Based on questions that have arisen in conversations with the e-cigarette industry, our Q&A considers the different regulatory problems that may arise with cross-border distance marketing within the EU or from other countries to Europe.
- The TPD does not prohibit selling e-cigarette products at a distance between different countries but leaves it up to member states’ discretion.
- Companies based in a country that has banned cross-border sales but permits domestic sales may in some cases sell their products to other countries as well as within their own.
- There is some scope for companies to offer products online where online sales are banned - as long as they are collected in-store.
- B2B sales are not affected by online sales bans.
- In most countries, non-nicotine products can still be sold online.
- Some member states do not allow companies to have a website visible to consumers or a social media presence.
- Online retailers must comply with national excise tax requirements.
Reasons to Purchase:
- Details of how to sell between the different EU countries
- Details on how to sell online in different EU countries
- Tax regulations and responsibilities in different countries explained
Who Should Purchase:
- Suppliers and Providers
- retailers and online retailers
- Government and regulators
- Consultancy agencies
- Business developers
- Compliance Managers
- Regulatory and market analysts
- Project Managers
- Operations Manager
- Managing directors
- Product manager
- Marketing director
- marketing manager
- store manager
1. Executive summary
3. Selling online to the EU
4. Product, packaging and distance selling
5. Advertising and marketing cross-border implications
6. Taxation and cross-border distance sales