Platforms Have Delayed and/or Scaled Back Their Expansion Plans
AVOD revenues for TV series and movies will reach $69 billion by 2029, up by $30 billion from $39 billion in 2023.
The US will contribute 31% to the 2029 AVOD total; down from 40% in 2023 - showing that other countries are growing faster. The US will increase by $6 billion between 2023 and 2029, with China adding about half that amount.
Simon Murray, Principal Analyst, said: “These forecasts are a lot lower than our previous edition as platforms have delayed and/or scaled back their expansion plans. Most hybrid AVOD-SVOD tiers offered will be in developed markets. Few platforms want to risk antagonizing the investment community by expanding these services into developing markets where the rewards are lower.”
Murray continued: “We have cut back the number of countries where these hybrid tiers will appear. By 2029, we expect that Netflix and Disney+ will both be in 46 countries, HBO Max in 35 countries and Paramount+/SkyShowtime in 37 countries."
Global AVOD Revenues by Country
Who should read this report?
Job Functions:
- Corporate development
- Strategy
- Analyst
- Researcher
Types of Companies:
- Content owners
- Broadcasters
- SVOD platforms
- AVOD platforms
- Telcos
- Pay TV operators
- TV equipment manufacturers
- Banks - Media analysts
- Consultancies - media analysts
- Satellite operators
Table of Contents
This 236-page PDF and Excel report contains extensive coverage of the AVOD sector (TV episodes and movies only). Based on June 2023 results and updating major platform launches, the report comprises:
- Executive Summary
- Major AVOD platforms, including revenue estimates for 138 countries, regionally and globally (2015 to 2028), including Netflix, Disney+, Paramount+, HBO Max, YouTube, and Facebook
- OTT insight profiles: globally and for 10 countries: Brazil, Canada, China, France, Germany, India, Japan, South Korea, UK, USA
- Forecasts for 138 countries and global overviews from 2015 to 2028
Samples
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Companies Mentioned
- 7Plus
- 9Now
- All 4
- ALT Balaji
- Atresmedia
- Azteca/Claro
- Bilibili
- Blu
- Canal Plus
- CBC
- CTV
- Discovery
- Disney+
- Eros Now
- Exxen
- France Televisions
- Global
- Globoplay
- HBO Max
- Hulu
- Iflix
- iQiyi
- ITV
- Ivi
- Joyn
- Kinopoisk
- Kion
- M6
- Mango
- Mediaset
- Megogo
- MiTele
- MTV
- My5/Pluto
- MyCanal
- Netflix
- Niconico
- Now/Sky
- NPO
- Okko
- OSN
- Paramount+
- Peacock/NBC
- Play
- Pluto TV
- Polsat
- Premier
- Puhu
- RAI
- Roku Channel
- RTE
- RTL
- RTP
- RTVE
- Ruutu
- Samsung TV Plus
- Shahid
- SIC
- Sony Liv
- Sooka/Astro
- Start
- StarzPlay
- Suisse
- Talpa
- Ten Play
- Tencent Video
- TF1
- ThreeNow
- Tubi/Fox
- TV2
- TV3
- TV4
- TVA
- TVB
- Tver
- TVI
- Tving
- TVN
- TVNZ
- TVP
- U-Next
- Viafree
- Viaplay
- Videoland
- Vidio
- Vision+/MCN
- Viu/Media Prima
- Vix/Televisa/Blim
- Voot
- VTM Go
- Wavve
- Wetv/Iflix
- Wink
- Youku Tudou
- YouTube
- Zee5
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 236 |
| Published | September 2023 |
| Forecast Period | 2023 - 2029 |
| Estimated Market Value ( USD | $ 39 Billion |
| Forecasted Market Value ( USD | $ 69 Billion |
| Compound Annual Growth Rate | 9.5% |
| Regions Covered | Global |
| No. of Companies Mentioned | 97 |
