The Africa nutraceuticals market is estimated to register a CAGR of 6.1% during the forecast period (2017-2022). Currently, the market value is USD XX billion, which is expected to reach USD XX billion by 2022. The rapid adoption of nutraceuticals in Africa is making it a potential market. The dietary-rich food market is not mature in the region, yet. Hence, nutraceuticals and functional foods are the new source of appropriate nutritional products for human consumption.
The infant nutrition industry growth and the demand for healthy and nutritious food and beverage are the major drivers for the nutraceutical market’s growth in Africa. Market reachability and low economic conditions in the region suppress this market. Moreover, countries, such as Egypt and South Africa, are trying to adopt more plant-based nutaceuticals, which is a great opportunity in the African market.
The Africa nutraceutical market is segmented into three major categories - by type, application and geography. By type, phytochemicals and plant extracts are the top categories. Functional food is the largest segment, by application, which is followed by functional beverage, dietary supplements and others. South Africa is the largest market in Africa, followed by Egypt.
The natural and plant-based nutraceutical products’ demand proves to be a major investment opportunity in Africa. The algal-based omega-3 fatty acid, which is a natural algal extract, is the new trend in the African nutraceutical market. Moreover, the application of algal-based omega-3 fatty acid in various food, drinks and pharmaceuticals is rapidly opening up a great investment opportunity in the region.
ADM, DuPont, Cargill, Inc, Royal DSM, and BASF SE are some of the market leaders in the Africa Nutraceutical market. These market leaders are holding the major share of this market. Product innovations, technological advancements, partnerships, mergers, acquisitions, market expansion and categories’ expansion are the major market strategies followed by the market leaders.
Key Deliverables in the Study
Market analysis for the Africa nutraceutical market, with region-specific assessments and competition analysis on a country scale.
Market definition along with the identification of key drivers and restraints.
Identification of factors instrumental in changing the market scenario, rising prospective opportunities, and identification of key companies that can influence this market on a regional scale.
Extensively researched competitive landscape section with profiles of major companies along with their market share.
Identification and analysis of the macro and micro factors at a regional level.
A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.
A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market.
Insights on the major countries/regions where this industry is growing and identify the regions that are still untapped.
1.1 Research Methodology
1.2 Definition of the Market
1.3 Report Description
2. KEY FINDINGS OF THE STUDY
3. MARKET OVERVIEW
3.1 Market Trends
4. MARKET DYNAMICS
4.1.1 Growing Nutraceuticals Demand for Infant Formulas
4.1.2 Increasing Nutraceuticals Application In Food and Beverages
4.2.1 Low Market Reachability and Weaker Economic Situation in Africa Region
4.3.1 Increasing Demand for Natural Nutraceutical Ingredients
4.4 Porter's Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products and Services
4.4.5 Degree of Competition
5. MARKET SEGMENTS
5.1 By Type
5.1.2 Omega-3 & Structured Lipids
5.1.5 Phytochemicals and Plant Extracts
5.1.7 Fibers and Specialty Carbohydrates
5.2 By Application
5.2.1 Fuctional Food
5.2.2 Fuctional Beverage
5.2.3 Dietry Supplements
5.3 By Geography
5.3.1 South Africa
6. Competitive Landscape
6.1 Most Active Companies
6.2 Market Share Analysis
6.3 Most Adaopted Market Strategies
7. Company Profiles
7.1 Arla Foods
7.2 Archer Daniels Midland (ADM)
7.3 Bayer Healthcare AG
7.8 General Mills
7.9 Herbal Life
7.10 Johnson & Johnson
7.13 Parry Nutraceuticals
7.14 Royal DSM
- Maltexco S.A
- Patagonia Malt
- Briess Malt
- Great Western Malting
- Cereal and Malt
- Soufflet Group
- Union Distillery Maltwhisky Do Brasil
- Otro Mundo Brewing Company
- Liotecnica Food Ingredients