Butter and Margarine in the Netherlands

  • ID: 4436294
  • Report
  • Region: Netherlands, Holland
  • 37 pages
  • Euromonitor International
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Butter and margarine registered current retail value growth of 1% in 2017. In recent years the category’s performance was mixed as some consumers reduced their consumption of fat in general as they were concerned about health issues. However, over the last two or three years there was a turnaround in the general perception of fat. Consumers now see that fat is an essential part of a healthy diet as long as consumption is moderate.

The Butter and Margarine in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Butter and Margarine market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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BUTTER AND MARGARINE IN THE NETHERLANDS

List of Contents and Tables
  • Headlines
  • Trends
  • Competitive Landscape
  • Prospects
  • Category Data
  • Table 1 Sales of Butter and Margarine by Category: Volume 2012-2017
  • Table 2 Sales of Butter and Margarine by Category: Value 2012-2017
  • Table 3 Sales of Butter and Margarine by Category: % Volume Growth 2012-2017
  • Table 4 Sales of Butter and Margarine by Category: % Value Growth 2012-2017
  • Table 5 NBO Company Shares of Butter and Margarine: % Value 2013-2017
  • Table 6 LBN Brand Shares of Butter and Margarine: % Value 2014-2017
  • Table 7 Distribution of Butter and Margarine by Format: % Value 2012-2017
  • Table 8 Forecast Sales of Butter and Margarine by Category: Volume 2017-2022
  • Table 9 Forecast Sales of Butter and Margarine by Category: Value 2017-2022
  • Table 10 Forecast Sales of Butter and Margarine by Category: % Volume Growth 2017-2022
  • Table 11 Forecast Sales of Butter and Margarine by Category: % Value Growth 2017-2022
  • Albert Heijn BV in Packaged Food (netherlands)
  • Strategic Direction
  • Key Facts
  • Summary 1 Albert Heijn BV: Key Facts
  • Internet Strategy
  • Private Label
  • Summary 2 Albert Heijn BV: Private Label Portfolio
  • Competitive Positioning
  • Summary 3 Albert Heijn BV: Competitive Position 2017
  • Arla Foods BV in Packaged Food (netherlands)
  • Strategic Direction
  • Key Facts
  • Summary 4 Arla Foods BV: Key Facts
  • Competitive Positioning
  • Summary 5 Arla Foods BV: Competitive Position 2017
  • Royal Frieslandcampina NV in Packaged Food (netherlands)
  • Strategic Direction
  • Key Facts
  • Summary 6 Royal FrieslandCampina NV: Key Facts
  • Summary 7 Royal FrieslandCampina NV: Operational Indicators
  • Competitive Positioning
  • Summary 8 Royal FrieslandCampina: Competitive Position 2017
  • Unilever Nederland BV in Packaged Food (netherlands)
  • Strategic Direction
  • Key Facts
  • Summary 9 Unilever Nederland BV: Key Facts
  • Summary 10 Unilever Nederland BV: Operational Indicators
  • Competitive Positioning
  • Summary 11 Unilever Nederland BV: Competitive Position 2017
  • Executive Summary
  • Improved Consumer Confidence Fuels Demand for Packaged Food
  • Steady Demand for Natural Ingredients and Variety
  • Retailers Consolidate Their Positions With More Investment in Private Label
  • Interest in Rapid Meal Solutions, But Also A Preference for Gourmet Cooking
  • the High Level of Maturity Requires Investment and Innovation To Generate Value
  • Key Trends and Developments
  • the Improved Economy Provides A Better Environment To Pursue Innovation
  • Major Concern for the Origin of Products Triggers Demand for Organic Products
  • Changes in Distribution Bring Opportunities To Stock More Products
  • Larger Packaged Food Manufacturers Adapt To Changes in Consumer Demand Towards Health and Wellness
  • Foodservice: Key Trends and Developments
  • Headlines
  • Trends: Sales To Foodservice
  • Trends: Consumer Foodservice
  • Prospects
  • Category Data
  • Table 12 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
  • Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
  • Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022
  • Market Data
  • Table 16 Sales of Packaged Food by Category: Volume 2012-2017
  • Table 17 Sales of Packaged Food by Category: Value 2012-2017
  • Table 18 Sales of Packaged Food by Category: % Volume Growth 2012-2017
  • Table 19 Sales of Packaged Food by Category: % Value Growth 2012-2017
  • Table 20 GBO Company Shares of Packaged Food: % Value 2013-2017
  • Table 21 NBO Company Shares of Packaged Food: % Value 2013-2017
  • Table 22 LBN Brand Shares of Packaged Food: % Value 2014-2017
  • Table 23 Penetration of Private Label by Category: % Value 2012-2017
  • Table 24 Distribution of Packaged Food by Format: % Value 2012-2017
  • Table 25 Distribution of Packaged Food by Format and Category: % Value 2017
  • Table 26 Forecast Sales of Packaged Food by Category: Volume 2017-2022
  • Table 27 Forecast Sales of Packaged Food by Category: Value 2017-2022
  • Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
  • Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
  • Sources
  • Summary 12 Research Sources
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