Latin America, Middle East & Africa Social Media Analytics Market (2017-2023)

  • ID: 4392740
  • Report
  • Region: Africa, America, America (exc North), East Africa, Latin America, Middle East
  • 145 pages
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
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FEATURED COMPANIES

  • Adobe Systems, Inc.
  • Crimson Hexagon
  • Hootsuite Media, Inc.
  • IBM Corporation
  • NetBase Solutions, Inc.
  • Oracle Corporation
  • MORE
The Latin America, Middle East and Africa Social Media Analytics Market would witness market growth of 32.4% CAGR during the forecast period (2017-2023). The social media analytics helps in identifying precise business goals, and as a result, helps in defining key performance indicators (KPIs) to objectively evaluate the business analytics data. Social media analytics is a system used to gather data from social media websites and analyze the gathered data with the help of social media analytics tools to make business decisions. Social media analytics is used in many functions; however, the fundamental use of the technology is to mine customer sentiments to align marketing and customer service activities.

Based on Components, the market report segments the market into Software and Services. Services type is further segmented into Professional and Managed services. Based on Applications, the Latin America, Middle East & Africa Social Media Analytics market is segmented into Sales & Marketing, Customer Experience Management, Risk Management & Fraud Detection, Competitive Intelligence, and Others. Based on Analytics Type, the market is segmented into Predictive Analytics, Prescriptive Analytics, and Descriptive Analytics. Based on Organization Sizes, the market report segments the market into Small & Medium Enterprises and Large Enterprises. Based on Deployment Types, the market is segmented into On Demand and On Premise. Based on Verticals, the market is segmented into Retail & Ecommerce, Travel & Hospitality, Government & Defense, Energy & Utilities, Media & Entertainment, Telecom & IT, Healthcare and Life Sciences, BFSI, and Others.

Based on Countries, the Social Media Analytics market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

The market research report covers the competition analysis of key stake holders of the Latin America, Middle East and Africa Social Media Analytics Market. Key companies profiled in the report include Oracle Corporation, Adobe Systems, Inc., IBM Corporation, SAP SE, NetBase Solutions, Inc., Hootsuite Media, Inc., Tableau Software, Inc., Crimson Hexagon, SAS Institute, Inc., and Salesforce.com, Inc.
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FEATURED COMPANIES

  • Adobe Systems, Inc.
  • Crimson Hexagon
  • Hootsuite Media, Inc.
  • IBM Corporation
  • NetBase Solutions, Inc.
  • Oracle Corporation
  • MORE
1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Latin America, Middle East and Africa Social Media Analytics Market, by Components
1.4.2 Latin America, Middle East and Africa Social Media Analytics Market, by Applications
1.4.3 Latin America, Middle East and Africa Social Media Analytics Market, by Analytics Type
1.4.4 Latin America, Middle East and Africa Social Media Analytics Market, by Organizations Size
1.4.5 Latin America, Middle East and Africa Social Media Analytics Market, by Deployment Types
1.4.6 Latin America, Middle East and Africa Social Media Analytics Market, by Verticals
1.4.7 Latin America, Middle East and Africa Social Media Analytics Market, by Countries
1.5 Methodology for the research

2. Executive Summary

3. Market Overview
3.1 Introduction
3.1.1 Segmental Analysis
3.1.1.1 Market By Components
3.1.1.2 Market By Applications
3.1.1.3 Market By Deployment Model
3.1.1.4 Market By Organization Size
3.1.1.5 Market By Analytics Type
3.1.1.6 Market By Verticals
3.1.1.7 Market By Country
3.2 Drivers, and Restraints
3.2.1 Market Drivers
3.2.2 Market Restraints

4. LAMEA Social Media Analytics Market
4.1 LAMEA Social Media Analytics Market by Component
4.1.1 LAMEA Social Media Analytics Software Market by Country
4.1.2 LAMEA Social Media Analytics Services Market by Country
4.1.3 LAMEA Social Media Analytics Services Market by Type
4.1.3.1 LAMEA Social Media Analytics Professional Services Market by Country
4.1.3.2 LAMEA Social Media Analytics Managed Services Market by Country

5. LAMEA Social Media Analytics Market by Application
5.1 Introduction
5.1.1 LAMEA Sales & Marketing Social Media Analytics Market by Country
5.1.2 LAMEA Customer Experience Management Social Media Analytics Market by Country
5.1.3 LAMEA Risk Management & Fraud Detection Social Media Analytics Market by Country
5.1.4 LAMEA Competitive Intelligence Social Media Analytics Market by Country
5.1.5 LAMEA Others Social Media Analytics Market by Country

6. LAMEA Social Media Analytics Market by Analytics Type
6.1 Introduction
6.1.1 LAMEA Predictive Analytics Social Media Analytics Market by Country
6.1.2 LAMEA Prescriptive Analytics Social Media Analytics Market by Country
6.1.3 LAMEA Descriptive Analytics Social Media Analytics Market by Country

7. LAMEA Social Media Analytics Market by Organization Size
7.1 Introduction
7.1.1 LAMEA Small & Medium Enterprises Social Media Analytics Market by Country
7.1.2 LAMEA Large Enterprises Social Media Analytics Market by Country

8. LAMEA Social Media Analytics Market by Deployment Type
8.1 Introduction
8.1.1 LAMEA On Demand Social Media Analytics Market by Country
8.1.2 LAMEA On Premise Social Media Analytics Market by Country

9. LAMEA Social Media Analytics Market by Vertical
9.1 Introduction
9.1.1 LAMEA Social Media Analytics in Retail & Ecommerce Market by Country
9.1.2 LAMEA Social Media Analytics in Travel & Hospitality Market by Country
9.1.3 LAMEA Social Media Analytics in Government & Defense Market by Country
9.1.4 LAMEA Social Media Analytics in Energy & Utilities Market by Country
9.1.5 LAMEA Social Media Analytics in Media & Entertainment Market by Country
9.1.6 LAMEA Social Media Analytics in Telecom & IT Market by Country
9.1.7 LAMEA Social Media Analytics in Healthcare & Life Sciences Market by Country
9.1.8 LAMEA Social Media Analytics in BFSI Market by Country
9.1.9 LAMEA Social Media Analytics in Other Vertical Market by Country

10. LAMEA Social Media Analytics Market by Country
10.1 Introduction
10.2 Brazil Social Media Analytics Market
10.2.1 Brazil Social Media Analytics Market by Component Type
10.2.1.1 Brazil Social Media Analytics Market by Services Type
10.2.2 Brazil Social Media Analytics Market by Application
10.2.3 Brazil Social Media Analytics Market by Analytics Type
10.2.4 Brazil Social Media Analytics Market by Organization Size
10.2.5 Brazil Social Media Analytics Market by Deployment Type
10.2.6 Brazil Social Media Analytics Market by Vertical
10.3 Argentina Social Media Analytics Market
10.3.1 Argentina Social Media Analytics Market by Component Type
10.3.1.1 Argentina Social Media Analytics Market by Services Type
10.3.2 Argentina Social Media Analytics Market by Application
10.3.3 Argentina Social Media Analytics Market by Analytics Type
10.3.4 Argentina Social Media Analytics Market by Organization Size
10.3.5 Argentina Social Media Analytics Market by Deployment Type
10.3.6 Argentina Social Media Analytics Market by Vertical
10.4 UAE Social Media Analytics Market
10.4.1 UAE Social Media Analytics Market by Component Type
10.4.1.1 UAE Social Media Analytics Market by Services Type
10.4.2 UAE Social Media Analytics Market by Application
10.4.3 UAE Social Media Analytics Market by Analytics Type
10.4.4 UAE Social Media Analytics Market by Organization Size
10.4.5 UAE Social Media Analytics Market by Deployment Type
10.4.6 UAE Social Media Analytics Market by Vertical
10.5 Saudi Arabia Social Media Analytics Market
10.5.1 Saudi Arabia Social Media Analytics Market by Component Type
10.5.1.1 Saudi Arabia Social Media Analytics Market by Services Type
10.5.2 Saudi Arabia Social Media Analytics Market by Application
10.5.3 Saudi Arabia Social Media Analytics Market by Analytics Type
10.5.4 Saudi Arabia Social Media Analytics Market by Organization Size
10.5.5 Saudi Arabia Social Media Analytics Market by Deployment Type
10.5.6 Saudi Arabia Social Media Analytics Market by Vertical
10.6 South Africa Social Media Analytics Market
10.6.1 South Africa Social Media Analytics Market by Component Type
10.6.1.1 South Africa Social Media Analytics Market by Services Type
10.6.2 South Africa Social Media Analytics Market by Application
10.6.3 South Africa Social Media Analytics Market by Analytics Type
10.6.4 South Africa Social Media Analytics Market by Organization Size
10.6.5 South Africa Social Media Analytics Market by Deployment Type
10.6.6 South Africa Social Media Analytics Market by Vertical
10.7 Nigeria Social Media Analytics Market
10.7.1 Nigeria Social Media Analytics Market by Component Type
10.7.1.1 Nigeria Social Media Analytics Market by Services Type
10.7.2 Nigeria Social Media Analytics Market by Application
10.7.3 Nigeria Social Media Analytics Market by Analytics Type
10.7.4 Nigeria Social Media Analytics Market by Organization Size
10.7.5 Nigeria Social Media Analytics Market by Deployment Type
10.7.6 Nigeria Social Media Analytics Market by Vertical
10.8 Rest of LAMEA Social Media Analytics Market
10.8.1 Rest of LAMEA Social Media Analytics Market by Component Type
10.8.1.1 Rest of LAMEA Social Media Analytics Market by Services Type
10.8.2 Rest of LAMEA Social Media Analytics Market by Application
10.8.3 Rest of LAMEA Social Media Analytics Market by Analytics Type
10.8.4 Rest of LAMEA Social Media Analytics Market by Organization Size
10.8.5 Rest of LAMEA Social Media Analytics Market by Deployment Type
10.8.6 Rest of LAMEA Social Media Analytics Market by Vertical

11. Competitive Study
11.1 KBV Cardinal Matrix
11.2 Recent Industry Wide Strategic Developments
11.2.1 Product Launches
11.2.2 Mergers and Acquisitions
11.2.3 Partnerships, Collaborations and Agreements

12. Company Profiles
12.1 Oracle Corporation
12.1.1 Company Overview
12.1.2 Financial Analysis
12.1.3 Segmental and Regional Analysis
12.1.4 Research & Development Expense
12.1.5 Strategies at a Glance
12.1.5.1 Product Launch
12.2 Adobe Systems Inc.
12.2.1 Company Overview
12.2.2 Financial Analysis
12.2.3 Segmental and Regional Analysis
12.2.4 Research & Development Expense
12.2.5 Strategies at a Glance
12.2.5.1 Product Launch
12.2.5.2 Mergers & Acquisitions
12.2.5.3 Partnerships, Collaborations and Agreements
12.3 IBM Corporation
12.3.1 Company Overview
12.3.2 Financial Analysis
12.3.3 Segmental and Regional Analysis
12.3.4 Research & Development Expense
12.3.5 Strategies at a Glance
12.3.5.1 Product Launch
12.3.5.2 Partnerships, Collaborations and Agreements
12.4 SAP SE
12.4.1 Company Overview
12.4.2 Financial Analysis
12.4.3 Segmental and Regional Analysis
12.4.4 Research & Development Expense
12.4.5 Strategies at a Glance
12.4.5.1 Partnerships, Collaborations and Agreements
12.5 SAS Institute, Inc.
12.5.1 Company Overview
12.5.2 Financial Analysis
12.5.3 Regional Analysis
12.6 NetBase Solutions, Inc.
12.6.1 Company Overview
12.6.2 Strategies at a Glance
12.6.2.1 Product Launch
12.6.2.2 Partnerships, Collaborations and Agreements
12.7 Hootsuite Media, Inc.
12.7.1 Company Overview
12.7.2 Strategies at a Glance
12.7.2.1 Partnerships, Collaborations and Agreements
12.7.2.2 Mergers & Acquisitions
12.8 Tableau Software, Inc.
12.8.1 Company Overview
12.8.2 Financial Analysis
12.8.3 Regional Analysis
12.8.4 Research & Development Expense
12.9 Crimson Hexagon
12.9.1 Company Overview
12.9.2 Strategies at a Glance
12.9.2.1 Partnerships, Collaborations and Agreements
12.9.2.2 Product Launch
12.1 Salesforce.com, Inc.
12.10.1 Company Overview
12.10.2 Financial Analysis
12.10.3 Regional Analysis
12.10.4 Research & Development Expense
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  • Oracle Corporation
  • Adobe Systems, Inc.
  • IBM Corporation
  • SAP SE
  • NetBase Solutions, Inc.
  • Hootsuite Media, Inc.
  • Tableau Software, Inc.
  • Crimson Hexagon
  • SAS Institute, Inc.
Note: Product cover images may vary from those shown
5 of 4
Note: Product cover images may vary from those shown
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