India Baby Mobility Equipment (Walkers, Strollers & Prams, Carrycots, Car Seats and Carriers) Market Outlook, 2022

  • ID: 4451063
  • Report
  • Region: India
  • 96 Pages
  • Bonafide Research
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FEATURED COMPANIES

  • 1st Step
  • Adorro India (Jane)
  • Baybee
  • Little Pumpkin
  • Panda International
  • Sunbaby
  • MORE

'India Baby Mobility Equipment (Walkers, Strollers & Prams, Carrycots, Car Seats and Carriers) Market Outlook, 2022' report contains an in-depth analysis on baby gear or baby mobility products in India. The report includes products such as baby walkers, baby strollers & prams, baby carrycots, baby carriers and baby car seats/ safety seats. An Indian parent usually purchases only one or two among all of them. All the products have different features and usage. Baby walker is the oldest product that India has been using from long as they are easily available and cheaper in comparison to other mobility products. Baby car seats, baby carrycots, baby carriers and baby strollers & prams are relatively new categories in the country. Gradually Indian parents are adopting them according to their need and affordability. Online platforms like FirstCry, Amazon, Flipkart etc. have also added value to the market in last three years due to boom in e-commerce business.

Baby mobility equipment industry, which was struggling in its initial years, has finally arrived now with a tremendous rise in sales volume as well as value. Market revenues are growing with a CAGR of approximately 20% from last five years (FY 2011-12 to FY 2016-17). Baby walkers dominate the market in value as well as volume terms. They come in different segments such as regular, musical, activity/push and walker cum rocker. Regular and musical walkers are the most preferred one in India. After walkers, carriers are the second most popular product in the country followed by strollers & prams. Carriers come in buckled/ backpack or sling pouch/ wearing wraps. Carrycots and car seats are relatively new but gaining considerable market share in the last few years. Carrycots are simple but cars seats come in different types such as forward-facing, rear-facing, convertible or high-backed/ backless booster. A detailed segmentation of each product category has been showcased in the report.

According to demographics, urban areas dominate the market heavily whereas rural areas are still gearing up for a big push. Urban cities are divided into four clusters by population in the report viz. top 10 cities, 11-70 cities, 71-200 cities and other cities. Top 10 cities capture majority of the sales volume, followed by 11-70 cities. Baby walkers are used in all the areas be it urban or rural. Products like strollers & prams and carriers are the choice of parents living in 71-200 cities whereas baby car seats and carrycots are preferred by parents living in top 10 and 11-70 cities. The report also covers company profiles and key facts of all major players, along with many small players. There are many players organized or unorganized, domestic or international in the Indian market, where unorganized players lead the industry. International players like Huack, Jane, Fisher Price, Graco, Chicco etc. and organized domestic players like R for rabbit, Babyhug, Luvlap, Babyoye, Mee Mee etc are the major players operating in the baby mobility equipment market of India.

Covered in the Report:

  • Baby Walkers
  • Baby Strollers & Prams
  • Baby Carrycots
  • Baby Car Seats
  • Baby Carriers

The report gives an in-depth understanding of the baby mobility equipment market in India:

  • India Child Demographics
  • India Baby Mobility Equipment Market Size By Value & Forecast
  • India Baby Mobility Equipment Market Size By Volume & Forecast
  • India Baby Mobility Equipment Market Segmental Analysis: By Product Type, By Rural vs. Urban Market, By Urban Cities
  • India Baby Walkers Market Size By Value & Forecast
  • India Baby Walkers Market Size By Volume & Forecast
  • India Baby Walkers Market Size By Demographics (Rural-Urban & Urban Cities)
  • India Baby Walkers Market Segmental Analysis: By Sub-Segment
  • India Baby Strollers & Prams Market Size By Value & Forecast
  • India Baby Strollers & Prams Market Size By Volume & Forecast
  • India Baby Strollers & Prams Market Size By Demographics (Rural-Urban & Urban Cities)
  • India Baby Strollers & Prams Market Segmental Analysis: By Sub-Segment
  • India Baby Carrycots Market Size By Value & Forecast
  • India Baby Carrycots Market Size By Volume & Forecast
  • India Baby Carrycots Market Size By Demographics (Rural-Urban & Urban Cities)
  • India Baby Car Seats Market Size By Value & Forecast
  • India Baby Car Seats Market Size By Volume & Forecast
  • India Baby Car Seats Market Size By Demographics (Rural-Urban & Urban Cities)
  • India Baby Car Seats Market Segmental Analysis: By Sub-Segment
  • India Baby Carriers Market Size By Value & Forecast
  • India Baby Carriers Market Size By Volume & Forecast
  • India Baby Carriers Market Size By Demographics (Rural-Urban & Urban Cities)
  • India Baby Carriers Market Segmental Analysis: By Sub-Segment
  • Product Price & Variant Analysis
  • Key Vendors in this market space
  • Competitive Landscape & Strategic Recommendations

This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of baby mobility products in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • 1st Step
  • Adorro India (Jane)
  • Baybee
  • Little Pumpkin
  • Panda International
  • Sunbaby
  • MORE

1. Executive Summary

2. India Child Demographics

3. India Baby Mobility Equipment Market Outlook
3.1. Market Size By Value
3.2. Market Size By Volume
3.3. Market Share
3.3.1. By Product Type
3.3.2. By Rural vs. Urban Market
3.3.3. By Urban Cities
3.4. India Baby Walkers Market Outlook
3.4.1. Market Size By Value (Regular, Musical, Activity Push, Walker Cum Rocker)
3.4.2. Market Size By Volume (Regular, Musical, Activity Push, Walker Cum Rocker)
3.4.2.1. Overall Market
3.4.2.2. By Demographics (Rural-Urban & Urban Cities)
3.4.3. Market Share By Sub-Segment
3.5. India Baby Strollers & Prams Market Outlook
3.5.1. Market Size By Value (Standard Strollers, Prams, etc.)
3.5.2. Market Size By Volume (Standard Strollers, Prams, etc.)
3.5.2.1. Overall Market
3.5.2.2. By Demographics (Rural-Urban & Urban Cities)
3.5.3. Market Share By Sub-Segment
3.6. India Baby Carrycots Market Outlook
3.6.1. Market Size By Value
3.6.2. Market Size By Volume
3.6.2.1. Overall Market
3.6.2.2. By Demographics (Rural-Urban & Urban Cities)
3.7. India Baby Car Seats Market Outlook
3.7.1. Market Size By Value (Forward-Facing, Rear-Facing, Convertible, High-Backed)
3.7.2. Market Size By Volume (Forward-Facing, Rear-Facing, Convertible, High-Backed)
3.7.2.1. Overall Market
3.7.2.2. By Demographics (Rural-Urban & Urban Cities)
3.7.3. Market Share By Sub-Segment
3.8. India Baby Carriers Market Outlook
3.8.1. Market Size By Value (Buckled/ Backpack, Sling Pouch/ Wearing Wraps)
3.8.2. Market Size By Volume (Buckled/ Backpack, Sling Pouch/ Wearing Wraps)
3.8.2.1. Overall Market
3.8.2.2. By Demographics (Rural-Urban & Urban Cities)
3.8.3. Market Share By Sub-Segment

4. Product Price & Variant Analysis

5. India Economic Snapshot

6. PEST Analysis

7. Policy and Regulatory framework

8. Trade Dynamics
8.1. Import
8.2. Export

9. Channel Partner Analysis

10. India Baby Mobility Equipment Market Dynamics
10.1. Key Drivers
10.2. Key Challenges

11. Market Trends & Developments
11.1. Omni Channel Sales are Increasing
11.2. Marketing Strategy - Players Bundling Products
11.3. Continuous Innovations With an Array of Products

12. Competitive Landscape
12.1. Porter’s Five Forces
12.2. Company Overview of Major Players
12.2.1. Aardee Specials (Huack)
12.2.2. Adorro India (Jane)
12.2.3. Artsana India Private Limited (Chicoo)
12.2.4. BrainBees Solutions Private Limited (FirstCry)
12.2.5. Me N Moms Private Limited (Mee Mee)
12.2.6. R For Rabbit Baby Products Private Limited
12.2.7. Ral Consumer Products Limited (Tiffy and Toffee)
12.3. Company Overview of Other Players
12.3.1. 1st Step
12.3.2. Anmol Baby Carriers
12.3.3. Baybee
12.3.4. Fisher-Price
12.3.5. Little Pumpkin
12.3.6. Luv Lap
12.3.7. Panda International
12.3.8. Safety 1st
12.3.9. Sunbaby
12.3.10. Toyhouse

13. Strategic Recommendations

14. Disclaimer

Note: Product cover images may vary from those shown
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  • 1st Step
  • Aardee Specials (Huack)
  • Adorro India (Jane)
  • Anmol Baby Carriers
  • Artsana India Private Limited (Chicoo)
  • Baybee
  • BrainBees Solutions Private Limited (FirstCry)
  • Fisher-Price
  • Little Pumpkin
  • Luv Lap
  • Me N Moms Private Limited (Mee Mee)
  • Panda International
  • R For Rabbit Baby Products Private Limited
  • Ral Consumer Products Limited (Tiffy and Toffee)
  • Safety 1st
  • Sunbaby
  • Toyhouse
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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