Global Bluetooth Beacon Market Size, Market Share, Application Analysis, Regional Outlook, Growth Trends, Key Players, Competitive Strategies and Forecasts, 2017 to 2025

  • ID: 4431823
  • Report
  • Region: Global
  • Acute Market Reports
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FEATURED COMPANIES

  • Blue Sense Networks
  • BlueCats
  • Estimote, Inc.
  • Gimbal, Inc.
  • Glimworm Beacon
  • Kontakt.io
  • MORE
Bluetooth Beacon Market(by Operating Platform (Open Source, Closed Source), By End-use (Retail, Public Infrastructures, Others)) Market - Growth, Future Prospects and Competitive Landscape, 2017-2025, Bluetooth beacon market is estimated to grow at a CAGR 22.0% from 2017 to 2025.

Market Insights

Mobile and wireless communication technologies have emerged exponentially in the past few decades. Development of advanced cellular communication is estimated to grow even further in the forthcoming years, witnessing adoption across different application. The retail industry is one such vertical continuously working towards enhancing their consumer experience by deploying newer engagement models. Some of them are attractive LED billboards, interactive billboards, and facial analytics/recognition. This makes the retail industry highly promising for customer engagement technologies such as Bluetooth beacon. Bluetooth beacon is one of the many wireless communication techniques developed in recent times using which the retail companies (outlets) can connect with their customers.

The Bluetooth beacon market has witnessed considerable growth since its first introduction in the year 2013. Bluetooth beacon is equipped with Bluetooth low energy (BLE) and has proven to be an easy one-way communication channel. Bluetooth beacons are available for both open source and closed source platform and hence, can be used for a wide range of applications. In addition, the installing and operating cost of Bluetooth beacon is very economical making it a long term solution for the retail companies, thereby enhancing brand promotion. Companies are willingly adopting this new technique for engaging their customers. In addition, Bluetooth beacon finds its application in public places such as airports, automatic parking systems, navigation inside the buildings and others to guide the people by providing important information directly to their smartphones.

Bluetooth beacon market is segmented based on platform, end-use, and geography. On the basis of the platform, Bluetooth beacon is classified as open source Bluetooth beacons and closed source Bluetooth beacon. Open source Bluetooth beacon are typically applicable for android platform, while the closed source Bluetooth beacon is deployed for IOS operating system. Based on the end-use segmentation, Bluetooth beacons are classified for retail, public infrastructures, and other applications. The other applications segment include indoor navigations and healthcare applications.

Globally, North America leads the overall Bluetooth beacon market. Europe succeeds the North American Bluetooth beacon market, in terms of revenue. Asia-Pacific is expected to emerge as the fastest growing market for Bluetooth beacon technology because of the large potential for the retail industry. Bluetooth beacon market is expected to grow significantly in Asia Pacific during the forecast period.

Competitive Insights

Bluetooth beacon market is still in its nascent stage, with very few countries witnessing their adoption. The market comprises a significant number of manufacturers, with most of them focusing on developing energy efficient Bluetooth beacons based on open source platform. Bluetooth beacon manufacturers such as Aruba (a Hewlett-Packard Enterprise Company), Estimote, Inc., Gimbal, Inc., Kontakt.io, Radius Networks, Inc., BlueCats, Blue Sense Networks, Glimworm Beacon, Sensorberg GmbH, and others are developing the technology by increasing battery life and improving other technical specification such as operating range. Another major strategy adopted by the market players is developing low-cost Bluetooth beacon for small retail segments.

Key Trends:
  • Continue efforts by the retail industry towards more effective customer engagement
  • Strengthening global sales channel in order to maintain and expand the sales
  • Consistent growth in wireless communication as well as the smartphone technology
  • Focus on widening the application area of Bluetooth beacons
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Note: Product cover images may vary from those shown
2 of 4

FEATURED COMPANIES

  • Blue Sense Networks
  • BlueCats
  • Estimote, Inc.
  • Gimbal, Inc.
  • Glimworm Beacon
  • Kontakt.io
  • MORE
Chapter 1 Preface
1.1 Report Description
1.1.1 Purpose of the Report
1.1.2 Target Audience
1.1.3 USP and Key Offerings
1.2 Research Scope
1.3 Research Methodology
1.3.1 Phase I - Secondary Research
1.3.2 Phase II - Primary Research
1.3.3 Phase III - Expert Panel Review
1.3.4 Assumptions
1.3.5 Approach Adopted

Chapter 2 Executive Summary
2.1 Market Snapshot: Global Bluetooth Beacon Market
2.2 Global Bluetooth Beacon Market, By Platform
2.3 Global Bluetooth Beacon Market, By End-use
2.4 Global Bluetooth Beacon Market, By Geography

Chapter 3 Market Dynamics
3.1 Introduction
3.1.1 Global Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn) (Y-o-Y %)
3.2 Key Trends and Future Outlook
3.2.1 Product enhancement
3.2.2 Customized products:
3.2.3 Energy saving is the need of the hour:
3.3 Market Drivers
3.4 Market Growth Inhibitors
3.5 Opportunities
3.6 See-Saw Analysis
3.6.1 Impact Analysis of Drivers and Restraints
3.7 Competitive Landscape
3.7.1 Market Positioning of Key Bluetooth Beacon Manufacturers

Chapter 4 Bluetooth Beacon Market Analysis, by Platform
4.1 Overview
4.2 Closed Source
4.2.1 Global Closed Source Bluetooth Beacon Market Revenue, 2015 - 2025, (US$ Mn)
4.3 Open Source
4.3.1 Global Open Source Bluetooth Beacon Market Revenue, 2015 - 2025, (US$ Mn)

Chapter 5 Bluetooth Beacon Market Analysis, by End-use
5.1 Overview
5.2 Retail
5.2.1 Global Bluetooth Beacon for Retail Market Revenue, 2015 - 2025, (US$ Mn)
5.3 Public Infrastructure
5.3.1 Global Bluetooth Beacon for Public Infrastructure Market Revenue, 2015 - 2025, (US$ Mn)
5.4 Others
5.4.1 Global Bluetooth Beacon for Others Market Revenue, 2015 - 2025, (US$ Mn)

Chapter 6 North America Bluetooth Beacon Market Analysis
6.1 Overview
6.1.1 North America Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Bn)
6.2 North America Bluetooth Beacon Market Analysis, By Platform, 2015 - 2025 (US$ Mn)
6.2.1 Comparative Analysis
6.3 North America Bluetooth Beacon Market Analysis, By End-use, 2015 - 2025 (US$ Mn)
6.3.1 Comparative Analysis
6.4 North America Bluetooth Beacon Market Analysis, By Region, 2015 - 2025 (US$ Mn)
6.4.1 Comparative Analysis

Chapter 7 Europe Bluetooth Beacon Market Analysis
7.1 Overview
7.1.1 Europe Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn) (Y-o-Y %)
7.2 Europe Bluetooth Beacon Market Analysis, By Platform, 2015 - 2025 (US$ Mn)
7.2.1 Comparative Analysis
7.3 Europe Bluetooth Beacon Market Analysis, By End-use, 2015 - 2025 (US$ Mn)
7.3.1 Comparative Analysis
7.4 Europe Bluetooth Beacon Market Analysis, By Region, 2015 - 2025 (US$ Mn)
7.4.1 Comparative Analysis

Chapter 8 Asia Pacific Bluetooth Beacon Market Analysis
8.1 Overview
8.1.1 Asia Pacific Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn)
8.2 Asia Pacific Bluetooth Beacon Market Analysis, By Platform, 2015 - 2025 (US$ Mn)
8.2.1 Comparative Analysis
8.3 Asia Pacific Bluetooth Beacon Market Analysis, By End-use, 2015 - 2025 (US$ Mn)
8.3.1 Comparative Analysis
8.4 Asia Pacific Bluetooth Beacon Market Analysis, By Region, 2015 - 2025 (US$ Mn)
8.4.1 Comparative Analysis

Chapter 9 Rest of the World (RoW)Bluetooth Beacon Market Analysis
9.1 Overview
9.1.1 RoW Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn)
9.2 RoW Bluetooth Beacon Market Analysis, By Platform, 2015 - 2025 (US$ Mn)
9.2.1 Comparative Analysis
9.3 RoW Bluetooth Beacon Market Analysis, By End-use, 2015 - 2025 (US$ Mn)
9.3.1 Comparative Analysis
9.4 RoW Bluetooth Beacon Market Analysis, By Region, 2015 - 2025 (US$ Mn)
9.4.1 Comparative Analysis

Chapter 10 Company Profiles
10.1 Aruba, a Hewlett Packard Enterprise Company
10.1.1 Aruba, a Hewlett Packard Enterprise Company: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.2 BlueCats
10.2.1 BlueCats: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.3 Blue Sense Networks
10.3.1 Blue Sense Networks: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.4 Estimote, Inc.
10.4.1 Estimote, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.5 Glimworm Beacon
10.5.1 Glimworm Beacon: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.6 Gimbal, Inc.
10.6.1 Gimbal, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.7 Kontakt.io
10.7.1 Kontakt.io: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.8 Radius Networks, Inc.
10.8.1 Radius Networks, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
10.9 Sensorberg GmbH
10.9.1 Sensorberg GmbH: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)

List of Figures
Fig. 1 Global Bluetooth Beacon Market: Research Methodology
Fig. 2 Top-Down and Bottom Up Approach
Fig. 3 Global Bluetooth Beacon Market, By Platform, 2016 (US$ Mn)
Fig. 4 Global Bluetooth Beacon Market, By End-use, 2016 (US$ Mn)
Fig. 5 Global Bluetooth Beacon Market, By Geography, 2016 (US$ Mn)
Fig. 6 Global Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn) (Y-o-Y %)
Fig. 7 See-Saw Analysis: Global Bluetooth Beacon Market
Fig. 8 Market Positioning of Key Bluetooth Beacon Manufacturers, 2016
Fig. 9 Global Bluetooth Beacon by Platform, 2015 & 2025 (Revenue Share %)
Fig. 10 Global Closed Source Bluetooth Beacon Market Revenue, 2015 - 2025, (US$ Mn)
Fig. 11 Global Open Source Bluetooth Beacon Market Revenue, 2015 - 2025, (US$ Mn)
Fig. 12 Global Bluetooth Beacon by End-use, 2015 & 2025 (Revenue Share %)
Fig. 13 Global Bluetooth Beacon for Retail Market Revenue, 2015 - 2025, (US$ Mn)
Fig. 14 Global Bluetooth Beacon for Public Infrastructure Market Revenue, 2015 - 2025, (US$ Mn)
Fig. 15 North America Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Bn)
Fig. 16 Europe Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn) (Y-o-Y %)
Fig. 17 Asia Pacific Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn) (Y-o-Y %)
Fig. 18 RoW Bluetooth Beacon Market Revenue and Growth, 2015 - 2025, (US$ Mn) (Y-o-Y %)

List of Tables
Table 1 Market Snapshot: Global Bluetooth Beacon Market
Table 2 Impact Indicators
Table 3 Impact Analysis of Drivers and Restraints
Table 4 North America Bluetooth Beacon Market Revenue, By Platform, 2015 - 2025 (US$ Mn)
Table 5 North America Bluetooth Beacon Market Revenue, By End-use, 2015 - 2025 (US$ Mn)
Table 6 North America Bluetooth Beacon Market Revenue, By Region, 2015 - 2025 (US$ Mn)
Table 7 Europe Bluetooth Beacon Market Revenue, By Platform, 2015 - 2025 (US$ Mn)
Table 8 Europe Bluetooth Beacon Market Revenue, By End-use, 2015 - 2025 (US$ Mn)
Table 9 Europe Bluetooth Beacon Market Revenue, By Region, 2015 - 2025 (US$ Mn)
Table 10 Asia Pacific Bluetooth Beacon Market Revenue, By Platform, 2015 - 2025 (US$ Mn)
Table 11 Asia Pacific Bluetooth Beacon Market Revenue, By End-use, 2015 - 2025 (US$ Mn)
Table 12 Asia Pacific Bluetooth Beacon Market Revenue, By Region, 2015 - 2025 (US$ Mn)
Table 13 RoW Bluetooth Beacon Market Revenue, By Platform, 2015 - 2025 (US$ Mn)
Table 14 RoW Bluetooth Beacon Market Revenue, By End-use, 2015 - 2025 (US$ Mn)
Table 15 RoW Bluetooth Beacon Market Revenue, By Region, 2015 - 2025 (US$ Mn)
Table 16 Aruba, a Hewlett Packard Enterprise Company: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 17 BlueCats: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 18 Blue Sense Networks: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 19 Estimote, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 20 Glimworm Beacon: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 21 Gimbal, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 22 Kontakt.io: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 23 Radius Networks, Inc.: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Table 24 Sensorberg GmbH: Company Snapshot (Company Details, Geographical Presence, Product Portfolio, Recent Developments)
Note: Product cover images may vary from those shown
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  • Aruba, a Hewlett Packard Enterprise Company
  • BlueCats
  • Blue Sense Networks
  • Estimote, Inc.
  • Glimworm Beacon
  • Gimbal, Inc.
  • Kontakt.io
  • Radius Networks, Inc.
  • Sensorberg GmbH
Note: Product cover images may vary from those shown
5 of 4
Note: Product cover images may vary from those shown
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