Size Matters: The Global Fight Against Obesity

  • ID: 4438548
  • Report
  • Region: Global
  • 38 pages
  • Euromonitor International
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Despite global interest in health prevention and wellness, waistlines continue to expand, and as a result obesity and associated problems such as type-2 diabetes and heart disease are reaching alarming proportions, placing an increasing burden on state coffers. This report examines trends in overweight and obesity, the ways in which consumers, governments and industry are responding to the crisis, and the opportunities facing brands in the weight management sector.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on The vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Identify factors driving change now and in the future
  • Understand motivation
  • Forward-looking outlook
  • Briefings and presentation should provoke lively discussion at senior level
  • Take a step back from micro trends
  • Get up to date estimates and comment
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Size Matters: The Global Fight Against Obesity

Introduction
Causes and Effects of Obesity
What are Consumers Doing About it?
Government and Industry Response
Outlook and Recommendations
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