Asia Pacific Digital Marketing Software Market Analysis (2017-2023)

  • ID: 4449828
  • Report
  • Region: Asia, Asia Pacific
  • 135 pages
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
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FEATURED COMPANIES

  • Act-On Software, Inc.
  • Adobe Systems, Inc.
  • HubSpot, Inc.
  • IBM Corporation
  • Marketo, Inc.
  • Microsoft Corporation
  • MORE
The Asia Pacific Digital Marketing Software Market would witness market growth of 14.2% CAGR during the forecast period (2017-2023). The cloud solutions have witnessed tremendous market growth due to various benefits offered by the technology such as cost effectiveness, minimum IT investment, automatic integrations, and easy accessibility.

The mobile marketing and social media marketing have contributed to the growth of the cloud-based DMS solutions. Security has been a vital issue that would restrict the market growth during the forecast period. Nevertheless, the security issue is being addressed due to technological advancements. DMS and its associated services are widely adopted by different industry verticals such as transportation and logistics, healthcare, consumer goods and retail, manufacturing, and energy and utilities to automate marketing functions and enhancing customer engagement.

Based on Type, the market report segments the market into Software and Services. Software includes CRM Software, Email Marketing Software, Social Media Advertising, Web Content Management Software, Campaign Management, and Others. Services include Professional and Managed Services. Based on Organization Size, the market report segments the market into Small & Medium Enterprises and Large Enterprises. Based on Deployment Mode, the market report segments the market into Cloud based and On-Premise. Based on Vertical, the market report segments the market into Media & Entertainment, Consumer Goods & Retail, Transportation & Logistics, Healthcare, Manufacturing, BFSI, Travel & Hospitality, Education, and Others.

Based on Countries, the Digital Marketing Software market segments the market into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

The market research report covers the competition analysis of key stake holders of the Digital Marketing Software Market. Key companies profiled in the report include Adobe Systems, Inc., Oracle Corporation, SAP SE, Salesforce, Inc., IBM Corporation, Microsoft Corporation, SAS Institute, Inc., Marketo, Inc., Act-On Software, Inc., and HubSpot, Inc.
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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Act-On Software, Inc.
  • Adobe Systems, Inc.
  • HubSpot, Inc.
  • IBM Corporation
  • Marketo, Inc.
  • Microsoft Corporation
  • MORE
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Digital Marketing Software Market, by Type
1.4.2 Asia Pacific Digital Marketing Software Market, by Organization Size
1.4.3 Asia Pacific Digital Marketing Software Market, by Deployment Mode
1.4.4 Asia Pacific Digital Marketing Software Market, by Vertical
1.4.5 Asia Pacific Digital Marketing Software Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Segmental Analysis
2.1.1.1 Market By Component
2.1.1.1.1 Market By Software Type
2.1.1.2 Market By Deployment Type
2.1.1.3 Market By Organization Size
2.1.1.4 Market By Vertical
2.1.1.5 Market By Country
2.2 Drivers, and Restraints
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Asia Pacific Digital Marketing Software Market
3.1 Asia Pacific Digital Marketing Software Market by Type
3.1.1 Asia Pacific Digital Marketing Software Market by Country
3.1.2 Asia Pacific Digital Marketing Software Market by Software Type
3.1.2.1 Asia Pacific CRM Software Market by Country
3.1.2.2 Asia Pacific Email Marketing Software Market by Country
3.1.2.3 Asia Pacific Social Media Advertising Market by Country
3.1.2.4 Asia Pacific Web Content Management Software Market by Country
3.1.2.5 Asia Pacific Campaign Management Market by Country
3.1.2.6 Asia Pacific Other Software Market by Country
3.1.3 Asia Pacific Digital Marketing Software Services Market by Country
3.1.4 Asia Pacific Digital Marketing Software Market by Service Type
3.1.4.1 Asia Pacific Digital Marketing Software Professional Services Market by Country
3.1.4.2 Asia Pacific Digital Marketing Software Managed Services Market by Country

Chapter 4. Asia Pacific Digital Marketing Software Market by Organization Size
4.1 Introduction
4.1.1 Asia Pacific Small & Medium Enterprises Digital Marketing Software Market by Country
4.1.2 Asia Pacific Large Enterprises Digital Marketing Software Market by Country

Chapter 5. Asia Pacific Digital Marketing Software Market by Deployment Type
5.1 Introduction
5.1.1 Asia Pacific Cloud Deployment Digital Marketing Software Market by Country
5.1.2 Asia Pacific On-Premise Deployment Digital Marketing Software Market by Country

Chapter 6. Asia Pacific Digital Marketing Software Market by Vertical
6.1 Introduction
6.1.1 Asia Pacific Digital Marketing Software in Media & Entertainment Market by Country
6.1.2 Asia Pacific Digital Marketing Software in Consumer Goods & Retail Market by Country
6.1.3 Asia Pacific Digital Marketing Software in Transportation & Logistics Market by Country
6.1.4 Asia Pacific Digital Marketing Software in Healthcare Market by Country
6.1.5 Asia Pacific Digital Marketing Software in Manufacturing Market by Country
6.1.6 Asia Pacific Digital Marketing Software in BFSI Market by Country
6.1.7 Asia Pacific Digital Marketing Software in Travel & Hospitality Market by Country
6.1.8 Asia Pacific Digital Marketing Software in Education Market by Country
6.1.9 Asia Pacific Digital Marketing Software in Others Market by Country

Chapter 7. Asia Pacific Digital Marketing Software Market by Country
7.1 Introduction
7.2 China Digital Marketing Software Market
7.2.1 China Digital Marketing Software Market by Type
7.2.1.1 China Digital Marketing Software Market by Software Type
7.2.1.2 China Digital Marketing Software Market by Services Type
7.2.2 China Digital Marketing Software Market by Organization Size
7.2.3 China Digital Marketing Software Market by Deployment Type
7.2.4 China Digital Marketing Software Market by Vertical
7.3 Japan Digital Marketing Software Market
7.3.1 Japan Digital Marketing Software Market by Type
7.3.1.1 Japan Digital Marketing Software Market by Software Type
7.3.1.2 Japan Digital Marketing Software Market by Services Type
7.3.2 Japan Digital Marketing Software Market by Organization Size
7.3.3 Japan Digital Marketing Software Market by Deployment Type
7.3.4 Japan Digital Marketing Software Market by Vertical
7.4 India Digital Marketing Software Market
7.4.1 India Digital Marketing Software Market by Type
7.4.1.1 India Digital Marketing Software Market by Software Type
7.4.1.2 India Digital Marketing Software Market by Services Type
7.4.2 India Digital Marketing Software Market by Organization Size
7.4.3 India Digital Marketing Software Market by Deployment Type
7.4.4 India Digital Marketing Software Market by Vertical
7.5 South Korea Digital Marketing Software Market
7.5.1 South Korea Digital Marketing Software Market by Type
7.5.1.1 South Korea Digital Marketing Software Market by Software Type
7.5.1.2 South Korea Digital Marketing Software Market by Services Type
7.5.2 South Korea Digital Marketing Software Market by Organization Size
7.5.3 South Korea Digital Marketing Software Market by Deployment Type
7.5.4 South Korea Digital Marketing Software Market by Vertical
7.6 Singapore Digital Marketing Software Market
7.6.1 Singapore Digital Marketing Software Market by Type
7.6.1.1 Singapore Digital Marketing Software Market by Software Type
7.6.1.2 Singapore Digital Marketing Software Market by Services Type
7.6.2 Singapore Digital Marketing Software Market by Organization Size
7.6.3 Singapore Digital Marketing Software Market by Deployment Type
7.6.4 Singapore Digital Marketing Software Market by Vertical
7.7 Malaysia Digital Marketing Software Market
7.7.1 Malaysia Digital Marketing Software Market by Type
7.7.1.1 Malaysia Digital Marketing Software Market by Software Type
7.7.1.2 Malaysia Digital Marketing Software Market by Services Type
7.7.2 Malaysia Digital Marketing Software Market by Organization Size
7.7.3 Malaysia Digital Marketing Software Market by Deployment Type
7.7.4 Malaysia Digital Marketing Software Market by Vertical
7.8 Rest of Asia Pacific Digital Marketing Software Market
7.8.1 Rest of Asia Pacific Digital Marketing Software Market by Type
7.8.1.1 Rest of Asia Pacific Digital Marketing Software Market by Software Type
7.8.1.2 Rest of Asia Pacific Digital Marketing Software Market by Services Type
7.8.2 Rest of Asia Pacific Digital Marketing Software Market by Organization Size
7.8.3 Rest of Asia Pacific Digital Marketing Software Market by Deployment Type
7.8.4 Rest of Asia Pacific Digital Marketing Software Market by Vertical

Chapter 8. Competitive Study
8.1 Cardinal Matrix
8.2 Recent Industry Wide Strategic Developments
8.2.1 Product Launches
8.2.2 Partnerships, Collaborations and Agreements
8.2.3 Mergers and Acquisitions

Chapter 9. Company Profiles
9.1 Adobe Systems Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expense
9.1.5 Strategies at a Glance
9.1.5.1 Partnerships, Collaborations, Agreements
9.1.5.2 Mergers & Acquisitions
9.1.5.3 Product Launch
9.2 Oracle Corporation
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Research & Development Expense
9.2.5 Strategies at a Glance
9.2.5.1 Partnerships, Collaborations, Agreements
9.3 SAP SE
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Segmental and Regional Analysis
9.3.4 Research & Development Expense
9.3.5 Strategies at a Glance
9.3.5.1 Partnerships, Collaborations, Agreements
9.3.5.2 Product Launch
9.4 Salesforce.com, Inc.
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Regional Analysis
9.4.4 Research & Development Expense
9.4.5 Strategies at a Glance
9.4.5.1 Partnerships, Collaborations, Agreements
9.4.5.2 Product Launch
9.5 IBM Corporation
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expense
9.5.5 Strategies at a Glance
9.5.5.1 Mergers & Acquisitions
9.5.5.2 Product Launch
9.6 Microsoft Corporation
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 Research & Development Expense
9.6.5 Strategies at a Glance
9.6.5.1 Partnerships, Collaborations, Agreements
9.6.5.2 Product Launch
9.7 SAS Institute, Inc.
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Regional Analysis
9.8 Marketo, Inc.
9.8.1 Company Overview
9.8.2 Strategies at a Glance
9.8.2.1 Partnerships, Collaborations, Agreements
9.8.2.2 Mergers & Acquisitions
9.9 Act-On Software, Inc.
9.9.1 Company Overview
9.9.2 Strategies at a Glance
9.9.2.1 Product Launch
9.1 HubSpot, Inc.
9.10.1 Company Overview
9.10.2 Financial Analysis
9.10.3 Regional Analysis
9.10.4 Research & Development Expense
9.10.5 Strategies at a Glance
9.10.5.1 Product Launch
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  • Adobe Systems, Inc.
  • Oracle Corporation
  • SAP SE
  • Salesforce, Inc.
  • IBM Corporation
  • Microsoft Corporation
  • SAS Institute, Inc.
  • Marketo, Inc.
  • Act-On Software, Inc.
  • HubSpot, Inc.
Note: Product cover images may vary from those shown
5 of 4
Note: Product cover images may vary from those shown
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