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Nappies/Diapers and pants in the Middle East and Africa

  • ID: 4417245
  • Report
  • Region: Africa, Middle East
  • 46 pages
  • Euromonitor International
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Africa and Middle East offers great potential as it currently has the lowest per capita usage of nappies and diapers globally. Sales are growing due to more women entering the workforce and changing cultural practices encouraged by company and governmental activity. However, it remains a challenging environment and growth is hampered by price sensitivity. The key to success in the region is a reliable supply of affordable, quality products – best facilitated by local production.

The author's Nappies/Diapers and pants in the Middle East and Africa global briefing offers an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, assesses the importance of private label and offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Nappies/Diapers and pants in the Middle East and Africa

Introduction
Regional Overview
Leading Companies and Brands
Forecast Projections
Country Snapshots
Note: Product cover images may vary from those shown
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