Analysis of the Dairy sector in Saudi Arabia : Major Dairy with the Production, Consumption, Import and Export data and Trends 2017 - 2022

  • ID: 4388932
  • Report
  • Region: Saudi Arabia
  • 70 pages
  • Mordor Intelligence
1 of 3
Saudi Arabia is the biggest dairy market in the GCC region with a market size of USD XX billion in 2016. Saudi Arabia is home to one of the largest dairy producers in the Persian Gulf. The market for dairy products in Saudi Arabia is growing at a rapid pace and is projected to reach USD XX billion by 2021 at a CAGR of X%. Packaging improvements, social media presence and aggressive advertising through various channels are a few factors that are affecting the growth of this market.

The dairy industry in Saudi Arabia started with small scattered farms and over time transitioned into large commercial dairy farms. Consumption of milk and related products is the second highest after cereals, reinforced by consistent growth over the years. Milk products are an important part of the people’s diet in Saudi Arabia and they find place in the daily consumption of food.

Push for achieving food security through self-sufficiency
As a response to the oil shocks of 1970s, the government of Saudi Arabia pushed for self-sufficiency which laid foundation for the modern dairy sector in the region. Health awareness is one factor that is increasingly playing a bigger role in driving the market for dairy products. People are concerned about cutting down their consumption of fatty and high-calorie foods thereby shifting to healthy dairy products. New product development in the dairy products category has slowed down and instead companies are focusing on packaging improvements and extensive campaigning.

High potential of the dairy industry in Saudi Arabia is being tapped by using advanced technologies
Although Saudi Arabia is one of the world's most arid environments, the success of the dairy industry in the region can be attributed to the application of technology. At typical desert temperatures (as high as 50 degrees Celsius), milk production would usually plunge, the yield would spoil quickly and dangerous bacteria would form. However, by using technology which would help sustain ambient temperatures and using computers to monitor the humidity and temperatures in the setup, this obstacle is overcome. Saudi is one of the regions where its milk production has been automated.

Study of highly consumed dairy products in Saudi Arabia
In our report, the dairy products sector in Saudi Arabia has been segmented into white milk, cheese, laban, yogurt & curd and butter & clarified butter based on the type of dairy product. For each category, statistics of market size, imports, and exports are provided along with government policies and retail layout.

Key players in the market

Almarai is a major dairy company in the region which was set up in the year 1977 as a partnership between two Irish brothers and Prince Sultan bin Mohammed bin Saud Al Kabeer. Almarai is the largest vertically integrated dairy company worldwide.

Latest happenings in the dairy industry in Saudi Arabia
  • Saudi Arabian dairy company Almarai bought 14,000 acres of land in California to feed its cattle population back home by growing Alfafa (used as feed for cattle) in the land purchased.
About the Market
  • Market Dynamics:
  • Market Concentration: Porter’s 5 Forces Analysis quantified by a comprehensive list of parameters
  • Chain Analysis:
  • Competition:
Note: Product cover images may vary from those shown
2 of 3
1. Introduction
1.1 Definition of the Market
1.2 Research Approach and Methodology
1.2.1 Introduction
1.2.2 Research Design
1.2.3 Study Phases
1.3 Scope of the Report
1.4 Regional Analysis
1.4.1 PESTLE Analysis
1.4.2 Analysis of Ease of Doing Business
2. Market Dynamics
2.1 Drivers
2.2 Restraints
2.3 Opportunities
2.4 Market Demand Analysis
2.4.1 Available Products Types (Segmentation)
2.4.2 Identification of Target Subsegments (Demand Estimation)
2.4.3 Socio-Economic Segmentation of Potential Consumers
2.4.4 Spending Patterns
2.5 Porter's Five Forces Analysis
2.5.1 Bargaining Power of Suppliers
2.5.2 Bargaining Power of Buyers
2.5.3 Threat of New Entrants
2.5.4 Threat of Substitute Products
2.5.5 Degree of Competition
2.6 Marketing and Product Placement Overview
2.6.1 Marketing Channels Overview
2.6.2 Strategies for Product Launch
2.6.3 Retail Overview: Types of Dairy Products in the Market (per Segmented Category)
3. Market Segmentation
3.1 White Milk
3.1.1 Market Size (USD Million)
3.1.2 Domestic Production Overview
3.1.3 Domestic Consumption Overview
3.2 Cheese
3.2.1 Market Size (USD Million)
3.2.2 Domestic Production Overview
3.2.3 Domestic Consumption Overview
3.3 Laban
3.3.1 Market Size (USD Million)
3.3.2 Domestic Production Overview
3.3.3 Domestic Consumption Overview
3.4 Yogurt & Curd
3.4.1 Market Size (USD Million)
3.4.2 Domestic Production Overview
3.4.3 Domestic Consumption Overview
3.5 Butter & Clarified Butter
3.5.1 Market Size (USD Million)
3.5.2 Domestic Production Overview
3.5.3 Domestic Consumption Overview
3.6 Other Dairy Products
3.6.1 Market Size (USD Million)
3.6.2 Domestic Production Overview
3.6.3 Domestic Consumption Overview
4. International Trade Overview
4.1 White Milk
4.1.1 Import Value & Volume
4.1.2 Export Value & Volume
4.1.3 Current & Future Market Prospects
4.2 Cheese
4.2.1 Import Value & Volume
4.2.2 Export Value & Volume
4.2.3 Current & Future Market Prospects
4.3 Laban
4.3.1 Import Value & Volume
4.3.2 Export Value & Volume
4.3.3 Current & Future Market Prospects
4.4 Yogurt & Curd
4.4.1 Import Value & Volume
4.4.2 Export Value & Volume
4.4.3 Current & Future Market Prospects
4.5 Butter & Clarified Butter
4.5.1 Import Value & Volume
4.5.2 Export Value & Volume
4.5.3 Current & Future Market Prospects
4.6 Other Dairy Products
4.6.1 Import Value & Volume
4.6.2 Export Value & Volume
4.6.3 Current & Future Market Prospects
5. Market Entry
5.1 Market Entry: The Strategy
5.1.1 Types of Entry Modes, by Market Entry Objectives
5.1.2 Competition Analysis Local Supply Ecosystem Market Share of Major Stakeholders Strategies Adopted, Recent Events
5.1.3 Pricing Strategy
5.1.4 Processing & Packaging Ecosystem
5.1.5 Supply Chain Analysis Trade (Import-Export Analysis) Distribution Network & Retail Analysis
5.1.6 Market Entry: The Administration How to Register a Company (Flowchart) Registration Processes Ministries Involved Criteria and Conditions List of Forms & Documents Product Control Guidelines Specified by the Government
6. Sources
7. Disclaimer
Note: Product cover images may vary from those shown
3 of 3


4 of 3
Note: Product cover images may vary from those shown