huge opportunities for innovative packaging with minimal environmental and health hazards, and products launch with high vitamins and minerals content.

Market Segmentation

By product type, bottled water is sub-segmented into still, carbonated, flavored and functional water. Still water holds the largest market share with 80% of the demand. By packaging, bottled water market is classified into bottles (PET), cans, cartons, and others. Companies in Brazil are producing bottled water in many different bottle sizes.

The distribution channels include hypermarkets, supermarkets, convenience stores, departmental stores, specialty stores and online purchase.

Regional Analysis

The South American bottled water market demand is driven by countries like Brazil, Argentina, Peru, and Chile. Brazil and Argentina make most of the demand together in the region bottled water market. The demand for premium bottled water is primarily driving the demand in countries like Brazil and Argentina.

Competitive Environment

The South America market for bottled water is fast growing, with few global players and a large number of local players with private label water products. The market competition is moderate and the entrance of new market players is relatively easier as compared to the developed world. The low shifting cost of consumers is providing good opportunities for new players in the market. New product launch, innovative products packaging, marketing, distribution and consumer retention, have been a strong business strategy for market growth here.

The top players of bottled water markets are:

Key Deliverables:

Market analysis for the South America bottled water market, with region specific assessments and competition analysis on global and regional scales.

Market definition along with the identification of key drivers and restraints.

Identification of factors instrumental in changing the market scenario, rising prospective opportunities, and identification of key companies that can influence this market on a global and regional scale.

Extensively researched competitive landscape section with profiles of major companies along with their market share.

Identification and analysis of the macro and micro factors that affect the market on both global and regional scales.

A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.

Insights on the major countries/regions where this industry is growing and identifying the regions which are still untapped.

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Note: Product cover images may vary from those shown
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1. Introduction
1.1 Key Deliverables of the Study
1.2 Study Assumptions
1.3 Market Definition
2. Research Approach & Methodology
2.1 Introduction
2.2 Research Designs
2.3 Study Timelines
2.4 Study Phases
2.4.1 Secondary Research
2.4.2 Discussion Guide
2.4.3 Market Engineering and Econometric Modeling
2.4.4 Expert Validation
3. Market Overview
4. Market Dynamics
4.1 Drivers
4.1.1 Increasing Awareness for Health Concerns
4.1.2 Incresing Disposable Income
4.2 Constraints
4.2.1 Environment Pollution Concern
4.2.2 Potential Health Hazards Of Bottled Water
4.3 Opportunities
4.3.1 Innovative Packaging
4.3.2 Products with High Mineral and Vitamins Content
4.4 Porter Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products and Services
4.4.5 Degree of Competition
5. Market Segmentation
5.1 By Product Types
5.1.1 Still Water
5.1.2 Carbonated Water
5.1.3 Flavored Water
5.1.4 Functional Water
5.1.5 Others
5.2 By Packaging
5.2.1 Bottles (PET)
5.2.2 Cans
5.2.3 Cartons
5.2.4 Others
5.3 By Distribution Channel
5.3.1 Speciality Stores
5.3.2 Online Store
5.3.3 Supermarkets/ Hypermarkets
5.3.4 Convenience Stores
5.3.5 Departmental Stores
5.3.6 Others
5.4 By Geography
5.4.1 South America Brazil Argentina Other
6. Competitive Landscape
6.1 Most Adopted Strategies
6.2 Most Active Companies
6.3 Market Share Analysis
7. Company Profiles
7.1 The Coca-Cola Co.
7.2 Corp Lindley SA
7.3 Danone Group
7.5 Gerolsteiner
7.6 Ivess
7.7 Milotur SA
7.8 Nestle
7.9 Postobon SA
7.10 Pritty SA
7.11 PepsiCo.
7.12 San Benedetto
7.13 Sogeam
7.14 Vichy Catalan
8. Appendix
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Note: Product cover images may vary from those shown