Detergents are surfactant or a mixture of surfactants, which exhibit high-quality cleansing property in dilute solutions. The surfactants are the compounds similar to the soap and mostly soluble in hard water. The alkyl benzenesulfonates and their compounds are the main ingredients of the detergent.
The market for detergents is primarily driven by factors, such as increasing availability of shale gas reserves for the production of synthetic detergents, innovative innovation by companies and rising hygiene awareness in developing countries. However, these products are often subjected to stringent environmental regulations across the world. In addition, the bio-based alternatives of synthetic surfactants are often costly owing to the high cost associated with their raw materials. These factors are hindering the growth of Detergents Market and thereby acting as restraints of global detergents market.
The global detergents market is segmented on the basis of type, product type and application. By type, the detergents market are segmented into anionic detergents, cationic detergents, non-ionic detergents, zwitterionic detergents and others. By product type, the global detergents market is segmented into powder detergents, liquid detergents, bar detergents and others. By application, the market is segmented into personal cleaning products, laundry cleaning products, household cleaning products, dishwashing products, fuel additives, biological reagent, and others.
The market has been geographically segmented into Asia-Pacific, North America, Europe, South America, and the Middle East & Africa. North America is currently the largest market in terms of consumption of detergents. However, Asia-Pacific is expected to register fastest growth due to rising hygiene awareness especially in India & China and due to growing purchasing power of middle class consumers in the region.
Factors, such as new product development by companies and expansion of application base for bio-detergents, are anticipated to offer huge growth opportunities to the global detergents market. Some of the major companies dominating the market are BASF SE, Dow Chemical Company, Unilever Group, Procter & Gamble Co., DuPont, and Nice Group, among others.
Key Deliverables in the Study:
- Market analysis for the global detergents market, with region specific assessments and competition analysis on global scale
- Market definition along with the identification of factors instrumental in changing the market scenarios and prospective opportunities
- Extensively researched competitive landscape section with profiles of major companies along with their market shares
- Identification and analysis of the macro and micro factors that affect the market
- A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information
- Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.
1.2 Research Methodology
1.3 Scope of the Report
2. Executive Summary
3. Market Insights
3.1 Industry Value Chain Analysis
3.2 Industry Attractiveness - Porter’s Five Forces Analysis
3.2.1 Bargaining Power of Suppliers
3.2.2 Bargaining Power of Buyers
3.2.3 Threat of New Entrants
3.2.4 Threat of Substitute Products and Services
3.2.5 Degree of Competition
4. Market Dynamics
4.1.1 Increased Availability of Shale Gas Reserves for the Production of Synthetic Detergents
4.1.2 Rising Hygiene Awareness in Developing Economies
4.2.1 Subjected to Stringent Environmental Regulations
4.2.2 High Raw-Material Prices for Production of Bio-Based Detergents
4.3.1 New Product Development
4.3.2 Expansion of Application Base for bio detergents
5. Market Segmentation and Analysis
5.1 By Type
5.1.1 Anionic Detergents
5.1.2 Cationic Detergents
5.1.3 Non-ionic Detergents
5.1.4 Zwitterionic (Ampholytic) Detergents
5.2 By Product Type
5.2.1 Powder Detergent
5.2.2 Liquid Detergent
5.2.3 Bar Detergent
5.2.4 Others (Gels, Tablets)
5.3 By Application
5.3.1 Personal Cleaning Products
5.3.2 Laundry Cleaning Products
5.3.3 Household Cleaning products
5.3.4 Dishwashing products
5.3.5 Fuel Additives
5.3.6 Biological Reagent
6. Regional Analysis (Market size, growth, and forecast)
6.1.4. South Korea
6.1.5. ASEAN Countries
6.1.6. Rest of Asia-Pacific
6.2. North America
6.2.1. United States
6.2.4. Rest of North America
6.3.2. United Kingdom
6.3.6. Rest of Europe
6.4. South America
6.4.3. Rest of South America
6.5. Middle East and Africa
6.5.1. Saudi Arabia
6.5.2. South Africa
6.5.3. Rest of Middle East and Africa
7. Competitive Landscape
7.1 Mergers, Acquisitions, Joint Ventures, Collaborations, and Agreements
7.2 Market Share Analysis
7.3 Strategies Adopted by Leading Players
8. Company Profiles (Overview, Financials**, Products & Services, SWOT, and Recent Developments)
8.1 BASF SE
8.2 Dow Chemical Company
8.3 Unilever Group
8.4 Henkel AG & Company, KGaA
8.6 Dow Corning
8.7 Bayer AG
8.8 Procter & Gamble Co.
8.9 Stepan Company
8.11 Huntsman Corporation
8.12 Kao Corporation
8.13 AkzoNobel N.V.
8.14 Ashland Incorporated
8.15 Sasol Limited
8.16 The 3M Company
8.17 Evonik Industries AG
8.18 Pilot Chemical
8.19 Guangzhou Liby Enterprise Group Co., Ltd.
8.20 Nafine Chemical Industry Group Co., Ltd.
8.21 Nice Group
8.22 Sigma-Aldrich Co. LLC.
(*List not exhaustive)
**Subject to Feasibility & Availability on Public Domain