Global Automatic Content Recognition - Procurement Market Intelligence Report - Product Image

Global Automatic Content Recognition - Procurement Market Intelligence Report

  • ID: 4446644
  • Report
  • Region: Global
  • 76 pages
  • SpendEdge
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FEATURED COMPANIES

  • Audible Magic
  • Digimarc
  • Kantar Media
  • Nielsen
  • Shazam Entertainment
  • MORE
About Automatic Content Recognition Market

The increase in focus among advertisers and broadcasters to target consumers and enhance their media engagement, which requires the use of automatic content recognition (ACR) solutions, is anticipated to boost the growth of the global ACR market. Advertisers face challenges in aligning their product promotional strategies with a consistent message across the fragmented media landscape. They also face difficulties in quantifying the ROI from the broadcast media investments. As a result, most advertisers focus on target-based advertising that allows them to identify the prospect customers and promote products to them. In most cases, targeted advertising leverages ACR technology that enables advertisers to determine consumers' online behavior as well as media preferences and interests.

Covered in this report

The report provides actionable insights to improve source-to-contract cycle performance in the Global Automatic Content Recognition Market. It helps sourcing professionals formulate better category strategies, enhance savings, understand supplier and market challenges, and implement sourcing best practices.

The report, Global Automatic Content Recognition Market, provides up-to-date information about market shifts and potential risks, as well as in-depth knowledge of products and services, which can help in planning and in executing category management activities. It focuses on the cost-saving aspects of procurement and on providing insights that can lead to optimization of category spend.

Category drivers
  • The increase in focus among advertisers and broadcasters to target consumers.
  • For a full, detailed list, view our report
Category constraints
  • The need to obtain consumers' consent to track the viewership information.
  • For a full, detailed list, view our report
Procurement best practices
  • Evaluating suppliers' solution for copyright protection capabilities.
  • For a full, detailed list, view our report
Key questions answered in this report
  • What are the market dynamics?
  • What are the key market trends?
  • What are the category growth drivers?
  • What are the constraints to category growth?
  • Who are the suppliers in this market?
  • What are the demand-supply shifts?
  • What are the major category requirements?
  • What are the procurement best practices in this market?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
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FEATURED COMPANIES

  • Audible Magic
  • Digimarc
  • Kantar Media
  • Nielsen
  • Shazam Entertainment
  • MORE
PART 1: CATEGORY AT A GLANCE
  • TAKEAWAY 01 - Market Overview
  • TAKEAWAY 02 - Demand and Supply Snapshot
  • TAKEAWAY 03 - Key Market Dynamics
  • TAKEAWAY 04 - Supply Market Highlights
  • TAKEAWAY 05 - Pricing Insights
  • TAKEAWAY 06 - Procurement Insights
PART 2: SCOPE OF THE REPORT
  • Category Definition
  • Research Methodology
PART 3: MARKET INSIGHTS
  • Category Spend Analysis
  • Category Maturity by Regions
  • Demand-Supply Shifts
  • Regional Demand-Supply Snapshot
  • Market Developments
  • Regional Impact of Trends
  • Key Category Growth Drivers and Corresponding Regional Impacts
  • Major Category Growth Constraints and Corresponding Regional Impacts
  • Key Current Technological Innovations
  • Major Regulatory Frameworks
  • Strategic Sustainability Practices
  • Porter’s Five Forces
  • PESTLE Analysis
PART 4: SUPPLY MARKET INSIGHTS
  • Supplier Operational Capability Matrix
  • Other Prominent Suppliers by Region: Operational Capability Matrix
  • Supplier Functional Capability Matrix
  • Other Prominent Suppliers by Region: Functional Capability Matrix
  • Key Clients/Partners
  • Supplier Cost Breakup
  • Supplier Positioning Matrix
PART 5: PRICING INSIGHTS
  • Pricing Models Snapshot
  • Pricing Models - Pros and Cons
  • Indicative Pricing
PART 6: PROCUREMENT INSIGHTS
  • Major Category Requirements
  • Major Procurement Pain Points
  • Category Sourcing Evolution Matrix
  • Procurement Best Practices
  • Cost-saving Opportunities
  • Supplier Selection Criteria
  • Category Negotiation Strategies
  • SLA Terms
  • Supplier Evaluation Criteria
  • Category Risk Analysis
PART 7: TOP FIVE SUPPLIERS
  • Nielsen
  • Kantar Media
  • Audible Magic
  • Digimarc
  • Shazam Entertainment
PART 8: APPENDIX
  • Glossary
  • Key Notes
  • About
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FEATURED COMPANIES

  • Audible Magic
  • Digimarc
  • Kantar Media
  • Nielsen
  • Shazam Entertainment
  • MORE
New Report Released: Global Automatic Content Recognition Category - Procurement Market Intelligence Report 2017-2021.

The author of the report recognizes the following companies as the key suppliers in the Global Automatic Content Recognition Category - Procurement Market Intelligence Report: Nielsen, Kantar Media, Audible Magic, Digimarc, and Shazam Entertainment.

Commenting on the report, an analyst from the research team said: “One of the best procurement practices is to evaluate suppliers' solution for copyright protection capabilities.”

According to the report, the increase in focus among advertisers and broadcasters to target consumers and enhance their media engagement, which requires the use of automatic content recognition (ACR) solutions, is anticipated to boost the growth of the global ACR market.

Further, the report states that a key procurement challenge faced by buyers is the need for consumers' consent. ACR solution, installed either on the smart TV or a mobile device, requires consumers' consent to collect information related to the audio-visual content from TV or other user devices.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains actionable insights to improve source-to-contract cycle performance in addition to a PESTLE analysis.
Note: Product cover images may vary from those shown
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  • Nielsen
  • Kantar Media
  • Audible Magic
  • Digimarc
  • Shazam Entertainment
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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